What’s new at Dubai’s La Mer this year?

Since January, 25 retail and dining outlets have opened at the beachfront hub in Jumeirah 1

La Mer. Courtesy La Mer
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Dubai's La Mer beachfront development is the ideal place to while away a day. Situated in Jumeirah 1, the 1.24 million square metres of sprawling timber walkways and beachside promenades are packed with restaurants, bars and ice-cream parlours. It opened in October 2017 and included 130 shops, cafés and restaurants. We took a walk through in December to see what was on offer.

Since January, 25 retail and dining outlets have opened at La Mer. Here’s what’s new on Dubai’s beachfront hub.

Dining outlets

PF Chang's - Chinese food the American way
Pomme de Pain – a French deli
Five Guys -  American fast-casual burger restaurant

Texas Roadhouse – an American style diner
Alice Pizza – A Roman pizzeria
Kaftan - Ottoman and modern Turkish cuisine


Stars N Bars – American sports bar

AçaiXpress – healthy eating dining concept


Street Style by Gossip - Asian food with an Emirati twist
Booba - new flavours of bubble tea

The Inventing Room – sweets with a difference (think exploding whipped cream)

Pretzel World – pretzels street food style
Roti Rollers – everything you can imagine in a roti


The Chickery - American (new), soul food and southern
Creptastic – huge selection of crepe flavours
HEIK Knafeh Culture - an unconventional take on knafeh, Middle Eastern dessert.

Tart Bakery - art of tart
Vicens – specialises in nougat

La Mer by night Courtesy La Mer

Retail outlets
Hamac – beachwear


LA Rags - California-inspired urban luxury streetwear
Optifashion - designer sunglasses from around the world
SevenFriday - a lifestyle brand of watches


I Love Dubai - souvenirs and gifts
Neo-Noir Beauty Care – Ladies' salon
Little World – children's learning and play centre

La Mer beach is open from 10am until midnight daily and is located in Jumeirah 1, well after Kite Beach.

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Read more about La Mer:

The five 3D murals set to become permanent fixtures at Dubai's La Mer

Fruity treats inspired by Mexican street sellers now available at Dubai's Hola

Gastronomic treats galore at La Mer in Dubai

Inflatable playground Hawa Hawa comes to Dubai

Salt’s new location at La Mer in Dubai offers exclusive dishes

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