Deepika Padukone's star rises with two magazine covers and Cartier tie-up in October

Deepika Padukone's phenomenal rise to global stardom continues. The actress has just begun October with two high-profile magazine covers and another major brand endorsement.

Padukone, 36, is the cover star of Vogue Arabia's October issue, featuring in a glamorous photo shoot in Hatta, Dubai.

In the shoot, Padukone wears striking looks by Arab designers as well as by Louis Vuitton, for which she was named brand ambassador in May. She is the first Indian to be chosen as the face of the storied French fashion house, joining the likes of Hollywood stars Emma Stone, Alicia Vikander, Lea Seydoux and Sophie Turner.

"It’s been 15 years since Padukone made her Bollywood debut, and she remains at the top of her game," Vogue Arabia says in its profile.

"But in tandem with her spectacular success, Padukone adds her name to a list of celebrities who prioritise self-care and downtime as much as they do their career trajectory."

The former model and badminton player has won numerous awards for the Live Love Laugh Foundation, an organisation she founded to destigmatise mental health issues and raise awareness. It also runs a free counselling service and trains primary care physicians to better identify and treat mental health conditions.

"I think that my experience with mental illness has brought me to this space today. I prioritise my mind and my body over everything else. Did it take an illness to bring me to that level of awareness? Yes. But I guess that’s what it is. Sometimes you need to go through those experiences to really come out of something having learned something,” she tells Vogue Arabia.

The actress is also on the front of The Business of Fashion magazine for October, one of eight cover stars including top movers and shakers in the fashion industry.

The set of covers, to celebrate The BoF 500 list for 2022, includes plus-size model Paloma Elsesser, TikTok star Khaby Lame and Malaysian modest fashion entrepreneur Vivy Yusof.

The BoF 500 is an annual list that profiles people who've made a major impact in the field of fashion. Padukone has been on the list since 2019, the magazine said.

"When Louis Vuitton celebrity ambassadors Jennifer Connelly, Lea Seydoux and Alicia Vikander appeared at the Cannes Film Festival in May, one of the year’s most important marketing moments for global luxury brands, hundreds of photographers captured their every move — and outfit. But the brand’s biggest red carpet bang in Cannes came from its first global ambassador from India, Deepika Padukone," writes BoF editor-in-chief Imran Amed.

"Though she remains relatively unknown in the West, Padukone is the most popular actress in India’s wildly popular Hindi film industry, ranking at the top of an India Today poll for the seventh year in a row. In the last 18 months, she has cemented her status as India’s most powerful global fashion ambassador in a flurry of brand endorsement deals. First there was Levi Strauss and Adidas, then Louis Vuitton, and now, Cartier in rapid succession."

On Monday, Padukone, who is married to fellow Bollywood star Ranveer Singh, was named the latest ambassador for luxury French jewellery and watch brand Cartier. While making the announcement, a statement from the house described her as "a true representation of the encounter of opposites that so deeply define the Cartier spirit".

"Padukone is a voice of global resonance which remains true to its roots, constantly balancing modernity and tradition," Cartier said, while also praising her work for mental health.

“As an inspiring actress and committed philanthropist, Deepika embodies the maison’s spirit and values of celebrating creativity, universality and open-mindedness," said Arnaud Carrez, Cartier’s senior vice president and chief marketing officer.

On the work front, Padukone will next be seen in Pathaan, alongside Bollywood superstar Shah Rukh Khan and actor John Abraham. Directed by Siddharth Anand, she is set to play an intelligence officer in the high-octane thriller that was partly shot in Dubai.

Deepika Padukone's style evolution in 33 photos: from Bollywood queen to global superstar — in pictures

Zayed Sustainability Prize

Youth take centre stage for this year's Zayed Sustainability Prize

What is the Zayed Sustainability Prize?

England squad

Moeen Ali, James Anderson, Jofra Archer, Jonny Bairstow, Dominic Bess, James Bracey, Stuart Broad, Rory Burns, Jos Buttler, Zak Crawley, Sam Curran, Joe Denly, Ben Foakes, Lewis Gregory, Keaton Jennings, Dan Lawrence, Jack Leach, Saqib Mahmood, Craig Overton, Jamie Overton, Matthew Parkinson, Ollie Pope, Ollie Robinson, Joe Root, Dom Sibley, Ben Stokes, Olly Stone, Amar Virdi, Chris Woakes, Mark Wood

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The specs

Engine: 6.2-litre V8

Transmission: seven-speed auto

Power: 420 bhp

Torque: 624Nm

Price: from Dh293,200

On sale: now

The specs: 2018 Nissan 370Z Nismo

The specs: 2018 Nissan 370Z Nismo
Price, base / as tested: Dh182,178
Engine: 3.7-litre V6
Power: 350hp @ 7,400rpm
Torque: 374Nm @ 5,200rpm
Transmission: Seven-speed automatic
Fuel consumption, combined: 10.5L / 100km

Nayanthara: Beyond The Fairy Tale

Starring: Nayanthara, Vignesh Shivan, Radhika Sarathkumar, Nagarjuna Akkineni

Director: Amith Krishnan

Rating: 3.5/5

Generational responses to the pandemic

Devesh Mamtani from Century Financial believes the cash-hoarding tendency of each generation is influenced by what stage of the employment cycle they are in. He offers the following insights:

Baby boomers (those born before 1964): Owing to market uncertainty and the need to survive amid competition, many in this generation are looking for options to hoard more cash and increase their overall savings/investments towards risk-free assets.

Generation X (born between 1965 and 1980): Gen X is currently in its prime working years. With their personal and family finances taking a hit, Generation X is looking at multiple options, including taking out short-term loan facilities with competitive interest rates instead of dipping into their savings account.

Millennials (born between 1981 and 1996): This market situation is giving them a valuable lesson about investing early. Many millennials who had previously not saved or invested are looking to start doing so now.

Who's who in Yemen conflict

Houthis: Iran-backed rebels who occupy Sanaa and run unrecognised government

Yemeni government: Exiled government in Aden led by eight-member Presidential Leadership Council

Southern Transitional Council: Faction in Yemeni government that seeks autonomy for the south

Habrish 'rebels': Tribal-backed forces feuding with STC over control of oil in government territory

RESULTS

Bantamweight title:
Vinicius de Oliveira (BRA) bt Xavier Alaoui (MAR)
(KO round 2)
Catchweight 68kg:
Sean Soriano (USA) bt Noad Lahat (ISR)
(TKO round 1)
Middleweight:
Denis Tiuliulin (RUS) bt Juscelino Ferreira (BRA)
(TKO round 1)
Lightweight:
Anas Siraj Mounir (MAR) bt Joachim Tollefsen (DEN)
(Unanimous decision)
Catchweight 68kg:
Austin Arnett (USA) bt Daniel Vega (MEX)
(TKO round 3)
Lightweight:
Carrington Banks (USA) bt Marcio Andrade (BRA)
(Unanimous decision)
Catchweight 58kg:
Corinne Laframboise (CAN) bt Malin Hermansson (SWE)
(Submission round 2)
Bantamweight:
Jalal Al Daaja (CAN) bt Juares Dea (CMR)
(Split decision)
Middleweight:
Mohamad Osseili (LEB) bt Ivan Slynko (UKR)
(TKO round 1)
Featherweight:
Tarun Grigoryan (ARM) bt Islam Makhamadjanov (UZB)
(Unanimous decision)
Catchweight 54kg:
Mariagiovanna Vai (ITA) bt Daniella Shutov (ISR)
(Submission round 1)
Middleweight:
Joan Arastey (ESP) bt Omran Chaaban (LEB)
(Unanimous decision)
Welterweight:
Bruno Carvalho (POR) bt Souhil Tahiri (ALG)
(TKO)

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Ten tax points to be aware of in 2026

1. Domestic VAT refund amendments: request your refund within five years

If a business does not apply for the refund on time, they lose their credit.

2. E-invoicing in the UAE

Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption.

3. More tax audits

Tax authorities are increasingly using data already available across multiple filings to identify audit risks.

4. More beneficial VAT and excise tax penalty regime

Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.

5. Greater emphasis on statutory audit

There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.

6. Further transfer pricing enforcement

Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes.

7. Limited time periods for audits

Recent amendments also introduce a default five-year limitation period for tax audits and assessments, subject to specific statutory exceptions. While the standard audit and assessment period is five years, this may be extended to up to 15 years in cases involving fraud or tax evasion.

8. Pillar 2 implementation

Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.

9. Reduced compliance obligations for imported goods and services

Businesses that apply the reverse-charge mechanism for VAT purposes in the UAE may benefit from reduced compliance obligations.

10. Substance and CbC reporting focus

Tax authorities are expected to continue strengthening the enforcement of economic substance and Country-by-Country (CbC) reporting frameworks. In the UAE, these regimes are increasingly being used as risk-assessment tools, providing tax authorities with a comprehensive view of multinational groups’ global footprints and enabling them to assess whether profits are aligned with real economic activity.

Contributed by Thomas Vanhee and Hend Rashwan, Aurifer