Social media stars to gather for VidCon Abu Dhabi

The event will feature the likes of blogger Alex Wassabi, sister duo Rawan and Rayan and Saudi YouTube star Naz

US YouTube star and actor Alex Wassabi will appear at the inaugural VidCon Abu Dhabi in March. Courtesy DCT Abu Dhabi
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If you are an online content producer, you don’t want to miss this.

The inaugural VidCon Abu Dhabi is coming to the capital in March and is set to feature big names from the online creative community.

Held at the Abu Dhabi National Exhibition Centre and organised by the Department of Culture and Tourism, the event runs from Wednesday, March 25 to Saturday, March 28.

Each day will feature a number of panels discussing the latest trends in online creation, as well as sessions with social media personalities as they detail their path to success.

Who is coming?

A strong contingent of regional and international online personalities are set to feature as part of VidCon Abu Dhabi.

Leading the pack is American YouTube star Alex Wassabi, who recently transitioned to the small screen with a role in the teen witch series Light as a Feather.

He will be joined by co-star Brent Rivera. Also on the bill are the Jordanian sister bloggers Rawan and Rayan, Saudi YouTuber Naz and travel blogger Iknani.

What will be discussed?

The ins and outs of the online content game. In addition to the speakers, representatives from big brands will be on hand to provide advice ranging from marketing to audience engagement.

Key sessions will look at the growth of the social media company TikToK; the skills needed to grow your audience globally and how to create an impactful social media campaign.

“Our goal was to have our community track reflect the dynamic and innovative UAE online community and we couldn’t be happier with our first roster of creators,” VidCon Abu Dhabi general manager Jim Louderback says.

"Each embraces the forward-thinking democratisation of content and fandom that's changing media worldwide, and we know they will thrill their existing and new Middle East fans"

VidCon Abu Dhabi tickets start at Dh182; more information is available at