A Saudi woman and a French-born jewellery designer who converted to Islam are creating one-of-a-kind prayer beads made from rare stones. Customers believe the beautiful handiwork can add a new spirit and dimension to the act of worship.
The beads are black coral and amber and too big for everyday use. But then everything about this handmade misbah is larger than life, including the price - Dh22,000.
Somewhere between a prayer aid and a fashion accessory, the designer misbah - also called a subha - has found a growing market, with collectors prepared to pay tens of thousands of dirhams for the most sought-after examples.
"When I come to chose a misbah, I feel it chooses me as well," explains Saied Layla Azia Al Marzougi, who describes herself as a fashion-conscious wife and mother from Al Ain.
"It's not a typical misbah you can get from anywhere," she says. "It's the start of a relationship."
Mrs Al Marzougi is referring to the strings of prayer beads produced by a unique collaboration between a Saudi woman and a French jewellery designer who has converted to Islam.
The Zahrat Al Madina collection is the work of Mariam Fatima Gouzon, who last month brought her latest designs to Abu Dhabi for her growing client base in the UAE.
Originally from a village in south-east France, Ms Gouzon already had a reputation as a high-end jewellery designer when her architect husband was posted to Jeddah in the late 1980s.
She continued her work, and after two years moved again, this time to Medina, the burial place of the Prophet Mohammed.
By then she had converted to Islam - "by the grace of Allah" - and changed her name from Danielle to Miriam. "Long before I became a Muslim - since childhood - I was interested in antique jewellery and stones," she says.
In Medina she saw a misbah made from beads of kahraman, a rare and precious type of amber. "So I started to make one, putting it together from old necklaces." While at prayers she showed the beads to friends, who "loved it."
After making more sets for her friends, a new business idea began to evolve. Eventually she set up Zahrat Al Madina with a close Saudi friend, Zainab Abdullah.
The success of the venture means she has spent much of the past three and a half years on the road visiting Austria, India, Pakistan, South Africa and Yemen.
Her clients number several members of the Saudi royal family, including Princess Maha Bint Prince Turki Bin Abdul Mohsen and her mother. The most popular sets have 100 beads, although male customers prefer a single string with 33.
What makes the beads unique is the way the stones are chosen. "We buy the stones from very different places around the world," says Zainab Abdullah.
The gemstone known as "Ageeg Al Yemani" is imported from Yemen "and is rare because it is the one element and stone that brings together the traits of all the stones. Even the Prophet Mohammed had a ring made from it."
"There are certain stones that are the creation of God, with certain traits that balance out what your body needs, " she says. "When you use it in prayer, you just make that experience deeper."
Other stones come from Brazil and India, with turquoise imported through Iran. One stone, found in the south-western United States, is so valuable that it is used by on special request.
A set made for a sheikha in the UAE cost Dh45,000. "It was the most expensive we ever sold," says Ms Abdullah.
The most expensive misbah in the current collection is made from black coral inlaid with silver, while at the other end of the scale, a subha made from freshwater pearls sells for a more modest Dh900.
Black coral, Ms Abdullah says,is known in Arabic as "Yusur", meaning ease.
"One subha takes so much time to do," she says."It's like music, a rhythm. If we did two alike, it would be more of a business, but we don't see it like that. To us it is our feeling."
The months Shaban and Ramadan are the business partners' busiest time, along with Haj.
The two women visit customers in their homes, with each misbah marked with a 21-carat gold-plated silver tag bearing the name of the Prophet on one side and the company's initials on the other.
Asked if it is appropriate to spend so much money on a simple tool for praying, Ms Gouzon answers: "We are always buying expensive stuff for everything, whether bags or even shoes. Isn't it more important, if we have the means, to spend on the act of worshipping?"
All her customers so far have been Muslims.
If a non-Muslim asked to buy one of her sets, she says, "I would ask them first; why do you want to buy a Muslim subha? It's precious and it should be in the hands that would treat them well and for what it is valued."
Mrs Al Marzougi says she had worried that spending so much money on a misbah "might seem like showing off."
She recently "fell in love with a pearl misbah" which became her most expensive purchase, but that the designer explained that "pearls are from the strong stones that can bear the heavy meaning of the name of Allah. She told me, 'With time you will understand'."
"I have bought many misbah in my life from many different places. With this collection it's different. You know for a fact that these were made with good intention and purpose.
Mrs Al Marzougi says the French-born designer has added "a new spirit and dimension to the world of misbah. You feel you have a relation with it, as if it is alive and talking to you."
balhashemi@thenational.ae
Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.
Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.
“Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.
Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.
“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.
Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.
From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.
Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.
BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.
Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.
Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.
“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.
Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.
“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.
“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”
The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”
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Moral education needed in a 'rapidly changing world'
Moral education lessons for young people is needed in a rapidly changing world, the head of the programme said.
Alanood Al Kaabi, head of programmes at the Education Affairs Office of the Crown Price Court - Abu Dhabi, said: "The Crown Price Court is fully behind this initiative and have already seen the curriculum succeed in empowering young people and providing them with the necessary tools to succeed in building the future of the nation at all levels.
"Moral education touches on every aspect and subject that children engage in.
"It is not just limited to science or maths but it is involved in all subjects and it is helping children to adapt to integral moral practises.
"The moral education programme has been designed to develop children holistically in a world being rapidly transformed by technology and globalisation."
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