E-commerce in the Mena region is fast catching up with global powerhouses such as China, the report said. Photo: istockphoto.com
E-commerce in the Mena region is fast catching up with global powerhouses such as China, the report said. Photo: istockphoto.com
E-commerce in the Mena region is fast catching up with global powerhouses such as China, the report said. Photo: istockphoto.com
E-commerce in the Mena region is fast catching up with global powerhouses such as China, the report said. Photo: istockphoto.com

UAE e-commerce market to reach $8bn by 2025


Alkesh Sharma
  • English
  • Arabic

The UAE's e-commerce market is forecast to increase 60 per cent to more than $8 billion by 2025 from 2021, as consumers across the region continue to shift towards online retail, according to a new report.

More consumers in the Emirates made online purchases last year compared to 2020, the report by EZDubai, an e-commerce zone in Dubai South, and Euromonitor International found.

About 75 per cent of those surveyed said they shopped online in 2021.​

“The growth of e-commerce that is witnessed in the UAE and the Mena [Middle East and North Africa] region encourages us to work harder and closer with our e-commerce players in order to boost the sector,” said Mohsen Ahmad, chief executive of the logistics district at Dubai South.

Government support is a key factor in supporting the advancement of the sector, he added.

Mohsen Ahmad, chief executive of logistics district at Dubai South. Photo: EZDubai
Mohsen Ahmad, chief executive of logistics district at Dubai South. Photo: EZDubai

The Covid-19 pandemic, which led to lockdowns around the world, hastened the move to digital services as consumers switched to cashless payments and online shopping. Globally, digital payments are expected to grow to $8.26 trillion by 2024, from $4.4tn in 2020, Statista said.

E-commerce in the Mena region is fast catching up with global powerhouses such as China, with many online retailers scaling up their services to avoid Covid-induced disruptions, the EZDubai report said.

The total e-commerce market size in the region is expected to reach $49bn in 2025, surging from $31.7bn last year.

The expansion of e-commerce in the region is being driven by strong internet penetration rates, high possession of digital devices, rising incomes, improving logistic advancements and the presence of global players in the market, the report said.

The fastest-growing sectors in the e-commerce industry over the next three years will be homewares and home furnishings, food and beverage and media products.

Foreign e-commerce — UAE consumers purchasing outside of the country — is also rising and is expected to reach 32 per cent of total e-commerce sales in 2025, from 23 per cent in 2019 to 26 per cent last year.

The report surveyed an undisclosed number of respondents in 13 countries, including the UAE, Algeria, Egypt, Iran, Israel, Jordan, Kuwait, Lebanon, Morocco, Oman, Qatar, Saudi Arabia and Tunisia.

EZDubai, which was launched in January 2019, aims to attract online retailers and promote the emirate’s position as a hub for regional e-commerce.

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December 14-16 The Gulf 12 Hours Endurance race

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Results

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Kuwait beat Iran by eight wickets

Oman beat Maldives by 10 wickets

Bahrain beat Qatar by six wickets

Semi-finals

UAE v Qatar

Bahrain v Kuwait

 

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Start-up hopes to end Japan's love affair with cash

Across most of Asia, people pay for taxi rides, restaurant meals and merchandise with smartphone-readable barcodes — except in Japan, where cash still rules. Now, as the country’s biggest web companies race to dominate the payments market, one Tokyo-based startup says it has a fighting chance to win with its QR app.

Origami had a head start when it introduced a QR-code payment service in late 2015 and has since signed up fast-food chain KFC, Tokyo’s largest cab company Nihon Kotsu and convenience store operator Lawson. The company raised $66 million in September to expand nationwide and plans to more than double its staff of about 100 employees, says founder Yoshiki Yasui.

Origami is betting that stores, which until now relied on direct mail and email newsletters, will pay for the ability to reach customers on their smartphones. For example, a hair salon using Origami’s payment app would be able to send a message to past customers with a coupon for their next haircut.

Quick Response codes, the dotted squares that can be read by smartphone cameras, were invented in the 1990s by a unit of Toyota Motor to track automotive parts. But when the Japanese pioneered digital payments almost two decades ago with contactless cards for train fares, they chose the so-called near-field communications technology. The high cost of rolling out NFC payments, convenient ATMs and a culture where lost wallets are often returned have all been cited as reasons why cash remains king in the archipelago. In China, however, QR codes dominate.

Cashless payments, which includes credit cards, accounted for just 20 per cent of total consumer spending in Japan during 2016, compared with 60 per cent in China and 89 per cent in South Korea, according to a report by the Bank of Japan.

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Sector: FinTech
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Updated: March 15, 2022, 7:37 AM