India's Taj Mahal is the most searched for Unesco World Heritage site in the world, with an average of 1.4 million searches per month, and the most popular in the UAE. Photo: Unsplash / Faisal Fraz
India's Taj Mahal is the most searched for Unesco World Heritage site in the world, with an average of 1.4 million searches per month, and the most popular in the UAE. Photo: Unsplash / Faisal Fraz
India's Taj Mahal is the most searched for Unesco World Heritage site in the world, with an average of 1.4 million searches per month, and the most popular in the UAE. Photo: Unsplash / Faisal Fraz
India's Taj Mahal is the most searched for Unesco World Heritage site in the world, with an average of 1.4 million searches per month, and the most popular in the UAE. Photo: Unsplash / Faisal Fraz

India’s Taj Mahal is the world’s most popular Unesco-listed landmark


Hayley Skirka
  • English
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India’s Taj Mahal is the most popular Unesco-listed World Heritage site.

The famed marble mausoleum in Agra ranks first in a new study listing World Heritage Sites that people around the world most want to visit.

Zitango Travel, travel agents and destination specialists, studied online search data to find out which Unesco sites were the most searched for.

The Taj Mahal was the most coveted, with an average of 1.4 million searches per month.

Widely considered one of the most beautiful buildings ever created, the mausoleum in the state of Uttar Pradesh was built nearly 400 years ago and is a must-see destination for many tourists around the world.

Travellers in the UAE were particularly keen on the landmark, with the Indian mausoleum complex the most searched for, totalling an average of 8,300 searches per month. Saudi Arabia, Oman and Bahrain travellers also searched for the Indian attraction, more than any other in the world.

The Indian dedication to Mumtaz Mahal ranked first across Asia, being the most searched for heritage site in almost half of the countries across the continent.

Elsewhere in the Middle East, Jordan’s Petra ranked first for search traffic in Palestine, Qatar and Israel. The ancient capital of the Nabataean empire was declared a heritage site by Unesco in 1985, and listed as one of the new seven wonders of the world in 2007.

People in Lebanon and Jordan preferred to look to Turkey, with Cappadocia which is famed for its hot-air balloons and cave dwellings the most searched for in both countries.

The 10 most popular Unesco World Heritage Sites

  • 1. India's Taj Mahal is the world's most searched for Unesco World Heritage site, according to Zitango Travel, travel agents and destination specialists.
    1. India's Taj Mahal is the world's most searched for Unesco World Heritage site, according to Zitango Travel, travel agents and destination specialists.
  • 2. Peru's ancient Inca capital Machu Picchu is the world's second most searched for Unesco Heritage site. Photo: Pedro Szekely / flickr
    2. Peru's ancient Inca capital Machu Picchu is the world's second most searched for Unesco Heritage site. Photo: Pedro Szekely / flickr
  • 3. Rio de Janeiro, Brazil, which was added to the Unesco list in 2017. AFP
    3. Rio de Janeiro, Brazil, which was added to the Unesco list in 2017. AFP
  • 4. Yellowstone National Park in western US is the fourth most searched for Unesco heritage site. AP Photo
    4. Yellowstone National Park in western US is the fourth most searched for Unesco heritage site. AP Photo
  • 5. The stone circle at Stonehenge, Wiltshire, in the UK. PA
    5. The stone circle at Stonehenge, Wiltshire, in the UK. PA
  • 6. The Statue of Liberty in New York. AFP
    6. The Statue of Liberty in New York. AFP
  • 7. Petra archeological site is one of Jordan's most famous landmarks. EPA
    7. Petra archeological site is one of Jordan's most famous landmarks. EPA
  • 8. Italy's Cinque Terre is ranked eighth globally but first in Europe in the most popular Unesco-listed World Heritage sites. Unsplash / Mark Pecar
    8. Italy's Cinque Terre is ranked eighth globally but first in Europe in the most popular Unesco-listed World Heritage sites. Unsplash / Mark Pecar
  • 9. France's Palace of Versailles. Unsplash / Matthias Redding
    9. France's Palace of Versailles. Unsplash / Matthias Redding
  • 10. Mexico's Chichen Itza Mayan ruins. Unsplash / Mario La Pergola
    10. Mexico's Chichen Itza Mayan ruins. Unsplash / Mario La Pergola
  1. Taj Mahal, India
  2. Machu Picchu, Peru
  3. Rio de Janeiro, Brazil
  4. Yellowstone National Park, United States
  5. Stonehenge, UK
  6. Statue of Liberty, United States
  7. Petra, Jordan
  8. Cinque Terre, Italy
  9. Palace of Versailles, France
  10. Chichen Itza, Mexico

Globally, South America’s most famous ruins were the second most searched for Unesco Heritage site, with 1,100,000 in global search volume for Peru's Machu Picchu, according to Zitango.

Ranking third for search traffic is Brazil’s historic city of Rio de Janeiro, which was added to the Unesco list in 2017. Travellers flock to the the seaside city for its annual carnival celebrations, Copacabana Beach, and the 98-foot Christ The Redeemer statue atop Corcovado mountain.

Dubai Bling season three

Cast: Loujain Adada, Zeina Khoury, Farhana Bodi, Ebraheem Al Samadi, Mona Kattan, and couples Safa & Fahad Siddiqui and DJ Bliss & Danya Mohammed 

Rating: 1/5

The specs: 2019 Mercedes-Benz C200 Coupe


Price, base: Dh201,153
Engine: 2.0-litre turbocharged four-cylinder
Transmission: Nine-speed automatic
Power: 204hp @ 5,800rpm
Torque: 300Nm @ 1,600rpm
Fuel economy, combined: 6.7L / 100km

hall of shame

SUNDERLAND 2002-03

No one has ended a Premier League season quite like Sunderland. They lost each of their final 15 games, taking no points after January. They ended up with 19 in total, sacking managers Peter Reid and Howard Wilkinson and losing 3-1 to Charlton when they scored three own goals in eight minutes.

SUNDERLAND 2005-06

Until Derby came along, Sunderland’s total of 15 points was the Premier League’s record low. They made it until May and their final home game before winning at the Stadium of Light while they lost a joint record 29 of their 38 league games.

HUDDERSFIELD 2018-19

Joined Derby as the only team to be relegated in March. No striker scored until January, while only two players got more assists than goalkeeper Jonas Lossl. The mid-season appointment Jan Siewert was to end his time as Huddersfield manager with a 5.3 per cent win rate.

ASTON VILLA 2015-16

Perhaps the most inexplicably bad season, considering they signed Idrissa Gueye and Adama Traore and still only got 17 points. Villa won their first league game, but none of the next 19. They ended an abominable campaign by taking one point from the last 39 available.

FULHAM 2018-19

Terrible in different ways. Fulham’s total of 26 points is not among the lowest ever but they contrived to get relegated after spending over £100 million (Dh457m) in the transfer market. Much of it went on defenders but they only kept two clean sheets in their first 33 games.

LA LIGA: Sporting Gijon, 13 points in 1997-98.

BUNDESLIGA: Tasmania Berlin, 10 points in 1965-66

UAE Tour 2020

Stage 1: The Pointe Palm Jumeirah - Dubai Silicon Oasis, 148km
Stage 2: Hatta - Hatta Dam, 168km​​​​​​​
Stage 3: Al Qudra Cycle Track - Jebel Hafeet, 184km​​​​​​​
Stage 4: Zabeel Park - Dubai City Walk, 173km​​​​​​​
Stage 5: Al Ain - Jebel Hafeet, 162km​​​​​​​
Stage 6: Al Ruwais - Al Mirfa, 158km​​​​​​​
Stage 7: Al Maryah Island - Abu Dhabi Breakwater, 127km

Ten tax points to be aware of in 2026

1. Domestic VAT refund amendments: request your refund within five years

If a business does not apply for the refund on time, they lose their credit.

2. E-invoicing in the UAE

Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption. 

3. More tax audits

Tax authorities are increasingly using data already available across multiple filings to identify audit risks. 

4. More beneficial VAT and excise tax penalty regime

Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.

5. Greater emphasis on statutory audit

There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.

6. Further transfer pricing enforcement

Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes. 

7. Limited time periods for audits

Recent amendments also introduce a default five-year limitation period for tax audits and assessments, subject to specific statutory exceptions. While the standard audit and assessment period is five years, this may be extended to up to 15 years in cases involving fraud or tax evasion. 

8. Pillar 2 implementation 

Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.

9. Reduced compliance obligations for imported goods and services

Businesses that apply the reverse-charge mechanism for VAT purposes in the UAE may benefit from reduced compliance obligations. 

10. Substance and CbC reporting focus

Tax authorities are expected to continue strengthening the enforcement of economic substance and Country-by-Country (CbC) reporting frameworks. In the UAE, these regimes are increasingly being used as risk-assessment tools, providing tax authorities with a comprehensive view of multinational groups’ global footprints and enabling them to assess whether profits are aligned with real economic activity. 

Contributed by Thomas Vanhee and Hend Rashwan, Aurifer

What the law says

Micro-retirement is not a recognised concept or employment status under Federal Decree Law No. 33 of 2021 on the Regulation of Labour Relations (as amended) (UAE Labour Law). As such, it reflects a voluntary work-life balance practice, rather than a recognised legal employment category, according to Dilini Loku, senior associate for law firm Gateley Middle East.

“Some companies may offer formal sabbatical policies or career break programmes; however, beyond such arrangements, there is no automatic right or statutory entitlement to extended breaks,” she explains.

“Any leave taken beyond statutory entitlements, such as annual leave, is typically regarded as unpaid leave in accordance with Article 33 of the UAE Labour Law. While employees may legally take unpaid leave, such requests are subject to the employer’s discretion and require approval.”

If an employee resigns to pursue micro-retirement, the employment contract is terminated, and the employer is under no legal obligation to rehire the employee in the future unless specific contractual agreements are in place (such as return-to-work arrangements), which are generally uncommon, Ms Loku adds.

Updated: May 04, 2022, 2:02 PM