Abdullah Al Harthi in Norway after his three-week drive. Photo: Abdullah Al Harthi
Abdullah Al Harthi in Norway after his three-week drive. Photo: Abdullah Al Harthi
Abdullah Al Harthi in Norway after his three-week drive. Photo: Abdullah Al Harthi
Abdullah Al Harthi in Norway after his three-week drive. Photo: Abdullah Al Harthi

Meet the Emirati rescue worker who travelled more than 7,600km for his love of adventure


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How far would you go to follow your dreams? The answer for one Emirati was to the most northern part of mainland Europe, in a car, from Abu Dhabi.

Abdullah Al Harthi, 43, drove more than 7,600km to the North Cape, in Norway, purely out of a sense of adventure.

Mr Al Harthi has now driven across 84 countries in Europe, South-East Asia and the Arabian Peninsula.

His three-week journey last January included stops in Sharjah, Bandar Abbas, Iran, Turkey, Bulgaria, and several other European countries.

Abdullah Al Harthi at Norway's North Cape, after his 7,600km drive. Photo: Abdullah Al Harthi
Abdullah Al Harthi at Norway's North Cape, after his 7,600km drive. Photo: Abdullah Al Harthi

“Nothing could diminish the overwhelming sense of pride and exhilaration I felt upon reaching the North Cape,” said Mr Al Harthi.

“The fact that I had driven all the way from my home in Abu Dhabi to this remote destination was an indescribable feeling, one that remains etched in my memory.”

The epic trip with his son Maktoom, 14, began with a ferry trip to Iran, where Mr Al Harthi drove for four days before reaching Turkey.

From there he drove through countries including Bulgaria, Romania, Greece, Serbia, Croatia, Italy, Switzerland, France, the Netherlands and Germany before reaching his final destination in Norway.

To the rescue

The retired rescue officer in Abu Dhabi Civil Defence has always enjoyed helping people, so he combined this with his love of adventure to set up a volunteering group known as Fazaa Team, to help young travellers prepare for journeys.

Abdullah Al Harthi and the Fazaa Team after helping a stuck car in the desert.
Abdullah Al Harthi and the Fazaa Team after helping a stuck car in the desert.

It allows him to use his expertise from his role with the Civil Defence to help train recruits for its rescue team.

“I used to enjoy helping people on the road or when I found someone stranded. I loved pulling over and offering assistance,” said Mr Al Harthi.

“Over time, I became known among my friends as the go-to person when someone's car got stuck in the sand or broke down. Some even suggested that I should start a group for this purpose.”

Following the restrictions that came with the Covid-19 pandemic, he urged his volunteer group to contribute.

Some of their tasks during the pandemic were registering patients and testing people for the virus in Burjeel Medical City and the Khalifa Screening Tent.

Next, he is planning a trip to Africa when the political climate stabilises, as he wants to continue to travel to as many new countries as possible and experience different cultures.

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Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

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Dust and sand storms compared

Sand storm

  • Particle size: Larger, heavier sand grains
  • Visibility: Often dramatic with thick "walls" of sand
  • Duration: Short-lived, typically localised
  • Travel distance: Limited 
  • Source: Open desert areas with strong winds

Dust storm

  • Particle size: Much finer, lightweight particles
  • Visibility: Hazy skies but less intense
  • Duration: Can linger for days
  • Travel distance: Long-range, up to thousands of kilometres
  • Source: Can be carried from distant regions
UAE currency: the story behind the money in your pockets
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Ahmad El Sayed is Senior Associate at Charles Russell Speechlys, a law firm headquartered in London with offices in the UK, Europe, the Middle East and Hong Kong.

Experience: Commercial litigator who has assisted clients with overseas judgments before UAE courts. His specialties are cases related to banking, real estate, shareholder disputes, company liquidations and criminal matters as well as employment related litigation. 

Education: Sagesse University, Beirut, Lebanon, in 2005.

The more serious side of specialty coffee

While the taste of beans and freshness of roast is paramount to the specialty coffee scene, so is sustainability and workers’ rights.

The bulk of genuine specialty coffee companies aim to improve on these elements in every stage of production via direct relationships with farmers. For instance, Mokha 1450 on Al Wasl Road strives to work predominantly with women-owned and -operated coffee organisations, including female farmers in the Sabree mountains of Yemen.

Because, as the boutique’s owner, Garfield Kerr, points out: “women represent over 90 per cent of the coffee value chain, but are woefully underrepresented in less than 10 per cent of ownership and management throughout the global coffee industry.”

One of the UAE’s largest suppliers of green (meaning not-yet-roasted) beans, Raw Coffee, is a founding member of the Partnership of Gender Equity, which aims to empower female coffee farmers and harvesters.

Also, globally, many companies have found the perfect way to recycle old coffee grounds: they create the perfect fertile soil in which to grow mushrooms. 

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Updated: January 05, 2024, 7:34 AM