A lot of women would argue with pride that their nude-coloured Louboutins are easily a wardrobe staple. Worn by some to corporate meetings, and by others to evening extravaganzas, Pigalle and Simple Pump styles in nude shades are some of the brand’s most popular pieces. This month, two more Louboutin classic styles, Iriza and So Kate, will become available in nude tones, and the upcoming Deepik and Dorissima designs — debuting with the spring/summer 2015 and fall/winter 2015 collections — will also feature nude hues.
The nudes collection originally launched in 2013, in five different nude shades to complement diverse skin tones, from fair (Blush #1) to a rich chestnut colour (Blush #5). “Nude is not a colour, it’s a concept,” says Christian Louboutin.
A "Show us your nudes" social media campaign will run on Instagram alongside the launch of the new nude shoe range, where users can use the hashtags #NudesforAll and #LouboutinWorld. Some lucky users may even have their photo featured on the @LouboutinWorld Instagram account and on the website.
The four new nude shoe styles will be available this spring at select flagship Christian Louboutin boutiques, and can also be bought online, including, for the first time, through the European and Asia e-commerce sites.