At some point or another, most of us have been there: wearily standing in front of our sock drawer staring at a pile of mismatched socks wondering how this mess came to pass. Many of us have also returned from the dry cleaner after a frantic day at the office only to discover an unfamiliar selection of shirts mistakenly tagged with our name. With a wide range of technology now on offer to streamline the minutiae of daily life, perhaps the time has come for a creative solution to help keep track of the laundry.
As The National reported yesterday, necessity is the mother of invention for one UAE laundry operation. One of the largest in the country, Bubble Laundry places electronic chips in every piece of clothing that comes through its doors. The result is no more misplaced shirts or socks. Surely this is an innovation that is crying out to be introduced into homes to tackle, once and for all, the mountain of odd socks that continue to accumulate around the world.

