The UAE-born beauty brands to support: how to champion small business through your beauty cabinet

From skincare to soaps, products from these local labels will help reinvigorate any at-home beauty routine

The Camel Soap Factory, Shirley Conlon Organics and Hammamii are among the UAE's local beauty brands.
Beta V.1.0 - Powered by automated translation

With malls and boutiques currently closed across the UAE, in a bid to stem the spread of the coronavirus, it's not as simple as popping to the shops to get your beauty fix.

However, there are myriad websites and apps dedicated to bringing your favourite skincare, hair and make-up products to your door. From the UK's Cult Beauty to the Middle East portal of Sephora, you can still keep up with your beauty routine.

(And hey, it might help keep a sense of normalcy if you still continue your regime, even if you're working from the couch at the moment).

But, with closed stores meaning less physical footfall for brands, there's never been a more important time to support local businesses which may be feeling the pinch.

So, here are seven UAE-born brands to champion right now, that are all still delivering to homes.


This high-end skin and bodycare brand was founded by Dr Lamees Hamdan, when she was searching for an organic, skin-soothing body oil safe for pregnant women. Shiffa – which translates to 'healing' in English – fuses Dr Hamdan's two passions: dermatology and holism. The brand has gone on to incorporate body scrubs, fragrances and face products, such as the Moroccan rose and retinoid-enriched night elixir, a gentle anti-ageing option for sensitive skins. The double-ended jade roller offers a surefire way to stem puffiness, too.

Herbal Essentials

This cruelty-free skincare brand is all focused on the all-natural, formulating each product with pure Himalayan spring water as well as effective botanical extracts (think fruit enzymes and soothing wheat germ). The Hydra 5 gel is a great moisturiser for oily skins, while there's also a dedicated vegan product line made without any animal derivatives.


Inspired by the region's hammam rituals, this UAE-born spa brand is made using only natural, halal ingredients sourced locally, including camel milk, coffee and argan oil. Products that will elevate your morning shower routine include the Moroccan Tea Body Wash, Za'atar Antioxidant Body Exfoliant and the Black Hammam Soap, infused with refreshing eucalyptus and mint.

Shirley Conlon Organics

This eco-friendly organic skincare brand is made using botanical extracts and natural but effective ingredients, devised by founder Shirley Conlon, a cosmetologist and facialist. The paraben, silicone and fragrance-free range comprises skin and bodycare for men, women and babies, as well as candles for the home.


Moroccan-born founder Mouna Abbassy has taken inspiration from the beauty rituals of her homeland for this skincare line, as well as some of the country's hero products. From pure argan oil and soothing rhassoul clay to vitamin E-heavy prickly pear, formulas are enriched with natural yet effective ingredients.

Lash Dubai

If working from home isn't stopping you getting your glam on, then this home-grown lash brand will help add a little extra drama to your next Zoom call. With a wide range of lashes, from 3D options to silk strands, Lash Dubai's falsies will amp up any look. The brand also stocks accessories such as eyeliners, eyelash glue and travel kits.

The Camel Soap Factory

Camel milk, which is packed with vitamins B and C, has long been lauded for its nourishing, anti-ageing and anti-inflammatory properties. This Dubai brand harnesses those benefits in its range of hand-crafted, small-batch soaps - and considering how much we're washing our hands these days, these should be the moisturising option we need, loaded with olive oil, essentials oils and locally sourced milk.