Money can trigger strong emotional reactions, which can lead to not-so-great decisions, such as missing payments or overspending.
A new wave of books urges people to explore their emotional connections to money to make better financial decisions.
“Eighty-five per cent or 90 per cent of our money decisions are based on our emotions,” says Bari Tessler, a financial therapist in Colorado, and author of The Art of Money Workbook, out this month.
“We need to be understanding of what our money emotions are so we do not feel overwhelmed or try to run away.”
Ms Tessler had that experience several years ago, when she felt herself hyperventilating while at a car dealership with her husband. She excused herself to the restroom, where she questioned why she was feeling so anxious.
Ms Tessler realised that she strongly dislikes making quick decisions about money. So, she and her husband took more time to discuss the purchase. As a result, she says, “we made the best decision we could”.
Consider your own money story
When Los Angeles-based author Rebecca Walker started soliciting stories for her essay collection Women Talk Money: Breaking the Taboo, she discovered that many people felt shame for having money, guilt at having more than their parents and regret over earlier financial decisions.
“So many women in my life were holding painful stories about money — confusing, troubling experiences with money,” she says. “So many of us were trying to work all this out on our own, and that was keeping us from getting support.”
Ms Walker encourages readers to explore their own money stories — those experiences, often in childhood, that influenced how they think about money.
“I want them to find at least one story that they are holding onto about money, one memory or fundamental idea that has been shaping their lives about abundance or scarcity, and go from there. How do you want to change that story now?”
Changing that story could result in concrete shifts in spending.
For example, if you grew up watching your parents overspend without saving, then you might have to teach yourself how to save with a tool like the 50/30/20 budget. It suggests putting 50 per cent of your take-home income to needs, 30 per cent to wants and 20 per cent to debt payments and savings.
Reflect on recent money experiences
In her book, Ms Tessler encourages readers to think about their last three money interactions.
“When you were checking out at the grocery store or exchanging money for goods or services in some other way, what emotions popped up?” she asks.
Shame, anger, fear, guilt, joy, sadness and happiness are common reactions.
“Maybe it’s reminding you of a past money mistake you made. Let’s bring some awareness and understanding to it,” she says.
Conduct a body check-in
Giving yourself a body check-in is something Ms Tessler encourages, especially when talking about money with a partner or making big purchases.
Focus on physical sensations, including your breathing, and observe feelings or memories that are surfacing. If you notice you are feeling tense, for example, then you can take a break or go outside before continuing.
We need to be understanding of what our money emotions are so we do not feel overwhelmed or try to run away
Bari Tessler,
financial therapist
Find your own calming techniques
In her book, Finance for the People, Los Angeles-based financial educator Paco de Leon suggests creating a list of strategies that help you to calm down and using them before making a big financial decision, such as buying a house.
She lists ideas such as going for a walk, reading a book and playing an instrument.
“We make decisions based on emotion and rationalise them after,” she says. “But if we could deal with our emotions first, then you can go, ‘I’ve felt my feelings, now I can be rational’.”
Ms de Leon took this approach when deciding whether to take on significant student loans. After setting the stress aside, she made a spreadsheet to crunch the numbers and decided law school was not for her.
Address your debt
Ms de Leon says that carrying debt, whether it is credit card debt or student loans, often makes people feel ashamed. She suggests changing the story we tell ourselves about debt by writing a letter to it.
“Express your feelings; you will see that they are complex. Consider thanking your debt for what it has allowed you to do,” she writes.
Once you process those feelings, it is easier to tackle the debt itself.
Forgive yourself for past mistakes
Self-compassion is a powerful tool, says Michael Thomas Jr, a Georgia-based financial counsellor.
“We are more likely to extend grace and courtesy to other people when they make a mistake,” he says. Forgiving ourselves for past mistakes can help us to move forward.
In her book, Ms Walker writes about forgiving herself for earlier choices to splurge on purchases instead of learning how to invest.
“I let go of the idea that I did this terrible thing and extended compassion to myself, which was liberating,” she says. “It allowed me to move forward in a healthier way.”
Living in...
This article is part of a guide on where to live in the UAE. Our reporters will profile some of the country’s most desirable districts, provide an estimate of rental prices and introduce you to some of the residents who call each area home.
SPEC%20SHEET%3A%20APPLE%20IPHONE%2015%20PRO%20MAX
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Ten tax points to be aware of in 2026
1. Domestic VAT refund amendments: request your refund within five years
If a business does not apply for the refund on time, they lose their credit.
2. E-invoicing in the UAE
Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption.
3. More tax audits
Tax authorities are increasingly using data already available across multiple filings to identify audit risks.
4. More beneficial VAT and excise tax penalty regime
Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.
5. Greater emphasis on statutory audit
There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.
6. Further transfer pricing enforcement
Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes.
7. Limited time periods for audits
Recent amendments also introduce a default five-year limitation period for tax audits and assessments, subject to specific statutory exceptions. While the standard audit and assessment period is five years, this may be extended to up to 15 years in cases involving fraud or tax evasion.
8. Pillar 2 implementation
Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.
9. Reduced compliance obligations for imported goods and services
Businesses that apply the reverse-charge mechanism for VAT purposes in the UAE may benefit from reduced compliance obligations.
10. Substance and CbC reporting focus
Tax authorities are expected to continue strengthening the enforcement of economic substance and Country-by-Country (CbC) reporting frameworks. In the UAE, these regimes are increasingly being used as risk-assessment tools, providing tax authorities with a comprehensive view of multinational groups’ global footprints and enabling them to assess whether profits are aligned with real economic activity.
Contributed by Thomas Vanhee and Hend Rashwan, Aurifer
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if you go
The flights
Etihad, Emirates and Singapore Airlines fly direct from the UAE to Singapore from Dh2,265 return including taxes. The flight takes about 7 hours.
The hotel
Rooms at the M Social Singapore cost from SG $179 (Dh488) per night including taxes.
The tour
Makan Makan Walking group tours costs from SG $90 (Dh245) per person for about three hours. Tailor-made tours can be arranged. For details go to www.woknstroll.com.sg
Specs
Engine: Dual-motor all-wheel-drive electric
Range: Up to 610km
Power: 905hp
Torque: 985Nm
Price: From Dh439,000
Available: Now
The specs
Engine: 3.0-litre flat-six twin-turbocharged
Transmission: eight-speed PDK automatic
Power: 445bhp
Torque: 530Nm
Price: Dh474,600
On Sale: Now
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Wednesday (Kick-offs UAE)
FC Copenhagen (0) v Istanbul Basaksehir (1) 8.55pm
Shakhtar Donetsk (2) v Wolfsburg (1) 8.55pm
Inter Milan v Getafe (one leg only) 11pm
Manchester United (5) v LASK (0) 11pm
Thursday
Bayer Leverkusen (3) v Rangers (1) 8.55pm
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FC Basel (3) v Eintracht Frankfurt (0) 11pm
Wolves (1) Olympiakos (1) 11pm
Who is Tim-Berners Lee?
Sir Tim Berners-Lee was born in London in a household of mathematicians and computer scientists. Both his mother, Mary Lee, and father, Conway, were early computer scientists who worked on the Ferranti 1 - the world's first commercially-available, general purpose digital computer. Sir Tim studied Physics at the University of Oxford and held a series of roles developing code and building software before moving to Switzerland to work for Cern, the European Particle Physics laboratory. He developed the worldwide web code as a side project in 1989 as a global information-sharing system. After releasing the first web code in 1991, Cern made it open and free for all to use. Sir Tim now campaigns for initiatives to make sure the web remains open and accessible to all.
Titanium Escrow profile
Started: December 2016
Founder: Ibrahim Kamalmaz
Based: UAE
Sector: Finance / legal
Size: 3 employees, pre-revenue
Stage: Early stage
Investors: Founder's friends and Family