Marilena di Coste, founder of The Butterfly, says it is a 'one-stop shop' for people of determination and their families. Victor Besa / The National
Marilena di Coste, founder of The Butterfly, says it is a 'one-stop shop' for people of determination and their families. Victor Besa / The National
Marilena di Coste, founder of The Butterfly, says it is a 'one-stop shop' for people of determination and their families. Victor Besa / The National
Marilena di Coste, founder of The Butterfly, says it is a 'one-stop shop' for people of determination and their families. Victor Besa / The National

Abu Dhabi support group helps disabled people make their mark in the workplace


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An organisation in Abu Dhabi is on a mission to empower people with disabilities and help them to advance in the workplace.

The Butterfly, an advocacy group, is helping to answer the call of disabled people eager to bolster their independence. The group also wants to ensure that businesses are ready to deliver on pledges to be inclusive.

Marilena di Coste, who founded the group, said it was vital for companies to adopt an open-minded approach to integrate staff members of all backgrounds.

The Butterfly recently launched its Inclusive Employment Ecosystem to achieve this goal, with leading companies backing the project.

“Almost every week I get a call from a parent or a person of determination asking for help in finding work," Ms di Coste said.

My dream is to see a beautiful movement where we can all work together
Marilena di Coste

"It isn’t enough for companies to say that they are inclusive. We want them to walk the talk. We give them a road map to follow and measure outcomes. We also have tailored solutions.

Working together for shared vision

“Every company tries to do its best on its own, which is great, but we think more good can happen if everyone can join forces — to join forces not only at a corporate level but to foster a dialogue with the public sector as well.

“We are trying to connect the private sector, the public sector and the authorities together because if we come across something that requires a legislative change, then it can be done quickly.

"It doesn’t have to be fragmented. My dream is to see a beautiful movement where we can all work together to care for people of determination.”

The Butterfly charges an an annual leadership fee and every month holds online seminars and discussions to support employers in catering for disabled workers.

Their first members were major employers Siemens Energy, e& and Standard Chartered.

Ms di Coste has witnessed the progress made in promoting the rights of people of determination in recent years.

She moved to the Emirates in 2011, determined to support people with disabilities.

She hit some bumps in the road initially, before making a significant breakthrough in 2019.

“All I can say, is that the market wasn’t ready but I was determined and I persisted,” she said.

The Butterfly won key funding in 2019 from a social incubator programme operated by Maan, the Authority of Social Contribution.

This was established by the Department of Community Development in Abu Dhabi to encourage the development of concepts and start-up projects that help people with disabilities tackle the issues they face in their communities.

“I chose the term 'butterfly' because when it flaps its wings at one part of the world, it creates a ripple in another part of the world,” Ms di Coste said.

The Butterfly is a “one-stop shop” for people of determination and their families, she said.

The group offers guidance to people and companies on the best ways to support and include people of determination.

“Say you have a child who was involved in a car crash and had sustained a brain injury and you don’t know what to do. We can support you and guide you, instead of going left and right,' she said.

It also supports parents by helping them with school applications.

“We will give you a list of inclusive schools and if you are rejected then we will go with you,” she said.

“We add voice to people who are vulnerable and are the link between them and the authorities.”

There are 180 families registered with The Butterfly. The children of about 80 per cent of them have autism.

  • Sheikh Hamdan bin Mohammed, Crown Prince of Dubai visited Dubai Autism Centre on Wednesday. All photos: The Government of Dubai Media Office
    Sheikh Hamdan bin Mohammed, Crown Prince of Dubai visited Dubai Autism Centre on Wednesday. All photos: The Government of Dubai Media Office
  • Sheikh Hamdan said Dubai prioritised the needs of people with disabilities.
    Sheikh Hamdan said Dubai prioritised the needs of people with disabilities.
  • Sheikh Hamdan meets a boy at Dubai Autism Centre.
    Sheikh Hamdan meets a boy at Dubai Autism Centre.
  • The Dubai Crown Prince was shown the facilities on offer.
    The Dubai Crown Prince was shown the facilities on offer.
  • Dubai Autism Centre was established in 2001.
    Dubai Autism Centre was established in 2001.
  • Sheikh Hamdan greets young children at the centre.
    Sheikh Hamdan greets young children at the centre.
  • The Crown Prince said Dubai placed a great emphasis on providing high-quality services to people with disabilities.
    The Crown Prince said Dubai placed a great emphasis on providing high-quality services to people with disabilities.
  • Sheikh Hamdan meets staff at the centre.
    Sheikh Hamdan meets staff at the centre.

In April 2021, the Cabinet approved the National Policy for People with Autism, in line with wider efforts to support people with disabilities.

The policy set out ways to provide people with autism with easy access to services, to ensure their inclusion in education and wider society, and to train more qualified professionals while bolstering community awareness.

The policy comprises 14 initiatives across five pillars — diagnosis, health care, human resources, inclusive education, and community awareness and empowerment.

Sheikh Hamdan bin Mohammed, Crown Prince of Dubai, said the emirate was focused on delivering the “highest quality of services” to people with disabilities after visiting the Dubai Autism Centre in March.

Avatar: Fire and Ash

Director: James Cameron

Starring: Sam Worthington, Sigourney Weaver, Zoe Saldana

Rating: 4.5/5

The specs: 2018 Nissan 370Z Nismo

The specs: 2018 Nissan 370Z Nismo
Price, base / as tested: Dh182,178
Engine: 3.7-litre V6
Power: 350hp @ 7,400rpm
Torque: 374Nm @ 5,200rpm
Transmission: Seven-speed automatic
​​​​​​​Fuel consumption, combined: 10.5L / 100km

Day 5, Abu Dhabi Test: At a glance

Moment of the day When Dilruwan Perera dismissed Yasir Shah to end Pakistan’s limp resistance, the Sri Lankans charged around the field with the fevered delirium of a side not used to winning. Trouble was, they had not. The delivery was deemed a no ball. Sri Lanka had a nervy wait, but it was merely a stay of execution for the beleaguered hosts.

Stat of the day – 5 Pakistan have lost all 10 wickets on the fifth day of a Test five times since the start of 2016. It is an alarming departure for a side who had apparently erased regular collapses from their resume. “The only thing I can say, it’s not a mitigating excuse at all, but that’s a young batting line up, obviously trying to find their way,” said Mickey Arthur, Pakistan’s coach.

The verdict Test matches in the UAE are known for speeding up on the last two days, but this was extreme. The first two innings of this Test took 11 sessions to complete. The remaining two were done in less than four. The nature of Pakistan’s capitulation at the end showed just how difficult the transition is going to be in the post Misbah-ul-Haq era.

The%20specs
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The specs

Engine: 2.0-litre four-cylinder turbo

Power: 178hp at 5,500rpm

Torque: 280Nm at 1,350-4,200rpm

Transmission: seven-speed dual-clutch auto

Price: from Dh209,000 

On sale: now

Islamophobia definition

A widely accepted definition was made by the All Party Parliamentary Group on British Muslims in 2019: “Islamophobia is rooted in racism and is a type of racism that targets expressions of Muslimness or perceived Muslimness.” It further defines it as “inciting hatred or violence against Muslims”.

UPI facts

More than 2.2 million Indian tourists arrived in UAE in 2023
More than 3.5 million Indians reside in UAE
Indian tourists can make purchases in UAE using rupee accounts in India through QR-code-based UPI real-time payment systems
Indian residents in UAE can use their non-resident NRO and NRE accounts held in Indian banks linked to a UAE mobile number for UPI transactions

UAE v Gibraltar

What: International friendly

When: 7pm kick off

Where: Rugby Park, Dubai Sports City

Admission: Free

Online: The match will be broadcast live on Dubai Exiles’ Facebook page

UAE squad: Lucas Waddington (Dubai Exiles), Gio Fourie (Exiles), Craig Nutt (Abu Dhabi Harlequins), Phil Brady (Harlequins), Daniel Perry (Dubai Hurricanes), Esekaia Dranibota (Harlequins), Matt Mills (Exiles), Jaen Botes (Exiles), Kristian Stinson (Exiles), Murray Reason (Abu Dhabi Saracens), Dave Knight (Hurricanes), Ross Samson (Jebel Ali Dragons), DuRandt Gerber (Exiles), Saki Naisau (Dragons), Andrew Powell (Hurricanes), Emosi Vacanau (Harlequins), Niko Volavola (Dragons), Matt Richards (Dragons), Luke Stevenson (Harlequins), Josh Ives (Dubai Sports City Eagles), Sean Stevens (Saracens), Thinus Steyn (Exiles)

Company profile

Company: Rent Your Wardrobe 

Date started: May 2021 

Founder: Mamta Arora 

Based: Dubai 

Sector: Clothes rental subscription 

Stage: Bootstrapped, self-funded 

Updated: August 11, 2022, 6:50 AM