The June 8 launch of Disney+ in the Middle East will bring another A-list streaming service to an already crowded marketplace, and seems certain to ensure the rapidly growing service, which reported a 37 per cent year-on-year growth in subscriber numbers in its year-end report for 2021, will continue to add viewers at an impressive rate.
With 129.8 million subscribers internationally at the close of last year (including its Asian Disney+ Hotstar offshoot), Disney still lags behind Netflix in terms of pure numbers — the grandaddy of the streaming services reported 221.84 million subscribers at the close of 2021 — but Netflix’s growth has been slowing in recent years, and it can only dream of Disney’s impressive ability to add new subscribers.
Of course, having only launched in the US and other selected markets in 2019, Disney hasn't yet had Netflix’s 15 years as a streaming service to reach peak viewers, and we can only expect its own growth to slow with time, but right now it’s the streaming service du jour, with new shows from the Star Wars and Marvel franchises driving new subscriptions, alongside originals such as The Mighty Ducks: Game Changers and a century of the parent company’s back catalogue.
It seems likely to keep adding viewers for the rest of 2022, with launches in a further 42 countries and 11 territories planned over the year.
With this in mind, we take a look at the key, English-language-focused competition Disney+ will face in the UAE when it enters in June.
Note that although all the streamers on our list feature primarily English content, they also offer a selection of international and local content, as well as subtitles or dubbing in several languages.
Netflix
The original streamer continues to be the world’s most popular thanks to global hits such as 2021’s Squid Game, reliable originals such as Stranger Things and Black Mirror, and collaborations with giants of the film and TV world such as Martin Scorsese (The Irishman) and Zack Snyder (Army of the Dead).
Netflix claims that “more than 125 million hours” of content are available at any time on its site.
The service started in the UAE in 2016, and prices begin at Dh29 a month.
Amazon Prime Video
Amazon’s streaming service is snapping at Netflix’s heels in the global subscriber stakes. The company announced in its April 2021 earnings report that it had topped 200 million paid subscribers. This is somewhat deceptive, however, as Prime Video membership is bundled in with a subscription to the Amazon Prime shopping service.
In the same 2021 earnings report, Amazon chief Jeff Bezos claimed that 175 million of those subscribers “have streamed shows and movies in the past year”. Favourites on the service include the postmodern superhero yarn The Boys and quirky comedy The Marvelous Mrs Maisel, while a healthy Bollywood selection also keeps viewers in the region glued to their screens.
Amazon Prime entered the UAE market in 2019 and costs Dh16 a month, or Dh140 a year.
Starzplay Arabia
Starzplay Arabia is something of a local success story, with just short of two million subscribers in the region at the end of 2021, a figure that only seems likely to have grown with the service’s move into live sports, including exclusive rights to the 2022 Fifa World Cup qualifiers and the Coppa Italia.
Starzplay also has a healthy commitment to local content, such as the forthcoming Image Nation Abu Dhabi co-production Urban Legends, alongside a sizeable, 10,000 hour-plus back catalogue of international favourites such as The Office and Big Bang Theory.
Starzplay launched in the UAE in 2014, and costs Dh40 a month.
OSN+
OSN’s streaming service gained its latest moniker, replacing OSN Streaming, in March, following incarnations as OSN Play, OSN Go and Wavo.
Thankfully, OSN+’s content updates more regularly than its name, including shows from HBO, NBC and Paramount such as Game of Thrones and Halo, alongside local content such as the soon-to-launch Arabic adaptation of Suits and OSN’s debut feature film The Yellow Bus.
OSN was also, until recently, the home of Disney streaming in the region through the Disney+ on OSN service. However Disney is now winding down contracts with third-party broadcasters in order to ramp up its own offering.
OSN+ costs Dh35 monthly.
Apple TV+
Apple TV+, it’s fair to say, doesn’t boast the same volume of content as some of its competitors, but what it lacks in quantity it seeks to make up for in quality.
From quirky comedy courtesy of the Jason Sudeikis-starring Ted Lasso to the Jennifer Aniston and Reese Witherspoon-fronted drama The Morning Show via M Night Shyamalan weirdness thanks to Servant, Apple TV+ is the living embodiment of good things in small packages.
It also just picked up the first Oscar for Best Picture for a streaming service for Coda.
Apple TV+ launched in the UAE in 2019 and costs Dh19.99 a month.
From Zero
Artist: Linkin Park
Label: Warner Records
Number of tracks: 11
Rating: 4/5
THREE
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Company profile
Date started: 2015
Founder: John Tsioris and Ioanna Angelidaki
Based: Dubai
Sector: Online grocery delivery
Staff: 200
Funding: Undisclosed, but investors include the Jabbar Internet Group and Venture Friends
Our family matters legal consultant
Name: Hassan Mohsen Elhais
Position: legal consultant with Al Rowaad Advocates and Legal Consultants.
Fifa Club World Cup quarter-final
Kashima Antlers 3 (Nagaki 49’, Serginho 69’, Abe 84’)
Guadalajara 2 (Zaldivar 03’, Pulido 90')
Ten tax points to be aware of in 2026
1. Domestic VAT refund amendments: request your refund within five years
If a business does not apply for the refund on time, they lose their credit.
2. E-invoicing in the UAE
Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption.
3. More tax audits
Tax authorities are increasingly using data already available across multiple filings to identify audit risks.
4. More beneficial VAT and excise tax penalty regime
Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.
5. Greater emphasis on statutory audit
There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.
6. Further transfer pricing enforcement
Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes.
7. Limited time periods for audits
Recent amendments also introduce a default five-year limitation period for tax audits and assessments, subject to specific statutory exceptions. While the standard audit and assessment period is five years, this may be extended to up to 15 years in cases involving fraud or tax evasion.
8. Pillar 2 implementation
Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.
9. Reduced compliance obligations for imported goods and services
Businesses that apply the reverse-charge mechanism for VAT purposes in the UAE may benefit from reduced compliance obligations.
10. Substance and CbC reporting focus
Tax authorities are expected to continue strengthening the enforcement of economic substance and Country-by-Country (CbC) reporting frameworks. In the UAE, these regimes are increasingly being used as risk-assessment tools, providing tax authorities with a comprehensive view of multinational groups’ global footprints and enabling them to assess whether profits are aligned with real economic activity.
Contributed by Thomas Vanhee and Hend Rashwan, Aurifer
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Tamkeen's offering
- Option 1: 70% in year 1, 50% in year 2, 30% in year 3
- Option 2: 50% across three years
- Option 3: 30% across five years
The BIO:
He became the first Emirati to climb Mount Everest in 2011, from the south section in Nepal
He ascended Mount Everest the next year from the more treacherous north Tibetan side
By 2015, he had completed the Explorers Grand Slam
Last year, he conquered K2, the world’s second-highest mountain located on the Pakistan-Chinese border
He carries dried camel meat, dried dates and a wheat mixture for the final summit push
His new goal is to climb 14 peaks that are more than 8,000 metres above sea level
GAC GS8 Specs
Engine: 2.0-litre 4cyl turbo
Power: 248hp at 5,200rpm
Torque: 400Nm at 1,750-4,000rpm
Transmission: 8-speed auto
Fuel consumption: 9.1L/100km
On sale: Now
Price: From Dh149,900
The five pillars of Islam
Pearls on a Branch: Oral Tales
Najlaa Khoury, Archipelago Books
Tips for job-seekers
- Do not submit your application through the Easy Apply button on LinkedIn. Employers receive between 600 and 800 replies for each job advert on the platform. If you are the right fit for a job, connect to a relevant person in the company on LinkedIn and send them a direct message.
- Make sure you are an exact fit for the job advertised. If you are an HR manager with five years’ experience in retail and the job requires a similar candidate with five years’ experience in consumer, you should apply. But if you have no experience in HR, do not apply for the job.
David Mackenzie, founder of recruitment agency Mackenzie Jones Middle East
Short-term let permits explained
Homeowners and tenants are allowed to list their properties for rental by registering through the Dubai Tourism website to obtain a permit.
Tenants also require a letter of no objection from their landlord before being allowed to list the property.
There is a cost of Dh1,590 before starting the process, with an additional licence fee of Dh300 per bedroom being rented in your home for the duration of the rental, which ranges from three months to a year.
Anyone hoping to list a property for rental must also provide a copy of their title deeds and Ejari, as well as their Emirates ID.
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Vidaamuyarchi
Director: Magizh Thirumeni
Stars: Ajith Kumar, Arjun Sarja, Trisha Krishnan, Regina Cassandra
Rating: 4/5