• The new Urus at the Lamborghini Dubai showroom on Sheikh Zayed Road. Antonie Robertson / The National
    The new Urus at the Lamborghini Dubai showroom on Sheikh Zayed Road. Antonie Robertson / The National
  • Previewing the configurations of the Urus. Antonie Robertson / The National
    Previewing the configurations of the Urus. Antonie Robertson / The National
  • The Urus produces 650hp. Antonie Robertson / The National
    The Urus produces 650hp. Antonie Robertson / The National
  • The SUV will accelerate from 0 to 60kph in 3.6 seconds. Antonie Robertson / The National
    The SUV will accelerate from 0 to 60kph in 3.6 seconds. Antonie Robertson / The National
  • The vehicle will be on display in Abu Dhabi after its Dubai debut. Antonie Robertson / The National
    The vehicle will be on display in Abu Dhabi after its Dubai debut. Antonie Robertson / The National
  • The Urus's 4.0-litre V8 engine. Antonie Robertson / The National
    The Urus's 4.0-litre V8 engine. Antonie Robertson / The National
  • Lamborghini expects the SUV to 'at least double' its sales in the region. Antonie Robertson / The National
    Lamborghini expects the SUV to 'at least double' its sales in the region. Antonie Robertson / The National
  • A new factory has been built in Italy to satisfy demand for the Urus. Antonie Robertson / The National
    A new factory has been built in Italy to satisfy demand for the Urus. Antonie Robertson / The National
  • The Urus toured the UAE's royal palaces before being unveiled in Dubai. Antonie Robertson / The National
    The Urus toured the UAE's royal palaces before being unveiled in Dubai. Antonie Robertson / The National
  • The SUV will cost from US$214,500 (Dh787,880). Antonie Robertson / The National
    The SUV will cost from US$214,500 (Dh787,880). Antonie Robertson / The National
  • The new Urus at the Lamborghini Dubai showroom on Sheikh Zayed Road. Antonie Robertson / The National
    The new Urus at the Lamborghini Dubai showroom on Sheikh Zayed Road. Antonie Robertson / The National

Motoring

Lamborghini unveils the Urus in the UAE – in pictures

The 650hp super SUV appeared in Dubai ahead of an Abu Dhabi debut this weekend

Adam Workman

January 28, 2018

  • English
  • Arabic

Lamborghini’s “super SUV”, the Urus, has touched down in the UAE, with its public unveiling this week in Dubai followed by an appearance at the brand’s Nation Towers showroom Abu Dhabi on Saturday and Sunday.

The Urus, which preceded its UAE launch by going on a tour of the seven emirates’ royal palaces, is projected to be a big unit-shifter for the Italian brand, with a new factory in its base in Sant'Agata Bolognese specifically built to manufacture the new model.

“We are expecting to at least double our sales in this region,” says Lamborghini chairman and chief executive Stefano Domenicali, who was at the unveiling in Dubai. “This is a very important market for us already and even more so now that the Urus has arrived.”

The Urus is powered by a 4.0-litre V8 engine that pushes out 650hp and can propel the two-tonne-plus vehicle from 0 to 60kph in 3.6 seconds, with a top speed of 305kph.

The National swung past Lamborghini Dubai on Sheikh Zayed Road to grab a special private viewing of the SUV, which is expected to start deliveries in the UAE this summer, costing from US$214,500 (Dh787,880).

________________

Read more:

Latest from The National's Motoring section

________________

DubaiSUVsCarsAbu Dhabi