Blueberries grown in the UAE will soon be enjoyed by customers in Malaysia, Singapore and Hong Kong.
Elite Agro is the only producer of blueberries in the UAE and grows four varieties of the fruit in 20 greenhouses at its farm in Al Foah, near Al Ain.
The blueberries are on sale at shops across the UAE and online, but now they are also destined for international markets for the first time, the company said on Wednesday.
It follows a surge in production at the farm. During this year’s harvest season from January to May, the company expects to increase its output of blueberries to 290 tonnes, compared with 210 tonnes in 2021.
Each of the greenhouses now contain 3,350 blueberry plants that are then sold under the Elite Berry brand in the UAE.
The export drive is being led by Elite Global Fresh Trading, a subsidiary of Elite Agro, as it seeks to expand around the globe.
“As the UAE’s only producer of locally grown blueberries, through investment in our farms, our increased capacity has enabled us to build both commercial strength, while continuing to support the UAE’s ongoing food security agenda," said Abdulmonem Al Marzooqi, the divisional chief executive at Elite Agro.
"We are extremely proud of our expansion into new export markets, with international customers now being able to enjoy our high-quality Elite Berry blueberry varieties in support of their health and well-being."
The company first planted its blueberry saplings in 2017. Since then, it has expanded its production of blueberries to accommodate a growing demand for the superfood.
It also grows raspberries, blackberries, strawberries and potatoes in the UAE.
More foods, from oysters to lettuce, are being grown and produced locally as the country bolsters its food security.
Inside the UAE shellfish farm that is growing millions of oysters - in pictures
Company profile
Date started: 2015
Founder: John Tsioris and Ioanna Angelidaki
Based: Dubai
Sector: Online grocery delivery
Staff: 200
Funding: Undisclosed, but investors include the Jabbar Internet Group and Venture Friends
11 cabbie-recommended restaurants and dishes to try in Abu Dhabi
Iqbal Restaurant behind Wendy’s on Hamdan Street for the chicken karahi (Dh14)
Pathemari in Navy Gate for prawn biryani (from Dh12 to Dh35)
Abu Al Nasar near Abu Dhabi Mall, for biryani (from Dh12 to Dh20)
Bonna Annee at Navy Gate for Ethiopian food (the Bonna Annee special costs Dh42 and comes with a mix of six house stews – key wet, minchet abesh, kekel, meser be sega, tibs fir fir and shiro).
Al Habasha in Tanker Mai for Ethiopian food (tibs, a hearty stew with meat, is a popular dish; here it costs Dh36.75 for lamb and beef versions)
Himalayan Restaurant in Mussaffa for Nepalese (the momos and chowmein noodles are best-selling items, and go for between Dh14 and Dh20)
Makalu in Mussaffa for Nepalese (get the chicken curry or chicken fry for Dh11)
Al Shaheen Cafeteria near Guardian Towers for a quick morning bite, especially the egg sandwich in paratha (Dh3.50)
Pinky Food Restaurant in Tanker Mai for tilapia
Tasty Zone for Nepalese-style noodles (Dh15)
Ibrahimi for Pakistani food (a quarter chicken tikka with roti costs Dh16)
How to wear a kandura
Dos
- Wear the right fabric for the right season and occasion
- Always ask for the dress code if you don’t know
- Wear a white kandura, white ghutra / shemagh (headwear) and black shoes for work
- Wear 100 per cent cotton under the kandura as most fabrics are polyester
Don’ts
- Wear hamdania for work, always wear a ghutra and agal
- Buy a kandura only based on how it feels; ask questions about the fabric and understand what you are buying
Anghami
Started: December 2011
Co-founders: Elie Habib, Eddy Maroun
Based: Beirut and Dubai
Sector: Entertainment
Size: 85 employees
Stage: Series C
Investors: MEVP, du, Mobily, MBC, Samena Capital
The specs
Engine: Four electric motors, one at each wheel
Power: 579hp
Torque: 859Nm
Transmission: Single-speed automatic
Price: From Dh825,900
On sale: Now
COMPANY PROFILE
Initial investment: Undisclosed
Investment stage: Series A
Investors: Core42
Current number of staff: 47
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