If you can't beat them, appoint them. At the lowest ebb in their recent history, Norwich City inverted the usual principle about signing for a stronger side to raid their rivals and begin a barely credible revival.
It was completed at Portsmouth's Fratton Park on Monday night, the side that propped up League One in August 2009 being promoted to the Premier League.
Go back 20 months and Norwich, playing their first match in English football's third tier for 49 years, were beaten 7-1 in an East Anglian derby by Colchester United.
It is the heaviest home defeat of City's 109-year existence, but their response was swift and, ultimately, inspired: they got rid of Bryan Gunn, the manager whose goalkeeping earned him legendary status in Norfolk, and hired the orchestrator of their embarrassment.
In a move that cost £425,000 (Dh2.6 million) in compensation, Paul Lambert was lured from Colchester to become City's fifth manager in three-and-a-half years.
Ninety-nine games, 56 wins and two promotions later, managerial change has become the unspoken fear at Carrow Road: Lambert rejected interest from Scottish giants Celtic, his former club, last year, and Burnley, in January, and is rumoured to be on shortlists at Everton and West Ham United should there be a vacancy at either club.
In truth, the 41-year-old's exploits were always going to attract attention.
He has become the first man since Joe Royle 11 years ago to take a team from League One to the top flight in successive seasons and, while trying to deflect credit for his latest success to his players, has nonetheless described it as "an absolute miracle".
This is, he has argued, an achievement to rank with any in his career. "The magnitude of this is certainly right up there," the Scot said.
That is no mean feat; this is a European Cup winner speaking. Indeed, Lambert was the first Briton to conquer the continent with a foreign club.
His first season at Borussia Dortmund culminated in a Champions League final win over Juventus in 1997. Lambert, who crossed for Karl-Heinz Riedle's opening goal, was the unheralded member of a midfield that included Paulo Sousa and Andreas Moller.
"As a player I played with some world-class players - I was the only bad one there," he said, with false modesty.
More accurately, there was little spectacular about Lambert the footballer. Instead, he understood the game, his reading of a match as integral in the midfield holding role as it has since proved in the dugout.
A surprise recruit for Borussia, he had nonetheless helped break the Old Firm duopoly of Celtic and Rangers in Scotland when Alex McLeish's Motherwell finished second.
Returning to his homeland, though he later went back to Germany to study for his coaching badges, the man capped 40 times captained Celtic during eight years at Parkhead.
It was there that Lambert met his role model: Martin O'Neill.
"Paul is so like Martin in a lot of ways," said John Hartson, a former teammate. "He now even has the glasses. He has definitely been studying Martin. Paul is more like O'Neill than Martin is like his old mentor, Brian Clough."
Speaking in 2006, O'Neill said: "When I had him and [the striker] Henrik Larsson at Celtic, the pair were fantastic - they were always the first to arrive and the last to go, and gave everything for the club.
"When I arrived at Celtic, he was already captain, and it was soon evident what a great leader he was on the pitch and in the dressing room."
O'Neill's influence has been apparent on his protege's career.
After Lambert had a false start at Livingston, where he only won two games in six months, O'Neill recommended the Glaswegian to his former employers, Wycombe Wanderers.
He reached the Carling Cup semi-finals with the League Two club and impressed at Colchester, without quite suggesting the level of success he has had at Norwich.
But Lambert's time in the lower leagues was well spent. He built up a mental database of young, hungry players and set about recruiting them.
Simeon Jackson, who scored the goal to clinch promotion, was signed from Gillingham Town; Paul Tierney, the left-back, and David Fox, a midfielder, came from Colchester United; Andrew Crofts, plucked from Brighton and Hove Albion, and Zak Whitbread, recruited from Millwall, were all League One footballers.
Aided by Lambert's policy of deploying a midfield diamond, they have formed a team.
"We have a great bunch of lads," said Grant Holt, the captain and top scorer, who was in League Two two seasons ago. "We've a great spirit and desire."
That is proved by a startling statistic: Norwich have scored 12 injury-time goals this season, earning 11 points in the process.
Much as the players have surpassed themselves, the captain has no doubt where the credit belongs. "The manager has been fantastic," Holt said. "He's a motivator and has been great for us."
sports@thenational.ae
Key findings of Jenkins report
- Founder of the Muslim Brotherhood, Hassan al Banna, "accepted the political utility of violence"
- Views of key Muslim Brotherhood ideologue, Sayyid Qutb, have “consistently been understood” as permitting “the use of extreme violence in the pursuit of the perfect Islamic society” and “never been institutionally disowned” by the movement.
- Muslim Brotherhood at all levels has repeatedly defended Hamas attacks against Israel, including the use of suicide bombers and the killing of civilians.
- Laying out the report in the House of Commons, David Cameron told MPs: "The main findings of the review support the conclusion that membership of, association with, or influence by the Muslim Brotherhood should be considered as a possible indicator of extremism."
Reading List
Practitioners of mindful eating recommend the following books to get you started:
Savor: Mindful Eating, Mindful Life by Thich Nhat Hanh and Dr Lilian Cheung
How to Eat by Thich Nhat Hanh
The Mindful Diet by Dr Ruth Wolever
Mindful Eating by Dr Jan Bays
How to Raise a Mindful Eaterby Maryann Jacobsen
EXPATS
%3Cp%3E%3Cstrong%3EDirector%3A%3C%2Fstrong%3E%20Lulu%20Wang%26nbsp%3B%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3EStars%3A%3C%2Fstrong%3E%20Nicole%20Kidman%2C%20Sarayu%20Blue%2C%20Ji-young%20Yoo%2C%20Brian%20Tee%2C%20Jack%20Huston%3C%2Fp%3E%0A%3Cp%3E%3Cstrong%3ERating%3A%3C%2Fstrong%3E%204%2F5%3C%2Fp%3E%0A
GIANT REVIEW
Starring: Amir El-Masry, Pierce Brosnan
Director: Athale
Rating: 4/5
SPECS
%3Cp%3E%3Cstrong%3EEngine%3A%3C%2Fstrong%3E%206-cylinder%203-litre%2C%20with%20petrol%20and%20diesel%20variants%3Cbr%3E%3Cstrong%3ETransmission%3A%20%3C%2Fstrong%3E8-speed%20automatic%3Cbr%3E%3Cstrong%3EPower%3A%3C%2Fstrong%3E%20286hp%20(petrol)%2C%20249hp%20(diesel)%3Cbr%3E%3Cstrong%3ETorque%3A%20%3C%2Fstrong%3E450Nm%20(petrol)%2C%20550Nm%20(diesel)%3Cbr%3E%3Cstrong%3EPrice%3A%20%3C%2Fstrong%3EStarting%20at%20%2469%2C800%3Cbr%3E%3Cstrong%3EOn%20sale%3A%20%3C%2Fstrong%3ENow%3C%2Fp%3E%0A
COMPANY%20PROFILE
%3Cp%3E%3Cstrong%3EName%3A%20%3C%2Fstrong%3ESmartCrowd%0D%3Cbr%3E%3Cstrong%3EStarted%3A%20%3C%2Fstrong%3E2018%0D%3Cbr%3E%3Cstrong%3EFounder%3A%20%3C%2Fstrong%3ESiddiq%20Farid%20and%20Musfique%20Ahmed%0D%3Cbr%3E%3Cstrong%3EBased%3A%20%3C%2Fstrong%3EDubai%0D%3Cbr%3E%3Cstrong%3ESector%3A%20%3C%2Fstrong%3EFinTech%20%2F%20PropTech%0D%3Cbr%3E%3Cstrong%3EInitial%20investment%3A%20%3C%2Fstrong%3E%24650%2C000%0D%3Cbr%3E%3Cstrong%3ECurrent%20number%20of%20staff%3A%3C%2Fstrong%3E%2035%0D%3Cbr%3E%3Cstrong%3EInvestment%20stage%3A%20%3C%2Fstrong%3ESeries%20A%0D%3Cbr%3E%3Cstrong%3EInvestors%3A%20%3C%2Fstrong%3EVarious%20institutional%20investors%20and%20notable%20angel%20investors%20(500%20MENA%2C%20Shurooq%2C%20Mada%2C%20Seedstar%2C%20Tricap)%3C%2Fp%3E%0A
Red flags
- Promises of high, fixed or 'guaranteed' returns.
- Unregulated structured products or complex investments often used to bypass traditional safeguards.
- Lack of clear information, vague language, no access to audited financials.
- Overseas companies targeting investors in other jurisdictions - this can make legal recovery difficult.
- Hard-selling tactics - creating urgency, offering 'exclusive' deals.
Courtesy: Carol Glynn, founder of Conscious Finance Coaching
More from Rashmee Roshan Lall
Company%20Profile
%3Cp%3E%3Cstrong%3ECompany%3A%3C%2Fstrong%3E%20Astra%20Tech%3Cbr%3E%3Cstrong%3EStarted%3A%20%3C%2Fstrong%3EMarch%202022%3Cbr%3E%3Cstrong%3EBased%3A%20%3C%2Fstrong%3EDubai%3Cbr%3E%3Cstrong%3EFounder%3A%20%3C%2Fstrong%3EAbdallah%20Abu%20Sheikh%3Cbr%3E%3Cstrong%3EIndustry%3A%3C%2Fstrong%3E%20technology%20investment%20and%20development%3Cbr%3E%3Cstrong%3EFunding%20size%3A%3C%2Fstrong%3E%20%24500m%3C%2Fp%3E%0A
Brief scores:
Day 2
England: 277 & 19-0
West Indies: 154
Women's Prize for Fiction shortlist
The Silence of the Girls by Pat Barker
My Sister, the Serial Killer by Oyinkan Braithwaite
Milkman by Anna Burns
Ordinary People by Diana Evans
An American Marriage by Tayari Jones
Circe by Madeline Miller
No more lice
Defining head lice
Pediculus humanus capitis are tiny wingless insects that feed on blood from the human scalp. The adult head louse is up to 3mm long, has six legs, and is tan to greyish-white in colour. The female lives up to four weeks and, once mature, can lay up to 10 eggs per day. These tiny nits firmly attach to the base of the hair shaft, get incubated by body heat and hatch in eight days or so.
Identifying lice
Lice can be identified by itching or a tickling sensation of something moving within the hair. One can confirm that a person has lice by looking closely through the hair and scalp for nits, nymphs or lice. Head lice are most frequently located behind the ears and near the neckline.
Treating lice at home
Head lice must be treated as soon as they are spotted. Start by checking everyone in the family for them, then follow these steps. Remove and wash all clothing and bedding with hot water. Apply medicine according to the label instructions. If some live lice are still found eight to 12 hours after treatment, but are moving more slowly than before, do not re-treat. Comb dead and remaining live lice out of the hair using a fine-toothed comb.
After the initial treatment, check for, comb and remove nits and lice from hair every two to three days. Soak combs and brushes in hot water for 10 minutes.Vacuum the floor and furniture, particularly where the infested person sat or lay.
Courtesy Dr Vishal Rajmal Mehta, specialist paediatrics, RAK Hospital
Winners
Ballon d’Or (Men’s)
Ousmane Dembélé (Paris Saint-Germain / France)
Ballon d’Or Féminin (Women’s)
Aitana Bonmatí (Barcelona / Spain)
Kopa Trophy (Best player under 21 – Men’s)
Lamine Yamal (Barcelona / Spain)
Best Young Women’s Player
Vicky López (Barcelona / Spain)
Yashin Trophy (Best Goalkeeper – Men’s)
Gianluigi Donnarumma (Paris Saint-Germain and Manchester City / Italy)
Best Women’s Goalkeeper
Hannah Hampton (England / Aston Villa and Chelsea)
Men’s Coach of the Year
Luis Enrique (Paris Saint-Germain)
Women’s Coach of the Year
Sarina Wiegman (England)
Biog:
Age: 34
Favourite superhero: Batman
Favourite sport: anything extreme
Favourite person: Muhammad Ali
THE SPECS
Engine: 2.0-litre four-cylinder turbo
Transmission: eight-speed automatic
Power: 258hp at 5,000-6,500rpm
Torque: 400Nm from 1,550-4,400rpm
Fuel economy, combined: 6.4L/100km
Price, base: from D215,000 (Dh230,000 as tested)
On sale: now