Etihad and Hong Kong Airlines in codeshare deal
Passengers of Etihad Airways and Hong Kong Airlines will benefit from better connectivity in Asia, the Middle East and Europe, after the pair signed a codeshare agreement.
It is the latest such deal to extend the airline’s global reach.
Codeshares allow airlines to expand their network of flights without the risk of serving a low-volume destination at a higher cost. They also allow carriers to boost flight frequency to a destination at minimal cost.
“Codeshares are a fundamental part of Etihad Airways’ long-term growth strategy,” said Kevin Knight, chief strategy and planning officer at Etihad. “We are delighted to sign this agreement with Hong Kong Airlines.”
The codeshare agreement, which is subject to regulatory approval, will allow Etihad to place its “EY” code on Hong Kong Airlines’ flights between Hong Kong and Bangkok, allowing a round trip between Hong Kong and Abu Dhabi via Bangkok. Etihad’s code will also be placed on flights between Hong Kong and Okinawa, a popular tourism destination in southern Japan.
Hong Kong Airlines passengers will benefit from Etihad’s connectivity in the Middle East and Europe. Hong Kong will place its “HX” code on Etihad’s triple-daily flights between Abu Dhabi and Bangkok. In addition to two other flights that will connect Abu Dhabi to Madrid from March 29, 2015 and to Hong Kong from June 15, 2015.
Aside from growing via codeshares, Etihad over the past three years has been acquiring equity stakes in struggling carriers to boost its geographic footprint and connectivity.
This year, Etihad has grown its equity partnership to eight, comprising of Air Seychelles, airberlin, Virgin Australia, Air Serbia, Ireland’s Aer Lingus, India’s Jet Airways, Italy’s Alitalia, and Etihad Regional (formerly known as Darwin Airline), which is awaiting final regulatory approval.
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Published: December 17, 2014 04:00 AM