Apple has unveiled its new AirPods Max, a set of wireless over-ear headphones with up to 20 hours battery life.
The tech titan has put a premium on these extra hours with each pair coming in at a wallet-busting $549 apiece – pricier than some of its other popular phone, watch and tablet products.
The company will be hoping the product will help to continue its strong recent performance in the accessories market.
Last quarter results saw a rise which helped to offset the 20.7 per cent fall in iPhone sales – the steepest quarterly drop in two years.
Whilst the AirPods Max headphones have been priced at the premium end of the market, Apple said on Tuesday that pricing for its base in-ear AirPods model and AirPods Pro model would remain the same at $159 and $249 respectively.
The new AirPods will be shipped from next Tuesday, Apple said.
The noise and savings-eradicating AirPods follow October's launch of Apple's newest iPhone range with faster 5G connectivity. The phones may be faster but the launch wasn't, as it had been originally set for September but was postponed due to Covid-related logistical delays.
This video has five key takeaways from the delayed iPhone launch.
The Silicon Valley giant also revealed it is set to launch Apple Fitness+ – announced at its annual event in September – on December 14, its $10 per month fitness subscription service.
The news had a depressive effect on the share price of rival virtual fitness company Peloton. Its shares were down two per cent in before-market trading.
Infiniti QX80 specs
Engine: twin-turbocharged 3.5-liter V6
Power: 450hp
Torque: 700Nm
Price: From Dh450,000, Autograph model from Dh510,000
Available: Now
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Global state-owned investor ranking by size
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Your rights as an employee
The government has taken an increasingly tough line against companies that fail to pay employees on time. Three years ago, the Cabinet passed a decree allowing the government to halt the granting of work permits to companies with wage backlogs.
The new measures passed by the Cabinet in 2016 were an update to the Wage Protection System, which is in place to track whether a company pays its employees on time or not.
If wages are 10 days late, the new measures kick in and the company is alerted it is in breach of labour rules. If wages remain unpaid for a total of 16 days, the authorities can cancel work permits, effectively shutting off operations. Fines of up to Dh5,000 per unpaid employee follow after 60 days.
Despite those measures, late payments remain an issue, particularly in the construction sector. Smaller contractors, such as electrical, plumbing and fit-out businesses, often blame the bigger companies that hire them for wages being late.
The authorities have urged employees to report their companies at the labour ministry or Tawafuq service centres — there are 15 in Abu Dhabi.
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Founders: Abdulmajeed Alsukhan, Turki Bin Zarah and Abdulmohsen Albabtain.
Based: Riyadh
Offices: UAE, Vietnam and Germany
Founded: September, 2020
Number of employees: 70
Sector: FinTech, online payment solutions
Funding to date: $116m in two funding rounds
Investors: Checkout.com, Impact46, Vision Ventures, Wealth Well, Seedra, Khwarizmi, Hala Ventures, Nama Ventures and family offices
Batti Gul Meter Chalu
Producers: KRTI Productions, T-Series
Director: Sree Narayan Singh
Cast: Shahid Kapoor, Shraddha Kapoor, Divyenndu Sharma, Yami Gautam
Rating: 2/5
