The iLaser is an automated hair removal laser invented by Sharjah-based start-up Maria Medical Technology and showcased at Gitex. Chris Whiteoak / The National
The iLaser is an automated hair removal laser invented by Sharjah-based start-up Maria Medical Technology and showcased at Gitex. Chris Whiteoak / The National
The iLaser is an automated hair removal laser invented by Sharjah-based start-up Maria Medical Technology and showcased at Gitex. Chris Whiteoak / The National
The iLaser is an automated hair removal laser invented by Sharjah-based start-up Maria Medical Technology and showcased at Gitex. Chris Whiteoak / The National

Gitex 2021: laser-sharp Sharjah tech company uses AI robots for medical procedures


Georgia Tolley
  • English
  • Arabic

Medical procedures using lasers could be revolutionised thanks to an AI robot created by a small Sharjah start-up.

Maria Medical Technology makes medical 'cobots' – robots that work collaboratively with humans – and displayed their latest prototype at Gitex, alongside dozens of multinational tech companies like Microsoft and Red Hat.

At their small stand, software engineers Mohamed Osama El Nour and Abdul Wahid Ansari demonstrated how their iLaser aesthetic system works.

Using artificial intelligence and some clever computing, the cobot fires lasers to remove hair from the body with greater precision and care than a human operator.

"This machine is data driven. We use a lot of artificial intelligence and machine learning to overcome human errors," said Mr Ansari, a robotics and AI specialist.

"It starts with skin analysis and uses the Fitzpatrick scale, which analyses skin type, hair type, eye colour and sensitivity.

"This used to be purely a manual process, but we came up with the idea of using a visual system of 3D modelling cameras, which can tell your skin type."

Laser hair removal is a popular aesthetic treatment. The intense heat of the laser damages the hair follicle, which inhibits future hair growth.

Normally nurses or beauty technicians visually judge the patient's skin, and are trained to calibrate the strength of the laser, taking into account the desired outcome and the number of sessions already completed.

With the iLaser, the machine automatically adjusts the strength of the laser according to the patient's level of sensitivity.

Mohamed Osama El Nour and Abdul Wahid Ansari, who work as AI specialists and software engineers for Maria Medical Technology, show off their iLaser invention at Gitex. Photo: Georgia Tolley / The National
Mohamed Osama El Nour and Abdul Wahid Ansari, who work as AI specialists and software engineers for Maria Medical Technology, show off their iLaser invention at Gitex. Photo: Georgia Tolley / The National

Furthermore, the robot ensures the laser moves over the body evenly, without any possible risk of repeat blasts which lead to hyperpigmentation or burning.

The automated process also speeds up the treatment, reducing a full-body laser session lasting four hours, down to only 45 minutes.

This is the first time the Sharjah-based start-up has exhibited at Gitex. Mr Ansari said he hoped their presence at the exhibition would help the company gauge public opinion on the iLaser.

"We want to get feedback from people about what they feel about the machine. This is a data-driven machine, and we need to collect the data, so we can enhance the device."

Tech inventions at Gitex 2021 - in pictures

  • An exhibit at the Roads and Transport Authority stand at Gitex 2021 of the Evoteq AI technology that can detect whether cyclists are wearing helmets. All photos: Chris Whiteoak / The National
    An exhibit at the Roads and Transport Authority stand at Gitex 2021 of the Evoteq AI technology that can detect whether cyclists are wearing helmets. All photos: Chris Whiteoak / The National
  • A Neolix delivery bot at the RTA stand. Gitex will this year take place from October 17-21at the Dubai World Trade Centre.
    A Neolix delivery bot at the RTA stand. Gitex will this year take place from October 17-21at the Dubai World Trade Centre.
  • Robots dance to the Expo theme at the Dewa stand at Gitex.
    Robots dance to the Expo theme at the Dewa stand at Gitex.
  • A drone delivery bot on display at the Roads and Transport Authority stand.
    A drone delivery bot on display at the Roads and Transport Authority stand.
  • I laser, an automated hair removal laser.
    I laser, an automated hair removal laser.
  • A spacesuit at the HP stand.
    A spacesuit at the HP stand.
  • An employee of Neura Robotics, Rohm Menon, operates Maira, the world's first cognitive robot.
    An employee of Neura Robotics, Rohm Menon, operates Maira, the world's first cognitive robot.
  • Visitors look at a model of the Mercedes Formula One car.
    Visitors look at a model of the Mercedes Formula One car.
Updated: October 18, 2021, 8:59 AM