New Zealand’s men’s team perform the haka after winning their final match against Australia at the Dubai Sevens. Chris Whiteoak / The National
New Zealand’s men’s team perform the haka after winning their final match against Australia at the Dubai Sevens. Chris Whiteoak / The National
New Zealand’s men’s team perform the haka after winning their final match against Australia at the Dubai Sevens. Chris Whiteoak / The National
New Zealand’s men’s team perform the haka after winning their final match against Australia at the Dubai Sevens. Chris Whiteoak / The National

A rarely spotted haka in the desert: How New Zealand cleaned up at 2025 Dubai Sevens


Paul Radley
  • English
  • Arabic

The haka is an emotive issue for rugby fans. For New Zealanders, the war dance which the All Blacks perform as a matter of course before every Test is an essential part of their culture, one that their team should never be without.

Some opposition fans argue the pre-match ritual offers them an unfair advantage, though, and even that its prevalence has diminished its symbolism.

Those are sentiments that could hardly be applied to New Zealand’s seven-a-side compatriots, and certainly not in Dubai.

The haka is only performed in sevens after New Zealand win a tournament. And in the UAE, that has not been a common occurrence for some time now.

Ahead of this weekend, their women had been absent from the winners’ podium since before Covid, while their male colleagues had won just once in 16 years.

But on Sunday night, supporters were able to enjoy two hakas for the price of one, as both the teams won their world sevens series finals against Australia.

Jayden Keelan, a 26-year-old wing with minimal experience of the world sevens series as yet, scored the decisive try in the men's final against Australia. He celebrated the score with the sort of outburst of emotion that is rarely seen from New Zealand sides.

“I'm rooming with Dylan Collier, who's one of the big dogs [as one of the team’s most experienced players],” Keelan said.

“And this morning I said to him, ‘Bro, I've been practicing that haka, and I want to do it today. Like, I really want to do it.’

“So, when it finally came time to the haka, I was like, ‘Wow, this is crazy.’ If you told me three years ago that I would be doing the haka for New Zealand and a winning Dubai tournament, I'd probably be like, no way.”

Keelan said his try celebration was in recognition for the hard work that had gone into him reaching this point. He has taken an unconventional route to international sevens, having played a year in Spain before being spotted while playing club rugby in New Zealand.

“It feels like a reward system after you do two years hard work, and then it comes down to 14 minutes,” Keelan said.

“Then you get a little reward, so that's all the emotion that comes out when you get your reward from working hard.”

Tomasi Cama, the coach of the men’s team, said his players are well aware of how much the haka means.

“It's a challenge that some of the older boys will always say to themselves, ‘We want to do the haka at the back end of this tournament,’ which means you've got to win,” Cama said.

“There's only one way to do the haka afterwards. I'm really proud with those boys that are leading from the front. To do it with three debutants this week, I am sure that's something they will remember for a real while.”

New Zealand players perform the haka after the men's teams beat Australia in the Dubai Sevens world series final. Chris Whiteoak / The National
New Zealand players perform the haka after the men's teams beat Australia in the Dubai Sevens world series final. Chris Whiteoak / The National

As a player, Cama was part of a New Zealand side who were used to success in the desert. He won the Emirates International Trophy with them in 2007 and 2009.

The coach acknowledged that the long barren run in Dubai has made this latest success taste all the sweeter.

“It's awesome,” Cama said. “It's been a while for us to win here and it is a tournament that we don't always really go well in.

“I think it's quite special with the group that we've got. There's a bit of emotion. I’m really proud of the effort.”

Reclaiming the women’s title for the first time since 2019 was a fine achievement for the women’s side given the absence of some leading lights from their side.

Their campaign was led by the outstanding Jorja Miller, who had arrived in Dubai fresh from being named World Rugby sevens player of the year.

“Dubai is probably one of our favourite stops,” Miller said. “It's a big festival and you've just got to love playing here, so we're stoked to get the win, and then for the boys to finish it off and get one too is really cool.”

New Zealand women also performed the haka after winning their final in Dubai. Chris Whiteoak / The National
New Zealand women also performed the haka after winning their final in Dubai. Chris Whiteoak / The National

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

The specs: 2019 Mercedes-Benz C200 Coupe


Price, base: Dh201,153
Engine: 2.0-litre turbocharged four-cylinder
Transmission: Nine-speed automatic
Power: 204hp @ 5,800rpm
Torque: 300Nm @ 1,600rpm
Fuel economy, combined: 6.7L / 100km

Roll%20of%20Honour%2C%20men%E2%80%99s%20domestic%20rugby%20season
%3Cp%3E%3Cstrong%3EWest%20Asia%20Premiership%3C%2Fstrong%3E%0D%3Cbr%3EChampions%3A%20Dubai%20Tigers%0D%3Cbr%3ERunners%20up%3A%20Bahrain%0D%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3EUAE%20Premiership%3C%2Fstrong%3E%0D%3Cbr%3EChampions%3A%20Jebel%20Ali%20Dragons%0D%3Cbr%3ERunners%20up%3A%20Dubai%20Hurricanes%0D%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3EUAE%20Division%201%3C%2Fstrong%3E%0D%3Cbr%3EChampions%3A%20Dubai%20Sharks%0D%3Cbr%3ERunners%20up%3A%20Abu%20Dhabi%20Harlequins%20II%0D%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3EUAE%20Division%202%3C%2Fstrong%3E%0D%3Cbr%3EChampions%3A%20Dubai%20Tigers%20III%0D%3Cbr%3ERunners%20up%3A%20Dubai%20Sharks%20II%0D%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3EDubai%20Sevens%3C%2Fstrong%3E%0D%3Cbr%3EChampions%3A%20Dubai%20Tigers%0D%3Cbr%3ERunners%20up%3A%20Dubai%20Hurricanes%3C%2Fp%3E%0A
Roger Federer's 2018 record

Australian Open Champion

Rotterdam Champion

Indian Wells Runner-up

Miami Second round

Stuttgart Champion

Halle Runner-up

Wimbledon Quarter-finals

Cincinnati Runner-up

US Open Fourth round

Shanghai Semi-finals

Basel Champion

Paris Masters Semi-finals

 

 

The specs: 2017 Dodge Viper SRT

Price, base / as tested Dh460,000

Engine 8.4L V10

Transmission Six-speed manual

Power 645hp @ 6,200rpm

Torque 813Nm @ 5,000rpm

Fuel economy, combined 16.8L / 100km

Tour de France

When: July 7-29

UAE Team Emirates:
Dan Martin, Alexander Kristoff, Darwin Atapuma, Marco Marcato, Kristijan Durasek, Oliviero Troia, Roberto Ferrari and Rory Sutherland

THE%20SPECS
%3Cp%3EBattery%3A%2060kW%20lithium-ion%20phosphate%3Cbr%3EPower%3A%20Up%20to%20201bhp%3Cbr%3E0%20to%20100kph%3A%207.3%20seconds%3Cbr%3ERange%3A%20418km%3Cbr%3EPrice%3A%20From%20Dh149%2C900%3Cbr%3EAvailable%3A%20Now%3C%2Fp%3E%0A
The Vile

Starring: Bdoor Mohammad, Jasem Alkharraz, Iman Tarik, Sarah Taibah

Director: Majid Al Ansari

Rating: 4/5

BRAZIL%20SQUAD
%3Cp%3EGoalkeepers%3A%20Alisson%2C%20Ederson%2C%20Weverton%3Cbr%3E%3Cbr%3EDefenders%3A%20Dani%20Alves%2C%20Marquinhos%2C%20Thiago%20Silva%2C%20Eder%20Militao%20%2C%20Danilo%2C%20Alex%20Sandro%2C%20Alex%20Telles%2C%20Bremer.%3Cbr%3E%3Cbr%3EMidfielders%3A%20Casemiro%2C%20Fred%2C%20Fabinho%2C%20Bruno%20Guimaraes%2C%20Lucas%20Paqueta%2C%20Everton%20Ribeiro.%3Cbr%3E%3Cbr%3EForwards%3A%20Neymar%2C%20Vinicius%20Junior%2C%20Richarlison%2C%20Raphinha%2C%20Antony%2C%20Gabriel%20Jesus%2C%20Gabriel%20Martinelli%2C%20Pedro%2C%20Rodrygo%3C%2Fp%3E%0A
COMPANY%20PROFILE
%3Cp%3E%3Cstrong%3ECompany%3A%20%3C%2Fstrong%3EEducatly%3Cbr%3E%3Cstrong%3EStarted%3A%20%3C%2Fstrong%3E2020%3Cbr%3E%3Cstrong%3EBased%3A%20%3C%2Fstrong%3EUAE%3Cbr%3E%3Cstrong%3EFounders%3A%20%3C%2Fstrong%3EMohmmed%20El%20Sonbaty%2C%20Joan%20Manuel%20and%20Abdelrahman%20Ayman%3Cbr%3E%3Cstrong%3EIndustry%3A%20%3C%2Fstrong%3EEducation%20technology%3Cbr%3E%3Cstrong%3EFunding%20size%3A%20%3C%2Fstrong%3E%242%20million%3Cbr%3E%3Cstrong%3EInvestors%3A%20%3C%2Fstrong%3EEnterprise%20Ireland%2C%20Egypt%20venture%2C%20Plus%20VC%2C%20HBAN%2C%20Falak%20Startups%3C%2Fp%3E%0A
Vikram%20Vedha
%3Cp%3E%3Cstrong%3EDirectors%3A%3C%2Fstrong%3E%20Gayatri%2C%20Pushkar%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3EStars%3A%3C%2Fstrong%3E%20Hrithik%20Roshan%2C%20Saif%20Ali%20Khan%2C%20Radhika%20Apte%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3ERating%3A%C2%A0%3C%2Fstrong%3E3.5%2F5%3C%2Fp%3E%0A
Groom and Two Brides

Director: Elie Semaan

Starring: Abdullah Boushehri, Laila Abdallah, Lulwa Almulla

Rating: 3/5

The biog

Marital status: Separated with two young daughters

Education: Master's degree from American Univeristy of Cairo

Favourite book: That Is How They Defeat Despair by Salwa Aladian

Favourite Motto: Their happiness is your happiness

Goal: For Nefsy to become his legacy long after he is gon

UAE currency: the story behind the money in your pockets
Updated: December 01, 2025, 8:33 AM