Checking into the hospital is becoming more like checking into a hotel at some facilities in the Emirates. Some are piping in spa-like music through the corridors, or decorating patient rooms with cozy furniture and colours. Last Updated: May 31, 2011 <strong>What's hot in property</strong> Dubal explains how it weathered the financial turmoil of 2009, and tech manufacturers roll out new fitness gadgets in the Emirates. <a href="http://www.thenational.ae/thelife">Read more</a> The goal, says Mohammed Al Shorafa, chief executive of the healthcare investment company UEMedical, is to ensure the recovery experience feels "very homey, so you don't feel like you're in a hospital. It would seem more like a spa, rather than institutional," he says. Healthcare is a booming business in the Emirates, and executives are determined to get every bit that they can. Last year, the UAE's healthcare market reached US$6.6 billion, which was up 12 per cent over 2009. In just two more years, the market is expected to expand to around $11 billion, according to market research provider RNCOS. To find out more about how Mr Al Shorafa and his competitors are trying to shape the local healthcare market, check out The Life.