The annual Instagram Rich List, an analysis of what users of the social media platform could earn from each post, has been released for 2021.
This year, footballer Cristiano Ronaldo comes out on top of the list, curated by social media marketing platform HopperHQ. With more than 308 million followers, making him the most-followed person on Instagram, it's estimated that he could earn $1.6 million per post.
Dwayne Johnson comes in second. The actor, who topped the 2020 list, has an earning potential of $1.52m per post, and Ariana Grande, the most-followed woman on Instagram, comes in third, with potential earnings of up to $1.51m per post.
HopperHQ notes that this is the first year that a member of the Kardashian/Jenner family hasn’t made it into the top three, as Grande knocks Kylie Jenner down to fourth place.
Following Kylie, Selena Gomez comes in at fifth place, with Kim Kardashian in sixth, footballer Lionel Messi in seventh, Beyonce in eighth, Justin Bieber in ninth and Kendall Jenner at 10th.
Interestingly, the top 10 is an exact reflection of the 10 most-followed people on Instagram; HopperHQ's list is calculated using "internal data, agency rate cards and public information".
Although male stars have taken the top two spots, female celebrities take six of the top 10 spots.
A number of Indian stars make the list, including Indian cricket captain Virat Kohli, who comes in at number 19 on the list, with potential earnings of $680,000; Priyanka Chopra Jonas takes the 27th spot, with earnings up to $403,000.
Beauty mogul Huda Kattan, who lives in Dubai, came in at 55th, with potential earnings of up to $117,200 on her account @hudabeauty.
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Other workplace saving schemes
- The UAE government announced a retirement savings plan for private and free zone sector employees in 2023.
- Dubai’s savings retirement scheme for foreign employees working in the emirate’s government and public sector came into effect in 2022.
- National Bonds unveiled a Golden Pension Scheme in 2022 to help private-sector foreign employees with their financial planning.
- In April 2021, Hayah Insurance unveiled a workplace savings plan to help UAE employees save for their retirement.
- Lunate, an Abu Dhabi-based investment manager, has launched a fund that will allow UAE private companies to offer employees investment returns on end-of-service benefits.
The specs
Engine: 3.8-litre twin-turbo flat-six
Power: 650hp at 6,750rpm
Torque: 800Nm from 2,500-4,000rpm
Transmission: 8-speed dual-clutch auto
Fuel consumption: 11.12L/100km
Price: From Dh796,600
On sale: now
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THE SPECS
Engine: 6.75-litre twin-turbocharged V12 petrol engine
Power: 420kW
Torque: 780Nm
Transmission: 8-speed automatic
Price: From Dh1,350,000
On sale: Available for preorder now
SPECS
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Winners
Ballon d’Or (Men’s)
Ousmane Dembélé (Paris Saint-Germain / France)
Ballon d’Or Féminin (Women’s)
Aitana Bonmatí (Barcelona / Spain)
Kopa Trophy (Best player under 21 – Men’s)
Lamine Yamal (Barcelona / Spain)
Best Young Women’s Player
Vicky López (Barcelona / Spain)
Yashin Trophy (Best Goalkeeper – Men’s)
Gianluigi Donnarumma (Paris Saint-Germain and Manchester City / Italy)
Best Women’s Goalkeeper
Hannah Hampton (England / Aston Villa and Chelsea)
Men’s Coach of the Year
Luis Enrique (Paris Saint-Germain)
Women’s Coach of the Year
Sarina Wiegman (England)
The specs
Engine: 3.9-litre twin-turbo V8
Power: 620hp from 5,750-7,500rpm
Torque: 760Nm from 3,000-5,750rpm
Transmission: Eight-speed dual-clutch auto
On sale: Now
Price: From Dh1.05 million ($286,000)