Two new fruit drinks were launched during a glitzy event at Dubai’s Armani Hotel at the weekend, featuring the Bollywood actress and model Nargis Fakhri.
2B Active and 2B Relax contain no artificial flavours, colours or preservatives, and, as the names suggest, they promise to make the drinker more active or released depending on their requirements.
Both drinks were developed by Dr. Armin Breinl, member of the Austrian Anti-Aging Society, using a new formulation that features natural ingredients to promote health and well-being.
2B Active contains the amino acid L-Arginine, which is commonly sold as a health supplement to improve vascular health. The drink is also loaded with nutrients including the on-trend superfood maca, ginseng, royal jelly and an energising mixture of apple, grape, mango, passion fruit and guava.
2B Relaxed is a chill-out drink with natural ingredients designed to promote a calm, relaxed and healthy lifestyle. The drink was created using extracts of hops and lemon balm, topped off with honey and a fruit mix made up of pomegranate, banana, apricot, and cranberry, as well as the amino acid L-Tryptophan.
Masood Ul Haq, the managing director of 2B, says: “Packed with essential vitamins and minerals, and no added sugar, 2B is a great way to help meet daily nutritional needs. We like to think of 2B Active as the functional and responsible energy option for active individuals, and 2B Relaxed as a natural drink to boost relaxation.”
The drinks are available at shops throughout the country, including Al Maya, Choithrams, Al Safeer, Lifco, All day Minimart, E-mart, F-mart, Istanbul, Emarat, Abu Dhabi Co-op Society, and soon they will be available in Spinneys, Geant, Union Co-op Society, Eppco-ENOC, Ramla, Al Douri, Milestone, Waitrose, cinemas and vending machines. The will also be available soon at all major hotels, clubs, bars, fitness centres and spas.
cnewbould@thenational.ae
