Do you want to be king for a day? The chances are that won't happen, but you can go and watch Guy Richie's latest adaptation of the King Arthur legend, King Arthur: Legend of the Sword, a full two weeks before its release thanks to Vox Cinemas, Warner Bros and local distributors Shooting Stars' #KingForADayDXB promotion.
Moviegoers just need to head to Vox Cinemas, Mall of Emirates on Thursday April 27 at 8pm, and post on any social media platform using the hashtag #KingForADayDXB.
The first lucky 150 fans will secure their seats and be among the first around the world to watch the highly anticipated epic early. Admission is on a first-come, first-served, first tweet (or Insta or Facebook or Snapchat or LinkedIn) basis.
Dubai is one of the cities in 20 markets, inclusing China, South Korea, UK, Russia and Mexico, to host the King For A Day event on April 27, while the movie itself promises an iconoclastic update to the swords and sorcery legend, starring Jude Law, Charlie Hunnam and Eric Bana.