• A sign for the Souk Al Marfa.
    A sign for the Souk Al Marfa.
  • One of the entrance gates of the Souk Al Marfa, a waterfront souk on Deira Islands in Dubai.
    One of the entrance gates of the Souk Al Marfa, a waterfront souk on Deira Islands in Dubai.
  • Shops open at the Souk Al Marfa.
    Shops open at the Souk Al Marfa.
  • Birds at the Pets Fair shop at the Souk Al Marfa.
    Birds at the Pets Fair shop at the Souk Al Marfa.
  • Bon beauty shop at the Souk Al Marfa.
    Bon beauty shop at the Souk Al Marfa.
  • Sweets are displayed at the Amwaj shop at the Souk Al Marfa.
    Sweets are displayed at the Amwaj shop at the Souk Al Marfa.
  • Shops welcome visitors at the Souk Al Marfa.
    Shops welcome visitors at the Souk Al Marfa.
  • One of the entrance gates at the Souk Al Marfa.
    One of the entrance gates at the Souk Al Marfa.
  • A stage for cultural events at the Souk Al Marfa.
    A stage for cultural events at the Souk Al Marfa.
  • An inside view of the Souk Al Marfa.
    An inside view of the Souk Al Marfa.
  • A toy shop welcomes visitors at the Souk Al Marfa.
    A toy shop welcomes visitors at the Souk Al Marfa.
  • Visitors queue at the Souk Al Marfa.
    Visitors queue at the Souk Al Marfa.
  • Ahlan and other shops at the Souk Al Marfa.
    Ahlan and other shops at the Souk Al Marfa.
  • Shine's Korean and other shops at the Souk Al Marfa.
    Shine's Korean and other shops at the Souk Al Marfa.
  • Beauty products are displayed at the Thai Souq at the Souk Al Marfa.
    Beauty products are displayed at the Thai Souq at the Souk Al Marfa.
  • Decorative lights illuminates the Souk Al Marfa.
    Decorative lights illuminates the Souk Al Marfa.
  • A clothing shop at the Souk Al Marfa.
    A clothing shop at the Souk Al Marfa.
  • The Streaming Cafeteria serves visitors at the Souk Al Marfa.
    The Streaming Cafeteria serves visitors at the Souk Al Marfa.
  • A decorative lights shop illuminates the Souk Al Marfa.
    A decorative lights shop illuminates the Souk Al Marfa.
  • Beauty products are displayed at the Thai Souq at the Souk Al Marfa.
    Beauty products are displayed at the Thai Souq at the Souk Al Marfa.
  • Shops display goods at the Souk Al Marfa.
    Shops display goods at the Souk Al Marfa.
  • Beauty products are displayed at the Thai Souq at the Souk Al Marfa.
    Beauty products are displayed at the Thai Souq at the Souk Al Marfa.
  • Bon beauty shop welcomes visitors at the Souk Al Marfa.
    Bon beauty shop welcomes visitors at the Souk Al Marfa.
  • A stage for cultural events at the Souk Al Marfa.
    A stage for cultural events at the Souk Al Marfa.
  • A perfume shop welcomes visitors at the Souk Al Marfa.
    A perfume shop welcomes visitors at the Souk Al Marfa.

Souk Al Marfa: inside the new indoor marketplace in Dubai's Deira Islands


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A fully airconditioned souq stretching 1.9 kilometres along the Deira Islands waterfront has opened in Dubai.

Souk Al Marfa, which is in its first phase of opening, currently has 400 stores selling everything from carpets to spices, fashion and electronics. There's also a dedicated Thai Market with street food, clothing and handicrafts from the country.

More outlets are set to open in the coming weeks, taking the total to 1,000 in the first phase, developer Nakheel said. When fully operational, it will be the UAE’s largest wholesale souq and waterfront destination, according to the developer.

The first retail destination on the mega Deira Islands development, the indoor marketplace is a stone’s throw from Dubai’s oldest and most traditional trading hub.

Scroll through the gallery above for images from Souk Al Marfa.

A decorative lights shop at the Souk Al Marfa, a new waterfront souk at Deira Islands. Pawan Singh / The National
A decorative lights shop at the Souk Al Marfa, a new waterfront souk at Deira Islands. Pawan Singh / The National

What is Deira Islands?

Deira Islands is a lavish waterfront development that has been years in the making. Spanning 17 million square metres, it will eventually be home to a variety of hotels, apartments, commercial buildings and marinas, and aims to attract 250,000 residents as well as 80,000 employees.

In December, the development's first property, Dubai’s only 24-hour all-inclusive beachfront hotel, Hotel Riu Dubai, welcomed its first guests.

The 800-room four-star hotel has its own mini waterpark, two children’s pools and three large pools for adults. The all-inclusive concept means guests who book a stay at the luxury resort can leave their wallets in the room after check-in because food, drink and activities on site are included.

The property is the Spanish chain’s first hotel in the Middle East.

Thai hotel operator Centara is also set to open its family-friendly Centara Mirage Beach Resort Dubai on Friday, October 1.

Located right on the shoreline, the hotel has its own waterpark complete with a beachfront swimming pool, waterslides, rock jumping points and a lazy river. The hotel also offers an outdoor playground, three age-specific children’s clubs and a candy-themed spa that’s only for youngsters.

Getting to the souq

Souk Al Marfa is within easy reach of Hotel Riu Dubai and the soon-to-open Centara Mirage Beach Resort Dubai. It is also easily accessible from other parts of Dubai, Sharjah and the northern emirates. There are 4,000 on-site parking spots, with free RTA buses provided from Dubai Gold Souk daily from 6am to 11pm until Wednesday, September 1, after which regular fares will apply.

Visitors can also enjoy free shuttle buses to and from key Deira hotels including Hyatt Regency Dubai, Ibis Styles Dubai Airport, Pullman Dubai Creek City Centre and Sheraton Dubai Creek Hotel & Towers – every two hours from 9.30am until 8.30pm. The full schedule is available on soukalmarfa.ae.

Company Profile 

Founder: Omar Onsi

Launched: 2018

Employees: 35

Financing stage: Seed round ($12 million)

Investors: B&Y, Phoenician Funds, M1 Group, Shorooq Partners

Skoda Superb Specs

Engine: 2-litre TSI petrol

Power: 190hp

Torque: 320Nm

Price: From Dh147,000

Available: Now

How to turn your property into a holiday home
  1. Ensure decoration and styling – and portal photography – quality is high to achieve maximum rates.
  2. Research equivalent Airbnb homes in your location to ensure competitiveness.
  3. Post on all relevant platforms to reach the widest audience; whether you let personally or via an agency know your potential guest profile – aiming for the wrong demographic may leave your property empty.
  4. Factor in costs when working out if holiday letting is beneficial. The annual DCTM fee runs from Dh370 for a one-bedroom flat to Dh1,200. Tourism tax is Dh10-15 per bedroom, per night.
  5. Check your management company has a physical office, a valid DTCM licence and is licencing your property and paying tourism taxes. For transparency, regularly view your booking calendar.
Updated: August 24, 2021, 6:06 AM