Australian Open CEO Craig Tiley believes any potential investment by the Saudi Arabia Public Investment Fund will be used to boost current structures. EPA
Australian Open CEO Craig Tiley believes any potential investment by the Saudi Arabia Public Investment Fund will be used to boost current structures. EPA
Australian Open CEO Craig Tiley believes any potential investment by the Saudi Arabia Public Investment Fund will be used to boost current structures. EPA
Australian Open CEO Craig Tiley believes any potential investment by the Saudi Arabia Public Investment Fund will be used to boost current structures. EPA

Saudi investment in tennis won't lead to same woes as golf, says Craig Tiley


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Australian Open chief Craig Tiley believes any Saudi investment in tennis will avoid the disruption that fractured golf because talks are focused on bolstering the current structures of the game.

ATP chairman Andrea Gaudenzi told the Financial Times last week that he had "positive" discussions with Saudi Arabia's Public Investment Fund (PIF) and other potential investors.

Talk of a potential partnership comes after the PIF-backed LIV Golf circuit engaged in a bitter two-year dispute with the PGA Tour before announcing an agreement to merge – along with DP World Tour – and form one unified commercial entity.

While specific details from the meeting have not been made public, the Financial Times reported that the ATP Tour are seeking investment for infrastructure, technology, and events in new markets.

"What's different to what we're seeing [in other sports] is this is an investment in the current structure of the game and not an investment in an alternative option," Tiley told reporters on Tuesday.

"But like everything in the world, there's lots of changes always going on. So you've got to watch what's going on and stay close to it.

"But, ultimately, that's a decision for the men's and the women's tour."

  • Former Real Madrid striker Karim Benzema was unveiled as an Al-Ittihad player in front of thousands of fans in Saudi Arabia. Photo: Al-Ittihad
    Former Real Madrid striker Karim Benzema was unveiled as an Al-Ittihad player in front of thousands of fans in Saudi Arabia. Photo: Al-Ittihad
  • Karim Benzema pses for photos inside the Ittihad dressing room during his unveiling. Photo: Al-Ittihad
    Karim Benzema pses for photos inside the Ittihad dressing room during his unveiling. Photo: Al-Ittihad
  • Al Ittihad fans pack the King Abdullah Sport City Stadium at Karim Benzema's unveiling. Photo: Al-Ittihad
    Al Ittihad fans pack the King Abdullah Sport City Stadium at Karim Benzema's unveiling. Photo: Al-Ittihad
  • Karim Benzema lifts the Ballon d'Or trophy during his unveiling as an Al-Ittihad player. Photo: Al-Ittihad
    Karim Benzema lifts the Ballon d'Or trophy during his unveiling as an Al-Ittihad player. Photo: Al-Ittihad
  • Karim Benzema speaks to the crowd during his unveiling at King Abdullah Sports City stadium in Jeddah. AFP
    Karim Benzema speaks to the crowd during his unveiling at King Abdullah Sports City stadium in Jeddah. AFP
  • Karim Benzema greets young Al Ittihad fans during his unveiling at King Abdullah Sports City stadium in Jeddah. AFP
    Karim Benzema greets young Al Ittihad fans during his unveiling at King Abdullah Sports City stadium in Jeddah. AFP
  • Al Ittihad fans display Karim Benzema's Real Madrid shirt during a presentation ceremony at King Abdullah Sports City Stadium in Jeddah, Saudi Arabia. AP
    Al Ittihad fans display Karim Benzema's Real Madrid shirt during a presentation ceremony at King Abdullah Sports City Stadium in Jeddah, Saudi Arabia. AP
  • Karim Benzema kicks a football into the stands during his presentation at King Abdullah Sports City in Jeddah, Saudi Arabia. Getty Images
    Karim Benzema kicks a football into the stands during his presentation at King Abdullah Sports City in Jeddah, Saudi Arabia. Getty Images
  • Karim Benzema applauds the fans at King Abdullah Sports City in Jeddah, Saudi Arabia. Getty Images
    Karim Benzema applauds the fans at King Abdullah Sports City in Jeddah, Saudi Arabia. Getty Images
  • Fans watch fireworks at Al Ittihad's stadium in Jeddah during a ceremony to unveil former Real Madrid striker Karim Benzema. AFP
    Fans watch fireworks at Al Ittihad's stadium in Jeddah during a ceremony to unveil former Real Madrid striker Karim Benzema. AFP
  • A billboard welcomes Karim Benzema ahead of his unveiling as an Al Ittihad player. Photo: Al-Ittihad
    A billboard welcomes Karim Benzema ahead of his unveiling as an Al Ittihad player. Photo: Al-Ittihad
  • Karim Benzema's Al Ittihad jersey is displayed in the club's dressing room. Photo: Al-Ittihad
    Karim Benzema's Al Ittihad jersey is displayed in the club's dressing room. Photo: Al-Ittihad

Saudi Arabia has pumped huge amounts of money into sport in recent years. The PIF holds a majority stake in Premier League club Newcastle United, has a long-term deal with Formula One, and increased its stake in the Saudi Pro League's four biggest clubs, which has helped finance the arrivals of some of the biggest names in world football including Cristiano Ronaldo and Karim Benzema.

Competitive men's tennis could go to Saudi as early as the end of this season, following reports that the ATP's Next Gen Finals – the end-of-season event for the leading under-21 players – could be held in Jeddah as part of a new five-year deal.

Some of the world's top players have already featured in the Diriyah Cup exhibition event on the outskirts of Riyadh and world No 1 Carlos Alcaraz said earlier this week he had "no doubts" he would compete in Saudi Arabia at some point.

Australia's Nick Kyrgios welcomed the news of the ATP's discussions on investment from Saudi Arabia and said it would bring players the financial rewards they deserved.

"Finally. They see the value," he tweeted above a report of the talks between the Saudis and ATP.

"We are going to get paid what we deserve to get paid. Sign me up."

Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.

Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.

Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.

Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.

“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.

Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.

From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.

Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.

BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.

Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.

Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.

“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.

Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.

“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.

“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”

The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”

Fixtures

Friday Leganes v Alaves, 10.15pm; Valencia v Las Palmas, 12.15am

Saturday Celta Vigo v Real Sociedad, 8.15pm; Girona v Atletico Madrid, 10.15pm; Sevilla v Espanyol, 12.15am

Sunday Athletic Bilbao v Getafe, 8.15am; Barcelona v Real Betis, 10.15pm; Deportivo v Real Madrid, 12.15am

Monday Levante v Villarreal, 10.15pm; Malaga v Eibar, midnight

Charlotte Gainsbourg

Rest

(Because Music)

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Updated: June 27, 2023, 8:52 AM