Emirates FA Cup A380: Dubai carrier brings football fever to the skies


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On the weekend when English football is gripped by FA Cup fever, Emirates has played its part with the unveiling of its latest themed Airbus A380 aircraft.

The Emirates FA Cup A380 was presented ahead of the semi-final stage of football’s oldest cup competition, of which the Dubai carrier last year became the first title sponsor in its 144-year history.

This season's first semi-final saw Manchester United dramatically defeat Everton 2-1 at Wembley last night, meaning they will meet the winners of today's other semi-final between Crystal Palace and Watford.

For its first journey, the FA Cup themed A380 flew to London Heathrow, where it was met by former England and Liverpool goalkeeper David James, an FA Cup winner with Portsmouth in 2008.

The plane will return to Dubai as EK030 and then continue on to Seoul, Madrid, Paris and eventually visit the 37 destinations served by the Emirates A380 worldwide.

“Being the title sponsor for the Emirates FA Cup along with our sponsorship of Arsenal shows our deep commitment to the United Kingdom and football,” said Emirates president Tim Clark.

It follows on from a number of other football-themed planes Emirates has used during the past year.

In March it celebrated its partnership with Italian club AC Milan with an aircraft sporting images of players Riccardo Montolivo, Mario Balotelli, Carlos Bacca, Keisuke Honda, Alessio Romagnoli, and Mattia De Sciglio on the fuselage.

In December it was the turn of Cristiano Ronaldo and his Real Madrid teammates to adorn the A380 decal. Emirates said it would be used for sixth months.

And in July it flew Premier League side Arsenal on its pre-season tour to Singapore in a Boeing 777-200LR featuring Aaron Ramsey, Danny Welbeck, Mikel Arteta and Jack Wilshere on one side, plus Santi Cazorla, Mesut Ozil, Alexis Sanchez and Olivier Giroud on the other. On board, menus and headrests were given an Arsenal theme.

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Know before you go
  • Jebel Akhdar is a two-hour drive from Muscat airport or a six-hour drive from Dubai. It’s impossible to visit by car unless you have a 4x4. Phone ahead to the hotel to arrange a transfer.
  • If you’re driving, make sure your insurance covers Oman.
  • By air: Budget airlines Air Arabia, Flydubai and SalamAir offer direct routes to Muscat from the UAE.
  • Tourists from the Emirates (UAE nationals not included) must apply for an Omani visa online before arrival at evisa.rop.gov.om. The process typically takes several days.
  • Flash floods are probable due to the terrain and a lack of drainage. Always check the weather before venturing into any canyons or other remote areas and identify a plan of escape that includes high ground, shelter and parking where your car won’t be overtaken by sudden downpours.

 

Company profile

Name: Back to Games and Boardgame Space

Started: Back to Games (2015); Boardgame Space (Mark Azzam became co-founder in 2017)

Founder: Back to Games (Mr Azzam); Boardgame Space (Mr Azzam and Feras Al Bastaki)

Based: Dubai and Abu Dhabi 

Industry: Back to Games (retail); Boardgame Space (wholesale and distribution) 

Funding: Back to Games: self-funded by Mr Azzam with Dh1.3 million; Mr Azzam invested Dh250,000 in Boardgame Space  

Growth: Back to Games: from 300 products in 2015 to 7,000 in 2019; Boardgame Space: from 34 games in 2017 to 3,500 in 2019