Marvel's Black Panther will reopen Saudi Arabian cinemas after a 35-year absence with a gala performance on April 18, The National has learned.
The screening will take place in AMC Entertainment’s - and the Kingdom's - first cinema to open since the laws on public cinemas were relaxed in December.
The building in Riyadh’s King Abdullah Financial District was originally intended as a concert hall. It contains about 600 leather seats, orchestra and balcony levels and marble bathrooms.
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AMC plans to build another 40 cinemas in the country over the next five years, with other cinema chains, including the UAE-based Vox cinemas, also eagerly eyeing the lucrative new market of 32 million new pairs of eyes.
The liberalisation of cinemas is just one part of an ongoing transformation process undertaken by Saudi Crown Prince Mohammed bin Salman as he attempts to prepare Saudi society and economy for the eventual end of oil revenues.
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Read more:
First Saudi cinemas to open by late 2018
Saudi Arabia’s first cinema in 35 years to open this month
How Saudis will stay at home by going out to the cinema
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Black Panther has already taken over $1.2 billion at the global box office, with the potential for the Kingdom to add a significant chunk to that total. Analysts predict that Saudi Arabia could ultimately produce over $1bn a year in cinema revenue, making it one of the world's top 10 markets.
Marvel were out in force at Dubai’s Middle East Film & Comic Con this weekend, however nobody on their stand was able to comment on the latest news.
A representative said that parent company Disney hoped to make an official statement later today. Italia Film, who distribute Disney’s movies in Gulf Theatres, were unreachable for comment.
#BlackPanther is the #1 movie in the world. See it again: https://t.co/Nr2Hefr37C (1/3) pic.twitter.com/PkHgUPpteA
— Black Panther (@theblackpanther) March 17, 2018
The Washington Post's global opinions editor Karen Attiah tweeted that it was "amazing" that a movie celebrating "blackness and African royalty" had been chosen to be the first shown in Saudi cinemas in 35 years.
Amazing that Black Panther, a movie that celebrates blackness and African royalty, will be the first movie in 35 years that Saudi citizens will be able to see in a theater.
— Karen Attiah (@KarenAttiah) April 5, 2018