Speak to the public to make progress


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Even before the disaster at Fukushima two years ago this month, much of the world was wary of nuclear power. The atomic accidents at Chernobyl and Three Mile Island had tipped public opinion in many countries against commercial reactors, despite the many advantages of this form of power generation.

For the UAE, voracious demand for electric power, as well as the demands of energy diversification, makes nuclear power a natural option, and the government is proceeding with construction of reactors in the Western Region of Abu Dhabi. Perhaps aware of the potential for public anxiety, officials and planners have given a high priority to public outreach on the issue.

The result has been a sophisticated, sustained and broad programme of outreach to explain the issues of nuclear safety to the whole population. This is a fine model for communication between the government and the public about all sorts of official initiatives that require public buy-in.

A public meeting in Dubai this week, as reported in The National yesterday, was the latest element of the nuclear-education plan. Top officials and experts of the Emirates Nuclear Energy Corporation answered a range of questions about radiation safety, spent fuel, water usage, crisis management and other issues. The meeting was just one in a series, following sessions in Abu Dhabi, Fujairah, Sharjah and Ruwais.

The campaign appears to be working. A study into public attitudes towards nuclear energy, and perceptions of the UAE's nuclear programme, has demonstrated that public support has been increasing across the country, from 66 per cent to 82 per cent in one year.

This success is a signal that the public-awareness campaign on nuclear power can now become a model that can be applied to other government initiatives. A good deal of concern, some of it based on misconceptions and some of it not, might have been avoided by the roll-out of comparable explain-it-to-the-public programmes before, to name a few, the recent SIM-card re-registration drive, the project to upgrade and standardise small grocery stores, the relocation of used-car dealerships, and the continuing expansion of Mawaqif.

Engaging the public is important in any initiative. Two-way communication, when it's clear, complete and early, can improve cooperation and help any initiative move ahead smoothly and efficiently.

10 tips for entry-level job seekers
  • Have an up-to-date, professional LinkedIn profile. If you don’t have a LinkedIn account, set one up today. Avoid poor-quality profile pictures with distracting backgrounds. Include a professional summary and begin to grow your network.
  • Keep track of the job trends in your sector through the news. Apply for job alerts at your dream organisations and the types of jobs you want – LinkedIn uses AI to share similar relevant jobs based on your selections.
  • Double check that you’ve highlighted relevant skills on your resume and LinkedIn profile.
  • For most entry-level jobs, your resume will first be filtered by an applicant tracking system for keywords. Look closely at the description of the job you are applying for and mirror the language as much as possible (while being honest and accurate about your skills and experience).
  • Keep your CV professional and in a simple format – make sure you tailor your cover letter and application to the company and role.
  • Go online and look for details on job specifications for your target position. Make a list of skills required and set yourself some learning goals to tick off all the necessary skills one by one.
  • Don’t be afraid to reach outside your immediate friends and family to other acquaintances and let them know you are looking for new opportunities.
  • Make sure you’ve set your LinkedIn profile to signal that you are “open to opportunities”. Also be sure to use LinkedIn to search for people who are still actively hiring by searching for those that have the headline “I’m hiring” or “We’re hiring” in their profile.
  • Prepare for online interviews using mock interview tools. Even before landing interviews, it can be useful to start practising.
  • Be professional and patient. Always be professional with whoever you are interacting with throughout your search process, this will be remembered. You need to be patient, dedicated and not give up on your search. Candidates need to make sure they are following up appropriately for roles they have applied.

Arda Atalay, head of Mena private sector at LinkedIn Talent Solutions, Rudy Bier, managing partner of Kinetic Business Solutions and Ben Kinerman Daltrey, co-founder of KinFitz

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