Models presenting creations of Saudi designer Tima Abid during the 2024 edition of Red Sea Fashion Week. Fashion in Saudi Arabia is one of its fastest-growing sectors. AFP
Models presenting creations of Saudi designer Tima Abid during the 2024 edition of Red Sea Fashion Week. Fashion in Saudi Arabia is one of its fastest-growing sectors. AFP
Models presenting creations of Saudi designer Tima Abid during the 2024 edition of Red Sea Fashion Week. Fashion in Saudi Arabia is one of its fastest-growing sectors. AFP
Models presenting creations of Saudi designer Tima Abid during the 2024 edition of Red Sea Fashion Week. Fashion in Saudi Arabia is one of its fastest-growing sectors. AFP

Saudi Arabia launches $80m fashion fund for domestic brands


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Saudi Arabia's Merak Capital has set up a private equity fund tailored for the fashion sector that aims to bring local industry and talent to the global stage.

The 300 million Saudi riyal ($80 million) Fashion Fund, managed by Merak – with the kingdom's Cultural Development Fund as an anchor investor – will invest across the fashion value chain, the Riyadh-based private investment firm said at the first Cultural Investment Conference in Riyadh on Tuesday.

It will focus on growth-stage companies and Saudi brands, as well as projects that use new technology and business models across apparel, accessories, supply chain enablers, e-commerce and beauty, it added.

The fund aims to position Saudi Arabia as a hub for talent and innovation, "enabling Saudi brands to expand regionally and globally, in line with the ambitions of Vision 2030", said Abdullah Altamami, founder and chief executive of Merak Capital.

The establishment of the Fashion Fund is also aimed at building a sustainable and competitive Saudi fashion industry, said Majed Alhugail, chief executive of the Cultural Development Fund.

"Through our strategic partnerships with the private sector, we are laying the foundations for growth, innovation and global market access, while empowering enterprises and fashion entrepreneurs to maximise their economic and social impact."

Saudi Arabia continues to diversify its economy beyond oil, tapping into numerous sectors that align with its Vision 2030 economic programme.

Fashion is a growing sector in the country, with the Arab world's largest economy establishing the Fashion Commission under the Ministry of Culture to support and promote the industry.

Overall, the kingdom is poised for significant growth in the fashion and luxury market, which is expected to hit $42 billion by 2028, from $30 billion in 2023, data from industry tracker Fashion Futures indicates.

"We are confident that this fund will be a powerful enabler for Saudi talent and a platform for showcasing cultural identity," Mr Altamami said.

"Its impact will extend across the ecosystem – from beauty and e-commerce to innovative design – opening new opportunities for entrepreneurs and reinforcing the kingdom’s position as a global centre for creative industries.”

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Ten tax points to be aware of in 2026

1. Domestic VAT refund amendments: request your refund within five years

If a business does not apply for the refund on time, they lose their credit.

2. E-invoicing in the UAE

Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption. 

3. More tax audits

Tax authorities are increasingly using data already available across multiple filings to identify audit risks. 

4. More beneficial VAT and excise tax penalty regime

Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.

5. Greater emphasis on statutory audit

There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.

6. Further transfer pricing enforcement

Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes. 

7. Limited time periods for audits

Recent amendments also introduce a default five-year limitation period for tax audits and assessments, subject to specific statutory exceptions. While the standard audit and assessment period is five years, this may be extended to up to 15 years in cases involving fraud or tax evasion. 

8. Pillar 2 implementation 

Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.

9. Reduced compliance obligations for imported goods and services

Businesses that apply the reverse-charge mechanism for VAT purposes in the UAE may benefit from reduced compliance obligations. 

10. Substance and CbC reporting focus

Tax authorities are expected to continue strengthening the enforcement of economic substance and Country-by-Country (CbC) reporting frameworks. In the UAE, these regimes are increasingly being used as risk-assessment tools, providing tax authorities with a comprehensive view of multinational groups’ global footprints and enabling them to assess whether profits are aligned with real economic activity. 

Contributed by Thomas Vanhee and Hend Rashwan, Aurifer

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Updated: September 30, 2025, 2:19 PM