In his role as the ambassador of men’s fragrances for Hugo Boss, Hollywood heart-throb Zac Efron is set to visit Dubai on Friday, March 31, at 6.30pm. The actor and producer is in the UAE to celebrate the launch of Hugo Iced, a new summer-suited cologne, at the brand’s Paris Galley Store in The Dubai Mall.
The meet-and-greet will happen on a first-come, first-served basis, and is open to those who buy any Hugo fragrance from the store before the event. The interaction will also include a photo opportunity and a signed card from Efron.
“I always try to keep things fresh and interesting, so I was thrilled to be part of this project because the essence of the fragrance reflects who I am as a person,” said 29-year-old Efron, who will next be seen in the Baywatch movie, releasing in May.
The new Hugo Iced fragrance combines notes of mint, wild tea and Indian vetiver root, for a scent that’s at once fresh and woody. It’ll set you back by Dh225 for 75ml and Dh326 for 125ml, but we think it’s worth buying (or gifting) if only for a chance to meet the charming Efron.
