The global publishing world has just concluded its annual gathering at the Frankfurt Book Fair. More of an industry event that focuses on the business side of the publishing world, the fair is the world’s largest gathering of publishers. Notably absent again this year, as The National reported yesterday, were most Arab publishers. Only three publishers represented the Middle East, in a sober demonstration of the health of the local book industry.
There are many factors that contribute to the poor showing of Arab publishers, including a lack of proper distribution infrastructure, absence of statistics about the Middle Eastern market, and the low average print runs of Arabic language books. The way that we read books is evolving and the global publishing industry has been struggling to catch up. As such, the issues ailing our publishing environment are not extraordinarily unique but we must be honest about our strong suits and adapt.
These are the facts. The Arab world has a rich literary legacy. Egypt alone has produced the likes of Nobel Prize winning author Naguib Mahfouz, Sonallah Ibrahim and Alaa Al Aswany. We have the writers but lack the infrastructure to disseminate new technologies such as e-books and e-readers that market the delights of the written word to younger generations accustomed to the immediacy of the internet and smartphone. This infrastructure, however, can come from the UAE. The upcoming Sharjah International Book Fair is one of the most influential in the region and the Emirates Publishing Association, founded by Sheikha Bodour Al Qasimi, has been actively trying to find solutions for the region’s book woes in consultation with international experts.
The American online book retailer Amazon has changed the way books are bought, sold, and read with its Kindle e-readers. Perhaps, it is time for a Middle Eastern version of Amazon that will change the way that Arabic books are enjoyed. From Arabic e-readers to better marketing campaigns, there are plenty of ways for local publishers to update the industry for the 21st century.

