• Danish furniture brand Jysk has opened its first branch in Abu Dhabi. All pictures are courtesy Jysk
    Danish furniture brand Jysk has opened its first branch in Abu Dhabi. All pictures are courtesy Jysk
  • The brand new store is located at World Trade Centre Abu Dhabi.
    The brand new store is located at World Trade Centre Abu Dhabi.
  • The store spans an area of 18,000-square-feet.
    The store spans an area of 18,000-square-feet.
  • Guests will be able to find a wide range of furniture and home accessories.
    Guests will be able to find a wide range of furniture and home accessories.
  • The store also has a Sleep Space where experts will advise customers on what they need for their requirements.
    The store also has a Sleep Space where experts will advise customers on what they need for their requirements.
  • The brand is known for its clean lines and modern designs.
    The brand is known for its clean lines and modern designs.
  • This is Jysk's fifth branch in the UAE.
    This is Jysk's fifth branch in the UAE.
  • The space also includes a cafe.
    The space also includes a cafe.
  • The entrance to the store at World Trade Centre Abu Dhabi.
    The entrance to the store at World Trade Centre Abu Dhabi.

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First look: Danish furniture brand Jysk opens Abu Dhabi store

The 18,000-square-foot space will be the brand’s fifth store in the UAE

Janice Rodrigues
Janice Rodrigues

November 11, 2020

  • English
  • Arabic

Danish brand Jysk has just landed in the capital.

The furniture brand, which is widely hailed as the “Danish Ikea”, opened its first Abu Dhabi branch at World Trade Centre Mall on Wednesday, October 21.

The store is spread over an area of 18,000-square-feet and features a wide range of the modern furniture, designed with clean lines that the brand is so well-known for. There is a range of sofas, beds, desks and chairs, as well as outdoor items for those wanting to make the most of the cooler weather in their gardens or on balconies.

The company also specialises in products that ensure a good night’s sleep. The new Abu Dhabi branch has a Sleep Space, where experts can guide their customers in everything they need to get a restful night.

The expansive store also has The J Cafe, where shoppers can stop for a bite to eat and grab some drinks. The eatery serves a seasonal menu and is currently serving pumpkin spiced lattes for Dh10.

The opening is the brand’s fifth branch in the UAE, and its second opening in the emirates this year. In July, Jysk launched its fourth branch in Dubai’s Nakheel Mall on Palm Jumeriah.

"Jysk UAE has a clear ambition to become one of the UAE’s most widespread furniture and home accessory chains. We are very excited to open our first store in the capital Abu Dhabi, following the successful opening of four stores in Dubai," says Jysk chief executive, Jens Ravnbol.

The brand currently has about 2,900 stores across 52 countries.

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The flights

Etihad, Emirates and Singapore Airlines fly direct from the UAE to Singapore from Dh2,265 return including taxes. The flight takes about 7 hours.

The hotel

Rooms at the M Social Singapore cost from SG $179 (Dh488) per night including taxes.

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Makan Makan Walking group tours costs from SG $90 (Dh245) per person for about three hours. Tailor-made tours can be arranged. For details go to www.woknstroll.com.sg

Ten tax points to be aware of in 2026

1. Domestic VAT refund amendments: request your refund within five years

If a business does not apply for the refund on time, they lose their credit.

2. E-invoicing in the UAE

Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption. 

3. More tax audits

Tax authorities are increasingly using data already available across multiple filings to identify audit risks. 

4. More beneficial VAT and excise tax penalty regime

Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.

5. Greater emphasis on statutory audit

There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.

6. Further transfer pricing enforcement

Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes. 

7. Limited time periods for audits

Recent amendments also introduce a default five-year limitation period for tax audits and assessments, subject to specific statutory exceptions. While the standard audit and assessment period is five years, this may be extended to up to 15 years in cases involving fraud or tax evasion. 

8. Pillar 2 implementation 

Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.

9. Reduced compliance obligations for imported goods and services

Businesses that apply the reverse-charge mechanism for VAT purposes in the UAE may benefit from reduced compliance obligations. 

10. Substance and CbC reporting focus

Tax authorities are expected to continue strengthening the enforcement of economic substance and Country-by-Country (CbC) reporting frameworks. In the UAE, these regimes are increasingly being used as risk-assessment tools, providing tax authorities with a comprehensive view of multinational groups’ global footprints and enabling them to assess whether profits are aligned with real economic activity. 

Contributed by Thomas Vanhee and Hend Rashwan, Aurifer

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