What would the pioneers of the Dubai Sevens have made of it now? They would have at least known all about grime, although perhaps not in the 2024 sense of the word.
When the Middle East’s longest running annual sports event started back in 1970, in the year before the formation of the UAE, the majority of players were British servicemen. Supporters at the invitational sevens tournament in the desert sat in the backs of lorries, or stood on the touchline.
Players arrived ready dressed, given the lack of changing facilities. Before the final, a Land Rover would be driven up and down the pitch to smooth it out and the lines were remarked using lime powder.
The tournament was played on sand up until 1995. Some players would wear high-topped basketball shoes to try to limit the amount of sand that could get inside. Others played barefoot. Knee protectors were de rigueur. And iodine was liberally applied to prevent infections from the grime that would get into cuts and scrapes.
How times change. This weekend, the thousands of players involved – from as disparate origins as Ukraine, Israel, Georgia and Monaco – will have the run of immaculately kept grass fields. And the weekend will culminate with a performance from a multi-award-winning grime artist.
Stormzy might not be quite the biggest headliner the Emirates Dubai Sevens has ever had. Kylie Minogue’s appearance at the 50th anniversary tournament might just edge it.
But the cast for this weekend as a whole is unparalleled. Stormzy will be on the main stage on Pitch 8, shortly after the Men’s World Series final has concluded on Pitch 1 on Sunday evening. The Sugababes and Artful Dodger will also be performing during the weekend.
The evidence of how far the event has spread from its roots 54 years ago is everywhere. There will be participants from 128 countries across five sports: rugby sevens, netball, cricket, fitness, and padel. Last year’s Sevens hosted more than 6,000 players and 560 teams.
The cricket tournament will include a match between teams bearing the names of the official supporters clubs of England and India – the Barmy Army and the Bharat Army, respectively. Dinesh Karthik, the former India star, will presumably have a keen interest in that fixture in particular, given his role as the cricket tournament’s official ambassador.
Despite all the changes, sevens rugby remains the main pillar of the event – and yet even that has transformed in recent times.
Back in 1999, when the newly created world sevens series started in Dubai, New Zealand were more or less unrivalled. Fiji were regarded as the most talented side. And England were regular contenders. In the most recent season, New Zealand finished third, Fiji were seventh, while England do not even have a team any more.
The latter is the exception that proves the rule that not all progress is for the better. Now the English, Scottish and Welsh fans all have to play nice with each other in the scaffolding stands at The Sevens, seeing they are all backing the same team – a Britain side who have struggled so far in their trips to Dubai.
The standard bearers in men’s sevens now are totally different to in the past. Argentina were the World Series winners last year. Ireland, who have rapidly gone from nowhere to become a major force in the abridged format, were the runners up.
And Jerome Daret was last week named the World Rugby Coach of the Year – beating Rassie Erasmus and Andy Farrell in process – for overseeing France’s rise to become Olympic gold medal winners. Antonie Dupont, who won the Sevens Player of the Year award, will be absent now, though.
For all the changes, at least one thing remains the same. No one is more formidable on the field of Dubai than the South Africa men’s team. They are going for a sixth Dubai title in a row this weekend.
“Dubai feels like a second home for us, with many South African fans here,” their captain, Impi Visser, said.
“Maybe it’s the excitement of a new season starting but we always seem to jump the gun and be fast starters in Dubai. Hopefully we can do that again this weekend and continue it throughout the season.”
First Person
Richard Flanagan
Chatto & Windus
Company%20profile
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Our legal consultants
Name: Hassan Mohsen Elhais
Position: legal consultant with Al Rowaad Advocates and Legal Consultants.
THE SPECS
Engine: 1.5-litre, four-cylinder turbo
Transmission: seven-speed dual clutch automatic
Power: 169bhp
Torque: 250Nm
Price: Dh54,500
On sale: now
The%20specs
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What drives subscription retailing?
Once the domain of newspaper home deliveries, subscription model retailing has combined with e-commerce to permeate myriad products and services.
The concept has grown tremendously around the world and is forecast to thrive further, according to UnivDatos Market Insights’ report on recent and predicted trends in the sector.
The global subscription e-commerce market was valued at $13.2 billion (Dh48.5bn) in 2018. It is forecast to touch $478.2bn in 2025, and include the entertainment, fitness, food, cosmetics, baby care and fashion sectors.
The report says subscription-based services currently constitute “a small trend within e-commerce”. The US hosts almost 70 per cent of recurring plan firms, including leaders Dollar Shave Club, Hello Fresh and Netflix. Walmart and Sephora are among longer established retailers entering the space.
UnivDatos cites younger and affluent urbanites as prime subscription targets, with women currently the largest share of end-users.
That’s expected to remain unchanged until 2025, when women will represent a $246.6bn market share, owing to increasing numbers of start-ups targeting women.
Personal care and beauty occupy the largest chunk of the worldwide subscription e-commerce market, with changing lifestyles, work schedules, customisation and convenience among the chief future drivers.
The White Lotus: Season three
Creator: Mike White
Starring: Walton Goggins, Jason Isaacs, Natasha Rothwell
Rating: 4.5/5
Pharaoh's curse
British aristocrat Lord Carnarvon, who funded the expedition to find the Tutankhamun tomb, died in a Cairo hotel four months after the crypt was opened.
He had been in poor health for many years after a car crash, and a mosquito bite made worse by a shaving cut led to blood poisoning and pneumonia.
Reports at the time said Lord Carnarvon suffered from “pain as the inflammation affected the nasal passages and eyes”.
Decades later, scientists contended he had died of aspergillosis after inhaling spores of the fungus aspergillus in the tomb, which can lie dormant for months. The fact several others who entered were also found dead withiin a short time led to the myth of the curse.
Match info
Uefa Champions League Group B
Tottenham Hotspur 1 (Eriksen 80')
Inter Milan 0
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ENGLAND SQUAD
Goalkeepers: Jack Butland, Jordan Pickford, Nick Pope
Defenders: John Stones, Harry Maguire, Phil Jones, Kyle Walker, Kieran Trippier, Gary Cahill, Ashley Young, Danny Rose, Trent Alexander-Arnold
Midfielders: Eric Dier, Jordan Henderson, Dele Alli, Jesse Lingard, Raheem Sterling, Ruben Loftus-Cheek, Fabian Delph
Forwards: Harry Kane, Jamie Vardy, Marcus Rashford, Danny Welbeck
In numbers
1,000 tonnes of waste collected daily:
- 800 tonnes converted into alternative fuel
- 150 tonnes to landfill
- 50 tonnes sold as scrap metal
800 tonnes of RDF replaces 500 tonnes of coal
Two conveyor lines treat more than 350,000 tonnes of waste per year
25 staff on site
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Ten tax points to be aware of in 2026
1. Domestic VAT refund amendments: request your refund within five years
If a business does not apply for the refund on time, they lose their credit.
2. E-invoicing in the UAE
Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption.
3. More tax audits
Tax authorities are increasingly using data already available across multiple filings to identify audit risks.
4. More beneficial VAT and excise tax penalty regime
Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.
5. Greater emphasis on statutory audit
There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.
6. Further transfer pricing enforcement
Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes.
7. Limited time periods for audits
Recent amendments also introduce a default five-year limitation period for tax audits and assessments, subject to specific statutory exceptions. While the standard audit and assessment period is five years, this may be extended to up to 15 years in cases involving fraud or tax evasion.
8. Pillar 2 implementation
Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.
9. Reduced compliance obligations for imported goods and services
Businesses that apply the reverse-charge mechanism for VAT purposes in the UAE may benefit from reduced compliance obligations.
10. Substance and CbC reporting focus
Tax authorities are expected to continue strengthening the enforcement of economic substance and Country-by-Country (CbC) reporting frameworks. In the UAE, these regimes are increasingly being used as risk-assessment tools, providing tax authorities with a comprehensive view of multinational groups’ global footprints and enabling them to assess whether profits are aligned with real economic activity.
Contributed by Thomas Vanhee and Hend Rashwan, Aurifer
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