Sharjah's Not a Space desert pop-up returns with galaxy theme


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The UAE winter has got many residents scrambling for the perfect al fresco hangout spot, and this social media-famous desert pop-up could be high up on that long list.

With more than 40,000 followers on Instagram, the Not a Space team take their desert-themed pop-up seriously — think bean bags, picnic tables and chairs, a circular stage, dunes galore and a scenic patch in Sharjah.

The Al Faya location opened last week, marking the cafe’s third pop-up in the area. Marketed as a community space for “happy souls”, the location offers stunning sunset views, stargazing opportunities and a dramatic mock-up of the planets.

Mock-ups of Mars and the Moon at Not a Space Al Faya desert pop-up in Sharjah. Chris Whiteoak / The National
Mock-ups of Mars and the Moon at Not a Space Al Faya desert pop-up in Sharjah. Chris Whiteoak / The National

The campsite-like space provides plenty of spots for Instagram-friendly shots, including the mountainous backdrop and, more unusually, sleek clones of the Moon and Mars. After dark, the venue glows stunningly in red, in keeping with the galactic theme.

Open daily, Not A Space features singers, fire dancers and other live performers on its makeshift stage. On the menu is a selection of hot and cold drinks, desserts and light bites including sandwiches.

A 4x4 is not required to reach the site, which is near Mysk Al Faya Retreat. Type “Not a Space Al Faya” into Google Maps and you'll get accurate directions. There are plenty of parking spots on-site.

Last year, the venue hosted an array of one-off events, including an outdoor cycling session, a Chinese lantern festival, as well as wellness-themed activities. With the pop-up running until March, visitors can expect the same eventful season.

If you miss the Al Faya pop-up, Not a Space also has a permanent site in Muwaileh, which acts as a community centre complete with a barber shop and a salon. Last month, the cafe opened a second pop-up on Marjan Island in Ras Al Khaimah.

Desert dining has boomed exponentially in the UAE, with both permanent venues and seasonal pop-up cafes. Last month, One Degree Cafe reopened in a desert on the Dubai-Sharjah border after a successful debut last year.

My Space Cafe, a newcomer on the desert pop-up scene, also opened its doors to guests last month.

Sharjah seems to be a favourite spot for these cafes — another one on the list is Link by mara, which made its debut last year and has also returned this season. The USP of this venue is guests can buy raw meat on-site and barbecue it over a private firepit.

The Not a Space Al Faya pop-up is open daily from 4pm to 1am

Scroll through the gallery below to see photos of One Degree Cafe this season

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Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

Updated: November 24, 2022, 6:49 AM