Today, May 16, is the last day of Beautyworld Middle East, a massive trade show dedicated to the spa, skincare and cosmetics sector, which is taking place at the Dubai World Trade Center. Here are some of the quirkiest products that we uncovered at the 2017 edition of the annual event, which is open until 6pm tonight.
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This miracle balm by Purple Tree promises to soothe and nourish everything from lips to feet, and comes in on-trend flavours like aloe vera, coconut, papaya, shea butter and pomegranate. Photo by Hafsa Lodi -
Black masks that allegedly remove blackheads have gone viral all over social media. Find yours at Beautyworld Middle East. Photo by Hafsa Lodi -
Madrid-based brand Roofa has launched a fragrance line called Cool Kids, targeting children aged 6 to 14. Photo by Hafsa Lodi -
Hair products for males are packaged to resemble protein tubs and athletic water bottles. Photo by Hafsa Lodi -
Natural hair colouring options were aplenty, along with some brands’ pastel, cotton-candy-inspired shades. Photo by Hafsa Lodi -
For reasons unknown, this concealer stick features Hello Kitty branding. Photo by Hafsa Lodi -
Poland-based Nacomi Natural Cosmetics offers Vitamin E-formulated body mousses in good-enough-to-eat flavours. Photo by Hafsa Lodi -
Men’s grooming is no longer niche. Many international brands, like French label Barbster, provide products just for beards. Photo by Hafsa Lodi -
California-based spa brand Double Dare has a range of masks on offer, plus a dedicated mask headband that will keep hair dry in the bath. Photo by Hafsa Lodi -
Body Bloom manufactures coffee scrubs that use caffeine to moisturise the skin and reduce the appearance of cellulite and stretch marks. Photo by Hafsa Lodi -
Amidst the huge variety of beauty products, you’ll also find some more obscure items — loads of diapers, for instance, plus these toilet seat sanitisers. Photo by Hafsa Lodi
12 fun finds at Beautyworld Middle East
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