On Tuesday, April 19, Burn Activewear launched its debut fitness apparel collection at 1X1 Gallery in Al Serkal Avenue, Dubai. Founded by UAE-based Tanya Ganwani, Burn Activewear is targeted at women who are seeking stylish workout attire.
The line includes a range of T-shirts, tanks, sports bras, leggings and bomber jackets, along with accessories like yoga mats and cap. A personal favourite was the baseball jersey-style T-shirt, with “Dubai” spelt out in bold red letters.
The launch event at 1X1 Gallery was buzzing with shoppers who quickly grabbed up the label’s trendy leggings with mesh panels, and pink tanks reading “When in doubt workout.”
The collection will soon be available online. Until then, shoppers can order through email at email@example.com. As well, starting Sunday, April 24, the items will be available at Fitness 360 at Mazaya Center. Follow the brand on Instagram @BurnActivewear to stay up-to-date with new designs as they're released.