Finally, a new speculative bubble that is fun for the whole family


  • English
  • Arabic

Over the last week, Ozone, an Indian internet business with a substantial presence in Dubai, has advertised the Horse.ae domain name as being up for grabs, in a series of ads in the Arabic and English media.

Asking price? Somewhere in the Dh6 million (US$1.6mn) range. The good news? It is sold:

We have been in touch with the people at Ozone and you can expect a story in the coming days.

But for those who haven't already left Beep Beep and made your way to a .ae accredited registrar and started searching for every potentially "prestigious" .ae web address, then lets all cheer together for the beginnings of a new, completely pointless speculative bubble.

And an even bigger cheer for the genius who registered the .ae domains of Dunkin Donuts, Baskin Robbins and Hardees -

. I'm going to let

"The current economic woes, brought on by the collapse of the so-called "housing bubble," are considered the worst to hit investors since the equally untenable dot-com bubble burst in 2001. According to investment experts, now that the option of making millions of dollars in a short time with imaginary profits from bad real-estate deals has disappeared, the need for another spontaneous make-believe source of wealth has never been more urgent...."