The latest fragrance by Burberry means that discerning chaps about town can now smell as good as they look. Inspired by the brand’s iconic trench coat, Mr. Burberry is the creation of perfumer Francis Kurkdijan and creative director Christopher Bailey.
The scent is a herbal, woody eau de toilette with notes of zesty grapefruit, earthy vetiver and smoky guaiac wood.
The bottle is a nod to Burberry’s black heritage trench coat and its a weighted cap is reminiscent of the garment’s horn-look buttons.
Customers will be able to personalise their bottles with up to three initials through monogramming services available in select Burberry stores or at Burberry.com
A male grooming line, which includes an aftershave splash, a face moisturiser and a beard oil has also been created as part of the launch.
Prices available upon request, for your nearest Burberry store click here.
Flick through our slideshow to see the advertising campaign shot by Oscar winning British director Steve McQueen, featuring actor Josh Whitehouse and model-actress Amber Anderson.
