Mothers are great negotiators, and they are in a constant negotiation mode with their children. Getty
Mothers are great negotiators, and they are in a constant negotiation mode with their children. Getty
Mothers are great negotiators, and they are in a constant negotiation mode with their children. Getty
Mothers are great negotiators, and they are in a constant negotiation mode with their children. Getty

Why mothers make great entrepreneurs


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Growing up, my aunt was an entrepreneur I looked up to.

By the time I woke up at 10am — when I spent holidays at her home ― she would have prepared us a scrumptious breakfast, visited our grandmother, planned her working day, had phone meetings with her fashion production house and was ready to take on the world.

My cousins and I often accompanied our aunt to her fashion business, where she managed inventory and reviewed customers’ orders.

To me, she juggled both her fashion business and household so efficiently that nothing seemed to be falling behind.

Her business thrived, with clients from across the GCC region, and she also made sure that she spent time with her children and made precious memories.

As an adult, I ventured into entrepreneurship.

I went through numerous challenges and often remembered my aunt, wondering how she was able to balance things better than me, when I did not have five children and a household to manage.

I realised that mothers have what it takes to not only start a business, but to also build a thriving one.

Motherhood and entrepreneurship have many things in common.

For my aunt, time was the most precious commodity. While some entrepreneurs would waste their mornings scrolling on their screens, my aunt knew that she could get most things done before her kids woke up.

Mothers are professional multitaskers, a skill equally important when managing a business.

My aunt took us on visits to her fashion business to check on her production and clientele, and she would follow that with a trip to the ice cream parlour for our summer treats.

But the most important skill of all? Mothers are great negotiators, and they are in a constant negotiation mode with their children.

In business, negotiation is an important skill to master, whether it’s dealing with vendors or clients.

In fact, I learnt my negotiation skills from my mother, who often told my siblings and me that being a mother means you have to constantly motivate, inspire, advise and sell an offer or an idea.

When the Covid-19 pandemic hit, many mothers around the world who had been furloughed or laid off from their jobs resorted to entrepreneurship as it provided them with the flexibility to be financially independent and close to their children.

Mothers make great entrepreneurs. They can multitask, negotiate and manage their time efficiently.

This is not to say that it is easy, or that all mothers are able to juggle both so efficiently.

Being a mother is one of the most challenging jobs in the world, and entrepreneurship is no easy feat. Both require constant attention and care to grow and thrive.

As we celebrate Mother’s Day in the UAE tomorrow, it is important to think of ways we can support mum entrepreneurs and help them be financially independent, while contributing to the economy.

Mother's Day 2022 — in pictures

  • Courtney Bruce of netball team West Coast Fever presents teammate Jhaniele Fowler with a bouquet of flowers for Mother's Day after winning their game against the Collingwood Magpies on May 8, in Perth, Australia. Getty Images
    Courtney Bruce of netball team West Coast Fever presents teammate Jhaniele Fowler with a bouquet of flowers for Mother's Day after winning their game against the Collingwood Magpies on May 8, in Perth, Australia. Getty Images
  • US first lady Jill Biden arrives at an airport in Bratislava, Slovakia, May 7 to spend Mother's Day weekend there. EPA
    US first lady Jill Biden arrives at an airport in Bratislava, Slovakia, May 7 to spend Mother's Day weekend there. EPA
  • US first lady Jill Biden at the airport in Bratislava, Slovakia. EPA
    US first lady Jill Biden at the airport in Bratislava, Slovakia. EPA
  • US first lady Jill Biden speaks to Ukrainian refugee mothers, including Svitlana Gollyak, left, at the 'Uruguay' Gymnasium School in Bucharest, Romania, on May 7. EPA
    US first lady Jill Biden speaks to Ukrainian refugee mothers, including Svitlana Gollyak, left, at the 'Uruguay' Gymnasium School in Bucharest, Romania, on May 7. EPA
  • US first lady Jill Biden with Carmen Iohannis, wife of Romanian President Klaus Iohannis, in a meeting with Ukrainian refugee mothers and teachers. EPA
    US first lady Jill Biden with Carmen Iohannis, wife of Romanian President Klaus Iohannis, in a meeting with Ukrainian refugee mothers and teachers. EPA
  • Hollywood stars Lea Thompson, Robin Bronk, Madchen Amick, Vonda Giambrone (Sean Giambrone's Mother), Frances Fisher, Lisa Precious, Niecy Nash, Alyssa Milano, Yolonda Ross and Caterina Scorsone at a Mother's Day charity event on Friday, May 6, in Santa Monica, California. AP
    Hollywood stars Lea Thompson, Robin Bronk, Madchen Amick, Vonda Giambrone (Sean Giambrone's Mother), Frances Fisher, Lisa Precious, Niecy Nash, Alyssa Milano, Yolonda Ross and Caterina Scorsone at a Mother's Day charity event on Friday, May 6, in Santa Monica, California. AP
  • People gather for a rent relief rally at Governor Kathy Hochul's New York City office on May 6. Community activists were joined by mothers and grandmothers while holding flowers ahead of Mother's Day in the US this weekend. Getty Images / AFP
    People gather for a rent relief rally at Governor Kathy Hochul's New York City office on May 6. Community activists were joined by mothers and grandmothers while holding flowers ahead of Mother's Day in the US this weekend. Getty Images / AFP

Data by the Boston Consulting Group reveals that if women and men participated equally as entrepreneurs, the global gross domestic product could rise by 3 per cent to 6 per cent. This would boost the global economy by $2.5 trillion to $5 trillion.

Thus, empowering mum entrepreneurs makes good business.

Entities could support them by opting to work with mothers who offer freelance services.

Entrepreneurship funds could launch mentorship and networking programmes specifically tailored to empowering mum entrepreneurs.

On an individual level, we could support mum entrepreneurs by highlighting their businesses or services on our social media channels or simply referring them to entities or individuals looking for a particular product or service.

Entrepreneurship is a challenging adventure, but mothers are equipped to take it on. Supporting them will not only help them thrive, but the global economy as well.

Manar Al Hinai is an award-winning Emirati writer and communications consultant based in Abu Dhabi

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Other ways to buy used products in the UAE

UAE insurance firm Al Wathba National Insurance Company (AWNIC) last year launched an e-commerce website with a facility enabling users to buy car wrecks.

Bidders and potential buyers register on the online salvage car auction portal to view vehicles, review condition reports, or arrange physical surveys, and then start bidding for motors they plan to restore or harvest for parts.

Physical salvage car auctions are a common method for insurers around the world to move on heavily damaged vehicles, but AWNIC is one of the few UAE insurers to offer such services online.

For cars and less sizeable items such as bicycles and furniture, Dubizzle is arguably the best-known marketplace for pre-loved.

Founded in 2005, in recent years it has been joined by a plethora of Facebook community pages for shifting used goods, including Abu Dhabi Marketplace, Flea Market UAE and Arabian Ranches Souq Market while sites such as The Luxury Closet and Riot deal largely in second-hand fashion.

At the high-end of the pre-used spectrum, resellers such as Timepiece360.ae, WatchBox Middle East and Watches Market Dubai deal in authenticated second-hand luxury timepieces from brands such as Rolex, Hublot and Tag Heuer, with a warranty.

360Vuz PROFILE

Date started: January 2017
Founder: Khaled Zaatarah 
Based: Dubai and Los Angeles
Sector: Technology 
Size: 21 employees
Funding: $7 million 
Investors: Shorooq Partners, KBW Ventures, Vision Ventures, Hala Ventures, 500Startups, Plug and Play, Magnus Olsson, Samih Toukan, Jonathan Labin

The specs

Engine: 4.0-litre V8 twin-turbocharged and three electric motors

Power: Combined output 920hp

Torque: 730Nm at 4,000-7,000rpm

Transmission: 8-speed dual-clutch automatic

Fuel consumption: 11.2L/100km

On sale: Now, deliveries expected later in 2025

Price: expected to start at Dh1,432,000

Avatar: Fire and Ash

Director: James Cameron

Starring: Sam Worthington, Sigourney Weaver, Zoe Saldana

Rating: 4.5/5

Updated: March 20, 2023, 4:00 AM