Consumer spending in the UAE jumped 20 per cent on annual basis in the first nine months of this year despite inflation concerns, with the Arab world’s second-biggest economy set to expand at its fastest pace in over a decade.
Retail spending grew by 15 per cent annually in the nine-month period while non-retail spending rose 29 per cent over the same period, Majid Al Futtaim, the Middle East's largest mall operator, said in its State of the UAE Retail Economy report on Monday.
Spending also increased 12 per cent in the third quarter to the end of September, driven by strong growth in the fashion, watches and jewellery segments.
The third-quarter spending increase marks quarter-on-quarter growth for five quarters in a row across all sectors, Majid Al Futtaim said, citing point-of-sale data.
While inflation still remains a concern for consumers, it was less so during the third quarter. About 30 per cent of those surveyed said they were “very concerned” by inflation.
However, the reading was down 9 per cent on the previous quarter, according to Majid Al Futtaim research.
Overall, 92 per cent of respondents expressed “some level of concern” but said they were adjusting to the new norm by remaining cautious in purchasing, the report said.
The sharp rise of the e-commerce sector continued in the first nine months of 2022. E-commerce sales are projected to rise by 22 per cent to $6 billion this year and remain on track to reach $9.2bn by 2026.
E-commerce spending increased 34 per cent annually in the January-September period, accounting for 11 per cent of total retail economy sales in the country.
“Another strong quarter for the UAE retail economy showcases notable sector-wide resilience and reinforces the country’s steady march towards a return to sustainable growth,” said Alain Bejjani, chief executive of Majid Al Futtaim Holding.
“With all indicators pointing to a strong fourth quarter this year, and the lifting of Covid-19 restrictions, the UAE has put the pandemic-related turbulence firmly in the rear view.”
The UAE economy, which made a strong rebound from the pandemic-driven slowdown in 2021, has picked up pace this year. It is set to expand by 5.4 per cent in 2022, according to the UAE Central Bank.
Emirates NBD, Dubai’s biggest lender, expects the economy to expand 7 per cent in 2022, setting up the country for its fastest annual expansion since 2011, when output grew by 6.9 per cent.
Meanwhile, Abu Dhabi Commercial Bank projects growth of 6.2 per cent, driven by both the oil and non-oil sectors of the economy.
Business activity in the UAE’s non-oil private sector economy continued to improve in October, with S&P Global purchasing managers’ index rising to 56.6, as new business and output climbed along with a rise in demand and employment.
This was a shade under the three-year high of 56.7 achieved in August.
The country, which has instituted company and market reforms and introduced several long-term visa options for professionals and investors, removed nearly all Covid-19 restrictions on Monday.
The move is set to further boost its retail economy, drive tourism and speed up the recovery of the country’s property sector.
The travel and tourism sector has already bounced back strongly, with “consumers now spending more than before the pandemic-induced turbulence”, Majid Al Futtaim said.
As restrictions continue to ease, pent-up travel demand has been unleashed — with Dubai experiencing a 182 per cent year-on-year rise in international visitors between January to August.
Hotels have been a big beneficiary of the increase in tourist arrivals, with the number of occupied room nights rising 28 per cent annually in the January-August period and 17 per cent above pre-Covid-19 levels in 2019, at slightly under 24 million, the report said.
The UAE property market has also made a strong recovery this year, with Dubai recording the most robust performance in the first nine months of the year since 2011.
The volume of transactions in the nine-month period increased 60 per cent, compared with a year earlier. It increased 14 per cent in the third quarter to 25,500 deals. The value of deals climbed 77 per cent to Dh184bn this year, the report said.
The continuation of forward-thinking government initiatives has underpinned the steady progress, Mr Bejjani said.
“We only need to consider the ongoing opportunity, security and safety this nation offers to see why the world continues to flock to the region to build their future here.”
Mercer, the investment consulting arm of US services company Marsh & McLennan, expects its wealth division to at least double its assets under management (AUM) in the Middle East as wealth in the region continues to grow despite economic headwinds, a company official said.
Mercer Wealth, which globally has $160 billion in AUM, plans to boost its AUM in the region to $2-$3bn in the next 2-3 years from the present $1bn, said Yasir AbuShaban, a Dubai-based principal with Mercer Wealth.
“Within the next two to three years, we are looking at reaching $2 to $3 billion as a conservative estimate and we do see an opportunity to do so,” said Mr AbuShaban.
Mercer does not directly make investments, but allocates clients’ money they have discretion to, to professional asset managers. They also provide advice to clients.
“We have buying power. We can negotiate on their (client’s) behalf with asset managers to provide them lower fees than they otherwise would have to get on their own,” he added.
Mercer Wealth’s clients include sovereign wealth funds, family offices, and insurance companies among others.
From its office in Dubai, Mercer also looks after Africa, India and Turkey, where they also see opportunity for growth.
Wealth creation in Middle East and Africa (MEA) grew 8.5 per cent to $8.1 trillion last year from $7.5tn in 2015, higher than last year’s global average of 6 per cent and the second-highest growth in a region after Asia-Pacific which grew 9.9 per cent, according to consultancy Boston Consulting Group (BCG). In the region, where wealth grew just 1.9 per cent in 2015 compared with 2014, a pickup in oil prices has helped in wealth generation.
BCG is forecasting MEA wealth will rise to $12tn by 2021, growing at an annual average of 8 per cent.
Drivers of wealth generation in the region will be split evenly between new wealth creation and growth of performance of existing assets, according to BCG.
Another general trend in the region is clients’ looking for a comprehensive approach to investing, according to Mr AbuShaban.
“Institutional investors or some of the families are seeing a slowdown in the available capital they have to invest and in that sense they are looking at optimizing the way they manage their portfolios and making sure they are not investing haphazardly and different parts of their investment are working together,” said Mr AbuShaban.
Some clients also have a higher appetite for risk, given the low interest-rate environment that does not provide enough yield for some institutional investors. These clients are keen to invest in illiquid assets, such as private equity and infrastructure.
“What we have seen is a desire for higher returns in what has been a low-return environment specifically in various fixed income or bonds,” he said.
“In this environment, we have seen a de facto increase in the risk that clients are taking in things like illiquid investments, private equity investments, infrastructure and private debt, those kind of investments were higher illiquidity results in incrementally higher returns.”
The Abu Dhabi Investment Authority, one of the largest sovereign wealth funds, said in its 2016 report that has gradually increased its exposure in direct private equity and private credit transactions, mainly in Asian markets and especially in China and India. The authority’s private equity department focused on structured equities owing to “their defensive characteristics.”
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Sector: Travel & tourism
Size: 36 employees
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Name of first pet: Eddy, a Persian cat that showed up at our home
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