An Italian truffle hunter (also known as a trifulau), holds a handful of white truffles (tartufi bianco) after finding the fungus among the roots of trees in the hills around Alba, Piedmont, Italy, in October, 1988. (Photo by Bryn Colton/Getty Images)
An Italian truffle hunter (also known as a trifulau), holds a handful of white truffles (tartufi bianco) after finding the fungus among the roots of trees in the hills around Alba, Piedmont, Italy, in October, 1988. (Photo by Bryn Colton/Getty Images)
An Italian truffle hunter (also known as a trifulau), holds a handful of white truffles (tartufi bianco) after finding the fungus among the roots of trees in the hills around Alba, Piedmont, Italy, in October, 1988. (Photo by Bryn Colton/Getty Images)
An Italian truffle hunter (also known as a trifulau), holds a handful of white truffles (tartufi bianco) after finding the fungus among the roots of trees in the hills around Alba, Piedmont, Italy, in

Treasure trove of truffles at Dubai auction


  • English
  • Arabic

The world's most expensive foodstuff frankly doesn't look like much. Shapeless, wart-like and creamy in colour, varying in dimensions between the size of a walnut and a cricket ball, the pungent smell isn't exactly fragrant, either, conjuring up images of sweaty gymnasiums and socks that need to go in the wash. But the taste? Well, that's something else entirely.

White truffles are the most prized ingredients for the world’s greatest chefs, and we are now entering the season during which they are harvested. Boars are no longer used in Italy for tracking down truffles, which grow underground, because they try to eat them and they damage the soil in which they grow. So, like sniffer dogs trained to find explosives at airports, hounds now track the unmistakable scent of ripe truffles (if they’re dug up too soon, they have none of their famous flavour).

The labour-intensive process of finding, cleaning and shipping them while fresh goes some way in explaining why they can cost many thousands of dirhams per kilo. But in reality, it's their rarity that keeps prices in the stratosphere – annual harvests once yielded more than 2,000 tonnes, but these days it varies between 25 and 150 tonnes.  

Truffles, in fact, are so valuable that they often end up in the hands of unscrupulous dealers and black market criminals in Italy. Next week, in true Dubai fashion, the city is hoping to set a world record for the price of a single truffle, at an auction on Saturday in Le Méridien Dubai Hotel & Conference Centre.

It will be the first time that a sale of this kind has taken place in the region. The proceeds of the auction will be donated to Al Jalila Foundation, a not-for-profit philanthropic organisation established by Sheikh Mohammed bin Rashid, Vice President of the UAE and Ruler of Dubai, to fund medical research.

The auction will be held concurrently in three places: Hong Kong, Dubai and Alba, the Piedmont town in northern Italy that is famed around the world for producing the finest quality white truffles. The Dubai event starts at 4pm and is expected to raise half a million euros (Dh2.13 million) for Al Jalila.

So what will the winning bidder enjoy, apart from the honour of owning the world’s most expensive ingredient? According to organisers, selected personalities will be invited to take part in the auction, in which five truffles will go under the hammer. Winners will enjoy a meal for eight people, prepared and served in a Dubai restaurant by celebrity chefs, including Gary Rhodes. Each of the three sales locations – linked by satellite – will sell five, with one final, “signature” truffle sold from Grinzane Cavour Castle, the Alba location.

Last year’s auction, which teamed Philadelphia and Hong Kong with Alba, sold a twin truffle weighing 1.17 kilograms to Chinese chef Zhenxiang Dong, who paid the equivalent of Dh435,000 for it.

Why, though, would anyone part with such a significant sum of money for a foodstuff that needs to be consumed within a couple of days of it being pulled out of the ground, lest it go off?

“Charity donations are tax-­deductible,” says Massimo Vidoni, a man obsessed by the fungal delicacy, having styled himself as “Dubai’s Truffle Man”. Italian, talkative and with an impressive 52,400 followers on Instagram, Vidoni, or @trufflemandubai, is the go-to expert on truffles and other gourmet ingredients found in Italian cuisine, having created a thriving import business that is now a vital part of the UAE’s Italian community.

“It’s a great way for companies to give to good causes,” he says. “It’s fun and it allows people with a taste for the finer things in life to enjoy the ultimate luxury in cooking, while helping others.” Put like this, it makes perfect sense; events such as this do shine a useful spotlight on the work done by the country’s generous philanthropists.

Truffles are rare and precious commodities that are in danger of being sullied by a number of seemingly unstoppable factors: the environmental damage being done to areas where they have traditionally grown (you can, in fact, find them growing in the Middle East if the conditions are right), as they cannot be “farmed” in the traditional sense. The other threat is the Chinese truffle, which is widely regarded as being vastly inferior in flavour. “They taste like cardboard,” says Vidoni, shaking his head.

These truffles are ­harvested without the use of dogs; ­instead armies of people rake up the earth and exhume them, with no idea whether or not they are ripe. When ­truffles are at their peak in flavour and aroma, dogs pick up on the scent, as the truffles emit certain spores when ­finally ripened. The result of this practice is, unsurprisingly, an influx of poor-quality imitations that damage the truffle’s reputation.

Prices do reflect this – Chinese truffles fetch only a fraction of the prices of their French, Italian and, now, Australian, counterparts. Problems surface when unscrupulous dealers conceal them into batches of the real McCoy, essentially diluting the exquisite flavours that the world’s keenest restaurant patrons are so desperate to experience.

That won't be an issue for the winners of this upcoming auction, however, with the region's finest Italian chefs overseeing every step of the process. Vidoni hands around an example of one of his imported white truffles to assembled diners in the Casa Mia Italian restaurant at Le Méridien. People take turns breathing in its aroma, although many appear to be far from keen.

That all changes, however, when a main course of homemade linguini is served, with paper-thin shavings of the lumpy fungus liberally sprinkled on top. An explosion of nutty, aromatic flavours has everyone addicted and, suddenly, the appeal of this culinary diamond becomes crystal clear. There’s nothing else quite like it – no wonder worldwide demand outstrips supply by a factor of 50. Now, where’s that rake and hound?

__________________

Read more:

__________________

Who was Alfred Nobel?

The Nobel Prize was created by wealthy Swedish chemist and entrepreneur Alfred Nobel.

  • In his will he dictated that the bulk of his estate should be used to fund "prizes to those who, during the preceding year, have conferred the greatest benefit to humankind".
  • Nobel is best known as the inventor of dynamite, but also wrote poetry and drama and could speak Russian, French, English and German by the age of 17. The five original prize categories reflect the interests closest to his heart.
  • Nobel died in 1896 but it took until 1901, following a legal battle over his will, before the first prizes were awarded.
ESSENTIALS

The flights 
Fly Etihad or Emirates from the UAE to Moscow from 2,763 return per person return including taxes. 
Where to stay 
Trips on the Golden Eagle Trans-Siberian cost from US$16,995 (Dh62,414) per person, based on two sharing.

UAE currency: the story behind the money in your pockets
BMW M5 specs

Engine: 4.4-litre twin-turbo V-8 petrol enging with additional electric motor

Power: 727hp

Torque: 1,000Nm

Transmission: 8-speed auto

Fuel consumption: 10.6L/100km

On sale: Now

Price: From Dh650,000

GIANT REVIEW

Starring: Amir El-Masry, Pierce Brosnan

Director: Athale

Rating: 4/5

The specs
  • Engine: 3.9-litre twin-turbo V8
  • Power: 640hp
  • Torque: 760nm
  • On sale: 2026
  • Price: Not announced yet
Results
%3Cp%3E%0D%3Cstrong%3EElite%20men%3C%2Fstrong%3E%0D%3Cbr%3E1.%20Amare%20Hailemichael%20Samson%20(ERI)%202%3A07%3A10%0D%3Cbr%3E2.%20Leornard%20Barsoton%20(KEN)%202%3A09%3A37%0D%3Cbr%3E3.%20Ilham%20Ozbilan%20(TUR)%202%3A10%3A16%0D%3Cbr%3E4.%20Gideon%20Chepkonga%20(KEN)%202%3A11%3A17%0D%3Cbr%3E5.%20Isaac%20Timoi%20(KEN)%202%3A11%3A34%0D%3Cbr%3E%3Cstrong%3EElite%20women%3C%2Fstrong%3E%0D%3Cbr%3E1.%20Brigid%20Kosgei%20(KEN)%202%3A19%3A15%0D%3Cbr%3E2.%20Hawi%20Feysa%20Gejia%20(ETH)%202%3A24%3A03%0D%3Cbr%3E3.%20Sintayehu%20Dessi%20(ETH)%202%3A25%3A36%0D%3Cbr%3E4.%20Aurelia%20Kiptui%20(KEN)%202%3A28%3A59%0D%3Cbr%3E5.%20Emily%20Kipchumba%20(KEN)%202%3A29%3A52%3C%2Fp%3E%0A
Greatest of All Time
Starring: Vijay, Sneha, Prashanth, Prabhu Deva, Mohan
Director: Venkat Prabhu
Rating: 2/5
Rebel%20Moon%20%E2%80%93%20Part%20Two%3A%20The%20Scargiver%20review%20
%3Cp%3E%3Cstrong%3EDirector%3A%3C%2Fstrong%3E%20Zack%20Snyder%3Cbr%3E%3Cstrong%3EStarring%3A%3C%2Fstrong%3E%20Sofia%20Boutella%2C%20Charlie%20Hunnam%2C%20Ed%20Skrein%2C%20Sir%20Anthony%20Hopkins%3Cbr%3E%3Cstrong%3ERating%3A%3C%2Fstrong%3E%202%2F5%3Cbr%3E%3Cbr%3E%3C%2Fp%3E%0A
Company%20profile
%3Cp%3E%3Cstrong%3ECompany%20name%3A%20%3C%2Fstrong%3EHakbah%0D%3Cbr%3E%3Cstrong%3EStarted%3A%20%3C%2Fstrong%3E2018%0D%3Cbr%3E%3Cstrong%3EFounder%3A%20%3C%2Fstrong%3ENaif%20AbuSaida%0D%3Cbr%3E%3Cstrong%3EBased%3A%20%3C%2Fstrong%3ESaudi%20Arabia%0D%3Cbr%3E%3Cstrong%3ESector%3A%20%3C%2Fstrong%3EFinTech%0D%3Cbr%3E%3Cstrong%3ECurrent%20number%20of%20staff%3A%20%3C%2Fstrong%3E22%20%0D%3Cbr%3E%3Cstrong%3EInitial%20investment%3A%20%3C%2Fstrong%3E%24200%2C000%0D%3Cbr%3E%3Cstrong%3EInvestment%20stage%3A%20%3C%2Fstrong%3Epre-Series%20A%0D%3Cbr%3E%3Cstrong%3EInvestors%3A%20%3C%2Fstrong%3EGlobal%20Ventures%20and%20Aditum%20Investment%20Management%0D%3Cbr%3E%3Cbr%3E%3C%2Fp%3E%0A
PROFILE OF INVYGO

Started: 2018

Founders: Eslam Hussein and Pulkit Ganjoo

Based: Dubai

Sector: Transport

Size: 9 employees

Investment: $1,275,000

Investors: Class 5 Global, Equitrust, Gulf Islamic Investments, Kairos K50 and William Zeqiri

GAC GS8 Specs

Engine: 2.0-litre 4cyl turbo

Power: 248hp at 5,200rpm

Torque: 400Nm at 1,750-4,000rpm

Transmission: 8-speed auto

Fuel consumption: 9.1L/100km

On sale: Now

Price: From Dh149,900

The specs: 2018 Volkswagen Teramont

Price, base / as tested Dh137,000 / Dh189,950

Engine 3.6-litre V6

Gearbox Eight-speed automatic

Power 280hp @ 6,200rpm

Torque 360Nm @ 2,750rpm

Fuel economy, combined 11.7L / 100km

RedCrow Intelligence Company Profile

Started: 2016

Founders: Hussein Nasser Eddin, Laila Akel, Tayeb Akel 

Based: Ramallah, Palestine

Sector: Technology, Security

# of staff: 13

Investment: $745,000

Investors: Palestine’s Ibtikar Fund, Abu Dhabi’s Gothams and angel investors

Our legal columnist

Name: Yousef Al Bahar

Advocate at Al Bahar & Associate Advocates and Legal Consultants, established in 1994

Education: Mr Al Bahar was born in 1979 and graduated in 2008 from the Judicial Institute. He took after his father, who was one of the first Emirati lawyers

Poacher
%3Cp%3E%3Cstrong%3EDirector%3A%20%3C%2Fstrong%3ERichie%20Mehta%26nbsp%3B%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3EStarring%3A%3C%2Fstrong%3E%20Nimisha%20Sajayan%2C%20Roshan%20Mathew%2C%20Dibyendu%20Bhattacharya%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3ERating%3A%20%3C%2Fstrong%3E3%2F5%3C%2Fp%3E%0A
Top%2010%20most%20competitive%20economies
%3Cp%3E1.%20Singapore%0D%3Cbr%3E2.%20Switzerland%0D%3Cbr%3E3.%20Denmark%0D%3Cbr%3E4.%20Ireland%0D%3Cbr%3E5.%20Hong%20Kong%0D%3Cbr%3E6.%20Sweden%0D%3Cbr%3E7.%20UAE%0D%3Cbr%3E8.%20Taiwan%0D%3Cbr%3E9.%20Netherlands%0D%3Cbr%3E10.%20Norway%0D%3Cbr%3E%3C%2Fp%3E%0A
UAE currency: the story behind the money in your pockets
Know your Camel lingo

The bairaq is a competition for the best herd of 50 camels, named for the banner its winner takes home

Namoos - a word of congratulations reserved for falconry competitions, camel races and camel pageants. It best translates as 'the pride of victory' - and for competitors, it is priceless

Asayel camels - sleek, short-haired hound-like racers

Majahim - chocolate-brown camels that can grow to weigh two tonnes. They were only valued for milk until camel pageantry took off in the 1990s

Millions Street - the thoroughfare where camels are led and where white 4x4s throng throughout the festival

The biog

Born: Kuwait in 1986
Family: She is the youngest of seven siblings
Time in the UAE: 10 years
Hobbies: audiobooks and fitness: she works out every day, enjoying kickboxing and basketball

Gulf Men's League final

Dubai Hurricanes 24-12 Abu Dhabi Harlequins

Milestones on the road to union

1970

October 26: Bahrain withdraws from a proposal to create a federation of nine with the seven Trucial States and Qatar. 

December: Ahmed Al Suwaidi visits New York to discuss potential UN membership.

1971

March 1:  Alex Douglas Hume, Conservative foreign secretary confirms that Britain will leave the Gulf and “strongly supports” the creation of a Union of Arab Emirates.

July 12: Historic meeting at which Sheikh Zayed and Sheikh Rashid make a binding agreement to create what will become the UAE.

July 18: It is announced that the UAE will be formed from six emirates, with a proposed constitution signed. RAK is not yet part of the agreement.

August 6:  The fifth anniversary of Sheikh Zayed becoming Ruler of Abu Dhabi, with official celebrations deferred until later in the year.

August 15: Bahrain becomes independent.

September 3: Qatar becomes independent.

November 23-25: Meeting with Sheikh Zayed and Sheikh Rashid and senior British officials to fix December 2 as date of creation of the UAE.

November 29:  At 5.30pm Iranian forces seize the Greater and Lesser Tunbs by force.

November 30: Despite  a power sharing agreement, Tehran takes full control of Abu Musa. 

November 31: UK officials visit all six participating Emirates to formally end the Trucial States treaties

December 2: 11am, Dubai. New Supreme Council formally elects Sheikh Zayed as President. Treaty of Friendship signed with the UK. 11.30am. Flag raising ceremony at Union House and Al Manhal Palace in Abu Dhabi witnessed by Sheikh Khalifa, then Crown Prince of Abu Dhabi.

December 6: Arab League formally admits the UAE. The first British Ambassador presents his credentials to Sheikh Zayed.

December 9: UAE joins the United Nations.

The five pillars of Islam

1. Fasting

2. Prayer

3. Hajj

4. Shahada

5. Zakat 

The specs: 2017 Dodge Ram 1500 Laramie Longhorn

Price, base / as tested: Dhxxx
Engine: 5.7L V8
Transmission: Eight-speed automatic
Power: 395hp @ 5,600rpm
Torque: 556Nm @ 3,950rpm
Fuel economy, combined: 12.7L / 100km

The specs

Engine: four-litre V6 and 3.5-litre V6 twin-turbo

Transmission: six-speed and 10-speed

Power: 271 and 409 horsepower

Torque: 385 and 650Nm

Price: from Dh229,900 to Dh355,000

SPECS
%3Cp%3EEngine%3A%20Supercharged%203.5-litre%20V6%0D%3Cbr%3EPower%3A%20400hp%0D%3Cbr%3ETorque%3A%20430Nm%0D%3Cbr%3EOn%20sale%3A%20Now%0D%3Cbr%3EPrice%3A%20From%20Dh450%2C000%0D%3Cbr%3E%3C%2Fp%3E%0A