• Dubai Reefs is a planned ecotourism destination that would be the world’s largest ocean restoration project. All photos: URB
    Dubai Reefs is a planned ecotourism destination that would be the world’s largest ocean restoration project. All photos: URB
  • Dubai Reefs is a floating living lab for marine restoration and ecotourism, said developer URB
    Dubai Reefs is a floating living lab for marine restoration and ecotourism, said developer URB
  • Surrounded by the Arabian Gulf, Dubai Reefs could be home to a 200-square-kilometre artificial reef
    Surrounded by the Arabian Gulf, Dubai Reefs could be home to a 200-square-kilometre artificial reef
  • Responsible tourism is a big part of the project, which envisages floating eco resorts and eco lodges
    Responsible tourism is a big part of the project, which envisages floating eco resorts and eco lodges
  • Ecotourism activities at Dubai Reefs would give guests hands-on experiences
    Ecotourism activities at Dubai Reefs would give guests hands-on experiences
  • The marine institute is where scientists and researchers could work towards greater protection of Dubai’s marine and coastal regions
    The marine institute is where scientists and researchers could work towards greater protection of Dubai’s marine and coastal regions
  • A rendering of the marine institute at Dubai Reefs
    A rendering of the marine institute at Dubai Reefs

Designs revealed for Dubai Reefs, world’s largest ocean restoration and ecotourism project


Hayley Skirka
  • English
  • Arabic

Plans for what could be the world’s largest ocean restoration and ecotourism project in Dubai have been revealed.

Dubai Reefs would be a floating living lab for marine restoration and ecotourism, said developer URB.

At the heart of the futuristic project is a sprawling marine institute, where scientists and researchers could work towards greater protection of Dubai’s marine and coastal regions.

The project, which is currently only in the research and development stage, would support the building of an artificial reef, spanning approximately 200 square kilometres across the Dubai coastline. This would help regenerate the city's coastal ecosystem and provide protection from storms and habitats for fish and marine life.

Ecotourism activities at Dubai Reefs would give guests hands-on experiences. Photo: URB
Ecotourism activities at Dubai Reefs would give guests hands-on experiences. Photo: URB

Responsible tourism is a major part of the plans. Tourists would travel by electric boat shuttles to Dubai Reefs for unique marine ecotourism experiences.

Staying in floating eco resorts and lodges, all of which would be powered by 100 per cent renewable energy, travellers would have first-hand access to the marine projects at the site, which include creating a habitat for more than a billion corals and the planting of more than 100 million mangrove trees.

Unique eco activities on offer would include underwater “forest bathing”, similar to the ancient Japanese wellness practice that promotes calm and quiet among the trees. At Dubai Reefs, the corals would act as the trees of the ocean. Tourists would also have “edutainment” classes at The Marine Institute, to help visitors better understand the ecosystem connecting people with the ocean.

The project would also include residential properties, retail outlets, educational facilities and research hubs, with a total built-up area of about 80,000 square metres and a target of creating more than 30,000 green jobs.

If realised, Dubai Reefs could also house wave farms which would be used to produce additional clean energy for the city’s growing population. And climate-friendly food production could be produced at the floating site via regenerative ocean farming.

The proposed location of Dubai Reefs. Photo: URB
The proposed location of Dubai Reefs. Photo: URB

“The health of our cities is intrinsically tied to the health of our oceans. The ocean is the source of life controlling everything. Given that everything on our planet is connected, a healthy ocean is a healthy city,” said Baharash Bagherian, chief executive of URB.

“We need an entrepreneurial spirit in the planning of coastal cities and the types of infrastructure as well as developments that are linked to the ocean. As an innovative coastal city, Dubai is best positioned to lead such a transformation. Beyond creating a unique resilient destination for eco-tourism and marine research, Dubai Reefs aims to become a blueprint for ocean living, while mitigating the impacts of climate change,” added Bagherian.

Depending on when the project is funded, the first phase could be realised by 2025 to 2030, and Dubai Reefs could be the project Dubai needs to transform it into a world-recognised eco-destination. With travellers in the UAE increasingly prioritising sustainable travel, it could be a timely initiative.

At present, URB is addressing several challenges for the project, the primary one being commercial viability.

“The main challenge is the commercial viability, to ensure that the entire initiative can be funded privately and that all assets are revenue-generating assets. We are looking to develop the best balance between built-to-lease assets and built-to-sell assets that are in line with the project mission. Any built-to-sell assets will provide the revenue for funding the additional phases of the project, thus not requiring any public funding,Bagherian told The National.

Other factors still being considered during the research phase are ways to ensure that all aspects of sustainability are considered by the operators, and that the project, if realised, is entirely inclusive and accessible to all.

URB has had a busy year so far. In February, the developer announced plans for The Loop — a sustainable 93km cycling and wellness highway in Dubai.

Housing a zero-emissions transport system, The Loop would be powered by kinetic flooring, allowing it to operate on 100 per cent renewable energy, and the aim is to offer leisure options for residents and visitors.

Scroll through the gallery below for more pictures of The Loop

  • The Loop in Dubai is a planned 93km sustainable urban route that will become the smartest cycling and running infrastructure in the world. All photos: Urb
    The Loop in Dubai is a planned 93km sustainable urban route that will become the smartest cycling and running infrastructure in the world. All photos: Urb
  • The year-round climate controlled structure will include wellness hotels, urban parks and sports facilities
    The year-round climate controlled structure will include wellness hotels, urban parks and sports facilities
  • Green spaces will give Dubai's residents and visitors places to connect
    Green spaces will give Dubai's residents and visitors places to connect
  • The project will also boost the city's food security through integrated vertical farms
    The project will also boost the city's food security through integrated vertical farms
  • With a focus on well-being, the project will feature wellness hotels and centres
    With a focus on well-being, the project will feature wellness hotels and centres
  • The Loop is part of Dubai's plans to become a 20 minute city, where residents can access daily needs and destinations within that time by bicycle or on foot
    The Loop is part of Dubai's plans to become a 20 minute city, where residents can access daily needs and destinations within that time by bicycle or on foot
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If a business does not apply for the refund on time, they lose their credit.

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Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption. 

3. More tax audits

Tax authorities are increasingly using data already available across multiple filings to identify audit risks. 

4. More beneficial VAT and excise tax penalty regime

Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.

5. Greater emphasis on statutory audit

There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.

6. Further transfer pricing enforcement

Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes. 

7. Limited time periods for audits

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Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.

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The company offers payments/bribes to win key contracts in the Middle East

May 2017

The UK SFO officially opens investigation into Petrofac’s use of agents, corruption, and potential bribery to secure contracts

September 2021

Petrofac pleads guilty to seven counts of failing to prevent bribery under the UK Bribery Act

October 2021

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December 2024

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May 2025

The High Court of England and Wales approves the company’s restructuring plan

July 2025

The Court of Appeal issues a judgment challenging parts of the restructuring plan

August 2025

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October 2025

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November 2025

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Updated: May 11, 2023, 8:01 AM