Du will alert customers to re-register their SIM cards

Du mobile phone customers will be sent text messages informing them when to re-register their Sim cards. in the TRA "My Number, My Identity" campaign expected to begin on July 17.

DUBAI// Du mobile phone customers will be sent text messages informing them when to re-register their Sim cards.

The move is part of the Telecommunications Regulatory Authority's (TRA) "My Number, My Identity" campaign which requires every mobile phone user to re-confirm their details.

Registration is expected to begin on July 17 and run for 18 months after which unregistered handsets could be blocked.

"This regulatory step is highly commendable, and we fully support the TRA for its efforts to protect customer interest and enhance customer experience," said Farid Faraidooni, the chief commercial officer for du.

"We are working proactively with agencies to automate the process, further simplifying the registration process.

"We have taken every measure to make the registration process for Sim cards as simple as possible for our customers, so that they can enjoy a smooth, hassle-free registration no matter where they are in the UAE.

Du has more than 250 outlets across the country where customers will be able to visit once they have been notified.

A valid passport, residency visa and Emirates or GCC identity card are required for the registration process.

The TRA is carrying out the re-registration to link Sim owners with users to prevent misuse of the cards.

Etisalat customers are advised to visit one of their carrier's outlets once registration opens.

For more details about the registration process visit www.du.ae/en/about/TRA_requirement