The cast of Amazon Prime Video's new Tamil thriller Aishwarya Rajesh, Kathir and Sriya Reddy. Photo: IIFA2022
The cast of Amazon Prime Video's new Tamil thriller Aishwarya Rajesh, Kathir and Sriya Reddy. Photo: IIFA2022
The cast of Amazon Prime Video's new Tamil thriller Aishwarya Rajesh, Kathir and Sriya Reddy. Photo: IIFA2022
The cast of Amazon Prime Video's new Tamil thriller Aishwarya Rajesh, Kathir and Sriya Reddy. Photo: IIFA2022

Tamil thriller 'Suzhal - The Vortex' is made for a global audience, says Amazon


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Amazon Prime Video unveiled its first original series in Tamil called Suzhal - The Vortez at the International Indian Film Academy Awards in Abu Dhabi.

Aparna Purohit, the head of India Originals at Amazon Prime Video, said she was confident the show's language would not hinder its wider appeal.

“We believe that viewers today are willing to explore content beyond geographic and linguistic boundaries. When you have a nuanced, suspenseful thriller with a strong emotional core, imbued with the feverish passion of the creators, you know that you have a winner on hand," she said.

The show's lead cast, including Kathir, Aishwarya Rajesh and Sriya Reddy, attended the event held at the Etihad Arena on Friday.

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Created by husband and wife directing duo Pushkar and Gayatri, known for their acclaimed 2017 film Vikram Vedha, the show is set in a village in South India, where the once-idyllic life of its residents is torn apart after a girl goes missing.

To boost the show's impact with non-Tamil-speaking audiences, Suzhal - The Vortex will be available in 30 languages, including French, German, Italian, Japanese, Polish and Portuguese, on its release on June 17.

The eight-part thriller is being directed by Bramma and Anucharan M.

"Streaming has opened up many opportunities for homegrown content and there can’t be a better time for Indian shows and films to break international barriers," said creator Gayatri at the event. “With a dark mystery at core, the story will have the viewers at the edge of their seats."

Director Anucharan spoke about the show's potential universal appeal.

"Yes, it's set in a village in South India, but this could be any village anywhere in the world. The emotions and the heart of the story is universal," he said.

Top 11 new Indian shows and movies coming to Amazon Prime Video - in pictures

  • Amazon has announced 41 new titles spanning several genres and Indian languages to be launched over the next two years. Photo: Amazon Prime Video
    Amazon has announced 41 new titles spanning several genres and Indian languages to be launched over the next two years. Photo: Amazon Prime Video
  • The poster for the coming series 'Hush Hush' starring Juhi Chawla, Ayesha Jhulka, Soha Ali Khan, Karishma Tanna and Shahana Goswami in the lead. Photo: Amazon Prime Video
    The poster for the coming series 'Hush Hush' starring Juhi Chawla, Ayesha Jhulka, Soha Ali Khan, Karishma Tanna and Shahana Goswami in the lead. Photo: Amazon Prime Video
  • 'Adhura' is a supernatural horror series starring Rasika Dugal, right. Photo: Amazon Prime Video
    'Adhura' is a supernatural horror series starring Rasika Dugal, right. Photo: Amazon Prime Video
  • Telugu superstar Naga Chaitanya in 'Dhootha'. Photo: Amazon Prime Video
    Telugu superstar Naga Chaitanya in 'Dhootha'. Photo: Amazon Prime Video
  • Set in a small town, 'Dahaad' is an action thriller with Sonakshi Sinha playing a police officer who sets out to hunt down a serial killer. Photo: Amazon Prime Video
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  • Bollywood star Shahid Kapoor makes his streaming platform debut with 'Farzi'. Photo: Amazon Prime Video
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  • 'The Village' is one of the first Indian series to be based on a graphic novel. Photo: Amazon Prime Video
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  • Madhuri Dixit Nene plays an overbearing mother in the comedy 'Maja Maa'. Photo: Amazon Prime Video
    Madhuri Dixit Nene plays an overbearing mother in the comedy 'Maja Maa'. Photo: Amazon Prime Video
  • 'Jubilee', starring Prosenjit Chatterjee, is set in the 1940s and looks at the birth of Bollywood. Photo: Amazon Prime Video
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  • Punjabi hip-hop star AP Dhillon will be the focus of the documentary film 'This is AP Dhillon'. Photo: ap.dhillxn / Instagram
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  • Tanya Maniktala in 'PI Meena'. Photo: Amazon Prime Video
    Tanya Maniktala in 'PI Meena'. Photo: Amazon Prime Video
  • The poster for 'Bambai Meri Jaan' starring Kay Kay Menon in the lead. Photo: Amazon Prime Video
    The poster for 'Bambai Meri Jaan' starring Kay Kay Menon in the lead. Photo: Amazon Prime Video
  • Satyadev Kancharana, Akshay Kumar and Jacqueline Fernandez in 'Ram Setu'. Photo: Amazon Prime Video
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  • The poster for 'Gulkanda Tales' starring Kunal Khemu. Photo: Amazon Prime Video
    The poster for 'Gulkanda Tales' starring Kunal Khemu. Photo: Amazon Prime Video
  • The poster for 'Jee Karda' starring Tamannaah Bhatia, Suhail Nayyar, Aashim Gulati, Anya Singh, Hussain Dalal, Samvedna Suwalka and Sayan Banerjee. Photo: Amazon Prime Video
    The poster for 'Jee Karda' starring Tamannaah Bhatia, Suhail Nayyar, Aashim Gulati, Anya Singh, Hussain Dalal, Samvedna Suwalka and Sayan Banerjee. Photo: Amazon Prime Video
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From Zero

Artist: Linkin Park

Label: Warner Records

Number of tracks: 11

Rating: 4/5

 

 

The specs
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Are non-fungible tokens a currency, asset, or a licensing instrument? Arnab Das, global market strategist EMEA at Invesco, says they are mix of all of three.

You can buy, hold and use NFTs just like US dollars and Bitcoins. “They can appreciate in value and even produce cash flows.”

However, while money is fungible, NFTs are not. “One Bitcoin, dollar, euro or dirham is largely indistinguishable from the next. Nothing ties a dollar bill to a particular owner, for example. Nor does it tie you to to any goods, services or assets you bought with that currency. In contrast, NFTs confer specific ownership,” Mr Das says.

This makes NFTs closer to a piece of intellectual property such as a work of art or licence, as you can claim royalties or profit by exchanging it at a higher value later, Mr Das says. “They could provide a sustainable income stream.”

This income will depend on future demand and use, which makes NFTs difficult to value. “However, there is a credible use case for many forms of intellectual property, notably art, songs, videos,” Mr Das says.

Updated: June 04, 2022, 7:34 AM