Mai Nimani is one of four acts heading to the South by Southwest (SXSW) festival in the US to showcase Pakistan’s music to the world. Courtesy Foundation for Arts, Culture and Education (Face).
Mai Nimani is one of four acts heading to the South by Southwest (SXSW) festival in the US to showcase Pakistan’s music to the world. Courtesy Foundation for Arts, Culture and Education (Face).
Mai Nimani is one of four acts heading to the South by Southwest (SXSW) festival in the US to showcase Pakistan’s music to the world. Courtesy Foundation for Arts, Culture and Education (Face).
Mai Nimani is one of four acts heading to the South by Southwest (SXSW) festival in the US to showcase Pakistan’s music to the world. Courtesy Foundation for Arts, Culture and Education (Face).

Pakistan to showcase four musicians and bands at SXSW


  • English
  • Arabic

While one high-profile fixture on the American cultural calendar was given a tough time in recent weeks concerning its lack of racial diversity, the issues that engulfed the Academy Awards aren’t likely to be repeated at this year’s South by Southwest (SXSW) festival in Austin, Texas. Among the truly global highlights of the long-running festival’s music programme, which gets under way from Tuesday, is a showcase from Pakistan’s Foundation for Arts, Culture and Education (Face).

It’s difficult to imagine a more spectrum-enveloping gaze into the aural output of this Muslim country. The four artists in question – Imran Aziz Mian, Mai Nimani, Wahid Allan Faqir and Overload – span heartfelt Sufi poetry through to ear-splitting rock.

The showcase lands at an interesting juncture both politically and culturally for Pakistan, which in recent times has suffered from terrorism and extremism.

This has hurt more liberal elements in the country, such as the arts. Last year, for example, Sabeen Mahmud, the woman behind Karachi’s cultural centre The Second Floor, was murdered outside the very building where she sought to open minds and ears.

But there are also grounds for optimism in the country’s arts world, such as the launch of Patari, a music streaming website that is the first in Pakistan to pay artist royalties, that was discussed on these pages last week.

At a time when Donald Trump, the surprise frontrunner to take the Republican nomination for the United States presidential election, has been calling for all Muslims to be banned from entering the country, it’s another important moment for this quartet of Pakistani acts to be jetting into the US.

“I think it’s important for Pakistanis to travel and be themselves, rather than to have to explain themselves,” says Farhad Humayun, the drummer/vocalist with Overload, who have been refining their brand of distinctly Pakistani-flavoured rock music since the early 2000s.

The band employs traditional dhol drums alongside more-regular percussion, as well as a well-known guitarist, Aziz Ibrahim, once of the Stone Roses. Their lyrics are sung in English, Urdu and Punjabi.

The band’s modus operandi is very percussion-led, with the heavy dhol-drum rhythms leading the often tribal-level beats. They’re offset by crunching, almost-classic-rock guitars and slapping bass flourishes that the Red Hot Chili Peppers’ Flea would be proud of, yet with a melodic delicacy that regularly comes to the fore.

“I definitely think that Pakistani music is the vehicle to clearing the air and showing the other side to Pakistan that nobody talks about,” says Humayun.

“I was reading an article by the author Mohammed Hanif in which he talks about ‘us’ – the educated modern Muslims who constantly have to clarify, to the rest of the world, what Islam is really all about. I would like to take that responsibility and, through the music of Overload, clarify many misconceptions, without ever justifying or explaining the actions of terrorist organisations that have nothing to do with Islam but claim to be its flag bearers.”

Music’s coalescing forces are also championed by Mai Nimani, a folk singer from the Pakistani province of Sindh who is accompanied by her husband Jamshaid on harmonium and two percussion players, including her brother-in-law, Nazaqat.

“Music has no limits and no country,” she says. “It has the power to bridge differences by soothing the soul and hearts.”

The most colourful artist at the Face showcase is undoubtedly the flamboyant Wahid Allan Faqir, also from Sindh, a folk artist influenced by the love poetry of Sufi saints.

His energetic sets are soundtracked by a one-stringed instrument, the kingh, but centrestage goes to his impassioned vocals. He also hopes to use his music to build bridges between the US and Pakistan.

“I want to invite fellow musicians from the US to come to Pakistan. We want to know about their music and their thoughts. This will bring us closer.”

He has also campaigned against another issue that has blighted Pakistan: honour killings. “In Sufism, every human being is equal,” he explains. “Men and women have equal rights; both have the same desires and dreams. They should be given due rights to live their lives in the way they want to.

“I reject the idea of honour killing and I am not afraid to raise my voice against this practice.”

Among happier tales of matrimony in the country, Nimani says she owes her career to her marriage and that she has been fortunate enough to never have encountered prejudice in Pakistan as a female musician.

“I come from a musical family,” she says. “My mother used to sing too, but I did not learn music until I got married. My husband told me that I have a beautiful voice and he can give me lessons on how to sing professionally.

“Initially, I was very shy; I couldn’t even sing in front of him. Now, I can play in front of thousands of people. My biggest performance was at Music Mela 2015 in Islamabad, where I performed in front of 10,000 people.

“I have never felt any difficulty or challenge. Wherever I perform, people give me the same respect they give to my husband or the other band members. Sometimes, people appreciate me more than my male band members.”

But many other difficulties still face musicians in Pakistan, according to Humayun.

“Pakistan has many identity issues,” he says. “Even though there’s no prohibition of music in Islam, [some] clerics and their followers discourage people to be entertained by music or cinema by quoting scriptures that were written for another purpose altogether.

“The larger population, which is uneducated, follows these clerics because they don’t know any better.

“Ironically, music, art and media ripened the most during General [Pervez] Musharraf’s term, when the military took over in the late 1990s. We used to play three concerts a night, three to four times a week. It was a blast.”

Since the assassination of the prime minister Benazir Bhutto in 2007, public events in general have declined, Humayun says.

“Sponsors aren’t willing to risk their reputation in case something goes wrong. So most local shows we play are either in schools or universities, or for corporations in closed venues.”

Despite the problems blighting gigs at home, Overload have been regular visitors to the UAE to play shows in the past few years, including gigs at the Aviation Club in Dubai and the American University of Sharjah.

Visitors to SXSW shouldn’t, however, be too worried about Overload’s past billing as “the loudest band in Pakistan”.

“That happened when we played some unplugged shows with no microphones or PA with the audience sitting very close to the drums,” says Humayun.

“And the dhol has got to be the loudest drum in the world. But we are a very musical band that’s rhythm heavy. No earplugs required.”

For more information on the Face showcase at SXSW and to hear tracks featured in the playlist, visit www.sxsw.com

Adam Workman is a production journalist at The National.

How to avoid crypto fraud
  • Use unique usernames and passwords while enabling multi-factor authentication.
  • Use an offline private key, a physical device that requires manual activation, whenever you access your wallet.
  • Avoid suspicious social media ads promoting fraudulent schemes.
  • Only invest in crypto projects that you fully understand.
  • Critically assess whether a project’s promises or returns seem too good to be true.
  • Only use reputable platforms that have a track record of strong regulatory compliance.
  • Store funds in hardware wallets as opposed to online exchanges.
How to donate

Text the following numbers:

2289 - Dh10

6025 - Dh 20

2252 - Dh 50

2208 - Dh 100

6020 - Dh 200 

*numbers work for both Etisalat and du

Representing%20UAE%20overseas
%3Cp%3E%0DIf%20Catherine%20Richards%20debuts%20for%20Wales%20in%20the%20Six%20Nations%2C%20she%20will%20be%20the%20latest%20to%20have%20made%20it%20from%20the%20UAE%20to%20the%20top%20tier%20of%20the%20international%20game%20in%20the%20oval%20ball%20codes.%0D%3Cbr%3E%20%0D%3Cbr%3E%3Cstrong%3ESeren%20Gough-Walters%20(Wales%20rugby%20league)%3C%2Fstrong%3E%0D%3Cbr%3EBorn%20in%20Dubai%2C%20raised%20in%20Sharjah%2C%20and%20once%20an%20immigration%20officer%20at%20the%20British%20Embassy%20in%20Abu%20Dhabi%2C%20she%20debuted%20for%20Wales%20in%20rugby%20league%20in%202021.%0D%3Cbr%3E%20%0D%3Cbr%3E%3Cstrong%3ESophie%20Shams%20(England%20sevens)%3C%2Fstrong%3E%0D%3Cbr%3EWith%20an%20Emirati%20father%20and%20English%20mother%2C%20Shams%20excelled%20at%20rugby%20at%20school%20in%20Dubai%2C%20and%20went%20on%20to%20represent%20England%20on%20the%20sevens%20circuit.%20%0D%3Cbr%3E%20%0D%3Cbr%3E%3Cstrong%3EFiona%20Reidy%20(Ireland)%3C%2Fstrong%3E%0D%3Cbr%3EMade%20her%20Test%20rugby%20bow%20for%20Ireland%20against%20England%20in%202015%2C%20having%20played%20for%20four%20years%20in%20the%20capital%20with%20Abu%20Dhabi%20Harlequins%20previously.%0D%3C%2Fp%3E%0A
Results

6.30pm: Mazrat Al Ruwayah Group Two (PA) US$55,000 (Dirt) 1,600m; Winner: Rasi, Harry Bentley (jockey), Sulaiman Al Ghunaimi (trainer).

7.05pm: Meydan Trophy (TB) $100,000 (Turf) 1,900m; Winner: Ya Hayati, William Buick, Charlie Appleby.

7.40pm: Handicap (TB) $135,000 (D) 1,200m; Winner: Bochart, Richard Mullen, Satish Seemar.

8.15pm: Balanchine Group Two (TB) $250,000 (T) 1,800m; Winner: Magic Lily, William Buick, Charlie Appleby.

8.50pm: Handicap (TB) $135,000 (T) 1,000m; Winner: Waady, Jim Crowley, Doug Watson.

9.25pm: Firebreak Stakes Group Three (TB) $200,000 (D) 1,600m; Winner: Capezzano, Mickael Barzalona, Salem bin Ghadayer.

10pm: Handicap (TB) $175,000 (T) 2,410m; Winner: Eynhallow, Mickael Barzalona, Charlie Appleby.

Ten tax points to be aware of in 2026

1. Domestic VAT refund amendments: request your refund within five years

If a business does not apply for the refund on time, they lose their credit.

2. E-invoicing in the UAE

Businesses should continue preparing for the implementation of e-invoicing in the UAE, with 2026 a preparation and transition period ahead of phased mandatory adoption. 

3. More tax audits

Tax authorities are increasingly using data already available across multiple filings to identify audit risks. 

4. More beneficial VAT and excise tax penalty regime

Tax disputes are expected to become more frequent and more structured, with clearer administrative objection and appeal processes. The UAE has adopted a new penalty regime for VAT and excise disputes, which now mirrors the penalty regime for corporate tax.

5. Greater emphasis on statutory audit

There is a greater need for the accuracy of financial statements. The International Financial Reporting Standards standards need to be strictly adhered to and, as a result, the quality of the audits will need to increase.

6. Further transfer pricing enforcement

Transfer pricing enforcement, which refers to the practice of establishing prices for internal transactions between related entities, is expected to broaden in scope. The UAE will shortly open the possibility to negotiate advance pricing agreements, or essentially rulings for transfer pricing purposes. 

7. Limited time periods for audits

Recent amendments also introduce a default five-year limitation period for tax audits and assessments, subject to specific statutory exceptions. While the standard audit and assessment period is five years, this may be extended to up to 15 years in cases involving fraud or tax evasion. 

8. Pillar 2 implementation 

Many multinational groups will begin to feel the practical effect of the Domestic Minimum Top-Up Tax (DMTT), the UAE's implementation of the OECD’s global minimum tax under Pillar 2. While the rules apply for financial years starting on or after January 1, 2025, it is 2026 that marks the transition to an operational phase.

9. Reduced compliance obligations for imported goods and services

Businesses that apply the reverse-charge mechanism for VAT purposes in the UAE may benefit from reduced compliance obligations. 

10. Substance and CbC reporting focus

Tax authorities are expected to continue strengthening the enforcement of economic substance and Country-by-Country (CbC) reporting frameworks. In the UAE, these regimes are increasingly being used as risk-assessment tools, providing tax authorities with a comprehensive view of multinational groups’ global footprints and enabling them to assess whether profits are aligned with real economic activity. 

Contributed by Thomas Vanhee and Hend Rashwan, Aurifer

RESULT

Bournemouth 0 Southampton 3 (Djenepo (37', Redmond 45' 1, 59')

Man of the match Nathan Redmond (Southampton)