• Large images of endangered species are projected on the south facade of The Empire State Building. The large scale projections are in part inspired by and produced by the filmmakers of an upcoming documentary called Racing Extinction. Craig Ruttle / AP photo
    Large images of endangered species are projected on the south facade of The Empire State Building. The large scale projections are in part inspired by and produced by the filmmakers of an upcoming documentary called Racing Extinction. Craig Ruttle / AP photo
  • Large images of endangered species are projected on the south facade of The Empire State Building. Craig Ruttle / AP photo
    Large images of endangered species are projected on the south facade of The Empire State Building. Craig Ruttle / AP photo
  • Large images of endangered species are projected on the south facade of The Empire State Building. Craig Ruttle / AP photo
    Large images of endangered species are projected on the south facade of The Empire State Building. Craig Ruttle / AP photo
  • An image of an animal is projected onto the Empire State Building as part of an endangered species projection to raise awareness, in New York. Eduardo Munoz / Reuters
    An image of an animal is projected onto the Empire State Building as part of an endangered species projection to raise awareness, in New York. Eduardo Munoz / Reuters
  • A crowd gathers to view large images of endangered species projected on the south facade of The Empire State Building. Craig Ruttle / AP photo
    A crowd gathers to view large images of endangered species projected on the south facade of The Empire State Building. Craig Ruttle / AP photo
  • American photographer and documentary film director Louie Psihoyos speaks to the media before images are projected onto the Empire State Building as part of an endangered species projection to raise awareness, in New York August 1, 2015. Eduardo Munoz / Reuters
    American photographer and documentary film director Louie Psihoyos speaks to the media before images are projected onto the Empire State Building as part of an endangered species projection to raise awareness, in New York August 1, 2015. Eduardo Munoz / Reuters
  • An image of an animal is projected onto the Empire State Building as part of an endangered species projection to raise awareness. Eduardo Munoz / Reuters
    An image of an animal is projected onto the Empire State Building as part of an endangered species projection to raise awareness. Eduardo Munoz / Reuters

Endangered species light up Empire State Building in New York


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Dozens of people stopped in Manhattan intersections gazing at photos of endangered animals shining on the side of the Empire State Building.

Organisers say the Saturday night event was a first-of-its-kind live video projection.

It drew large crowds of spectators, many taking photos with their smartphones.

Images of endangered animals, including birds, tigers, bears and other creatures, shined on the south side of one of the city’s most iconic landmarks.

The event was meant to spark conversations about mass extinction.

It was organised as part of a promotion for a new Discovery Channel documentary, Racing Extinction, which is set to air in December. – AP