Mohammed Ebraheem Al Mahmood, Managing Director of Abu Dhabi Media, right, after signing a cooperation agreement with the Emirates Red Crescent as Sheikh Hamdan bin Zayed, Ruler's Representative in the Western Region and President of the Emirates Red Crescent, looks on. Delores Johnson / The National
Mohammed Ebraheem Al Mahmood, Managing Director of Abu Dhabi Media, right, after signing a cooperation agreement with the Emirates Red Crescent as Sheikh Hamdan bin Zayed, Ruler's Representative in the Western Region and President of the Emirates Red Crescent, looks on. Delores Johnson / The National
Mohammed Ebraheem Al Mahmood, Managing Director of Abu Dhabi Media, right, after signing a cooperation agreement with the Emirates Red Crescent as Sheikh Hamdan bin Zayed, Ruler's Representative in the Western Region and President of the Emirates Red Crescent, looks on. Delores Johnson / The National
Mohammed Ebraheem Al Mahmood, Managing Director of Abu Dhabi Media, right, after signing a cooperation agreement with the Emirates Red Crescent as Sheikh Hamdan bin Zayed, Ruler's Representative in th

People & Politics: Abu Dhabi Media and Red Crescent team up


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ABU DHABI // Abu Dhabi Media and the UAE Red Crescent will work together to help promote the charity’s work locally and around the globe.

Mohammed Al Mahmoud, managing director of Abu Dhabi Media’s board of directors, met with Dr Hamfan Al Mazrouei, board chairman of the Red Crescent, to outline its ongoing support in common humanitarian goals and information exchange.

Mr Al Mahmoud said that “cooperating with the UAE Red Crescent, which provides humanitarian services and protects and assist the needy, morally and financially, is one of the essential pillars in ADM’s strategy that aims to contribute to the progress of society and prepare generations to serve Abu Dhabi and the UAE”.

Speaking at a board meeting for the UAE Red Crescent on Saturday, Sheikh Hamdan bin Zayed Al Nahyan, the ruler’s representative in the Western region and president of the UAE Red Crescent, said it was important that the Red Crescent adopts innovative initiatives aiming at mobilizing, and building partnerships with, philanthropists, bodies and companies for the benefit of its local programmes.

The board meeting discussed a number of future plans aiming at improving the Red Crescent’s humanitarian performance and reviewed programmes that have been implemented to help people affected by the events in Yemen, Syrian refugees in neighbouring countries and the Iraqi displaced in Iraqi Kurdanistan.

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