Andrew House, president and group chief executive of Sony Computer Entertainment, presents Project Morpheus - a virtual reality system. Mario Anzuoni / Reuters
Bonnie Ross, the head of 343 Industries, speaks during a presentation of the Halo game during the Xbox E3 Media Briefing at USC’s Galen Center in Los Angeles, California. Kevork Djansezian / Reuters
Bonnie Ross, the head of 343 Industries, speaks during a presentation of “Halo” game. Kevork Djansezian / Reuters
Gamers play Assasin’s Creed Unity during a demonstration. Unveilings of blockbuster and enticing exclusive content came during the Xbox media briefing in Microsoft’s opening salvo in the battle to dominate E3 and invigorate Xbox One sales, to be met with return fire from Sony later in the day with its own grand event touting PlayStation 4 titles. Frederic Brown / AFP
Ralph Fulton introduces the new Forza Horizon 2 racing game at the Xbox press conference. Michael Nelson / EPA
US author Tom Clancy’s ‘The Division’ is introduced at the Xbox press conference. Michael Nelson / EPA
A cellist performs during a presentation of Dragon Age: Inquisition at the Electronic Arts (EA) World Premiere: E3 2014 Preview. David McNew / Reuters
Studio general manager at EA Sports Dean Richards demonstrates NHL 15 at the Electronic Arts (EA) World Premiere: E3 2014 Preview. David McNew / Reuters
A presentation of The Sims 4 is given at the Electronic Arts (EA) World Premiere: E3 2014 Preview. David McNew / Reuters
A presentation for EA Sports UFC is given at the Electronic Arts (EA) World Premiere: E3 2014 Preview. David McNew / Reuters
People are shown a Los Angeles street battle scene in the beta version of Battlefield: Hardline at the Electronic Arts (EA) World Premiere: E3 2014 Preview. David McNew / Reuters
The demo of Dead Island 2 is displayed at Sony’s press conference at E3. Dan Krauss / Getty Images /AFP
Andrew House, president and group chief executive of Sony Computer Entertainment, presents the exclusive digital video series “Powers” during a media briefing. Mario Anzuoni / Reuters
Creative director Charles Huteau at Ubisoft Montreal plays Shape Up as Aisha Tyler watches while introducing the game. Dan Krauss / Getty Images / AFP
A gamer demonstrates the game Entwined during a Sony Computer Entertainment America media briefing. Mario Anzuoni / Reuters
A collage of PS4 games are displayed during the Sony press conference at E3. Dan Krauss / Getty Images / AFP
The game ‘Grim Fandango’, which will be remastered for PS4 and PS Vita, is displayed at the Sony PlayStation press conference. Michael Nelson / EPA
Shawn Layden, the president and CEO of Sony Computer Entertainment America, speaks. Mario Anzuoni / Reuters
Gamers demonstrate new features and character for the game Little Big Planet 3 at the Sony PlayStation press conference. Michael Nelson / EPA
Adam Boyes, the vice president and developer relations at Sony Computer Entertainment America introduces the Magicka 2 game. Michael Nelson / EPA
A live demo is given of Far Cry 4 at Sony’s press conference. Dan Krauss / Getty Images / AFP
Shawn Layden, president and CEO of Sony Computer Entertainment America, talks about Playstation TV. Frederic Brown / AFP
A prop depicting a character from the video game Titanfall is on display. Michael Nelson / EPA