The Les Benjamins autumn/winter 2025 show at Dubai Fashion Week was inspired by the Altai Turk people of Siberia. Photo: Dubai Fashion Week
The Les Benjamins autumn/winter 2025 show at Dubai Fashion Week was inspired by the Altai Turk people of Siberia. Photo: Dubai Fashion Week
The Les Benjamins autumn/winter 2025 show at Dubai Fashion Week was inspired by the Altai Turk people of Siberia. Photo: Dubai Fashion Week
The Les Benjamins autumn/winter 2025 show at Dubai Fashion Week was inspired by the Altai Turk people of Siberia. Photo: Dubai Fashion Week

Les Benjamins makes a vibrant debut at Dubai Fashion Week


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In a night that featured the Russian tailoring of Saijamin and the Moroccan kaftans of Molato, the standout show was undoubtedly from Turkish streetwear brand Les Benjamins, making its ebullient debut at Dubai Fashion Week. On Wednesday, it offered a sultry winter collection themed on the Altai Turkic ethnic group indigenous to Siberia.

Called Altai Turks/Altaicana, the co-ed show opened with a men's look combining a coffee-coloured shearling jacket and waxed denim jeans in a rich shade of weathered chocolate, which evoked the frigid climes of both Siberia and Istanbul. Followed by heavy leather flying jackets, greatcoats and fur hats, everything might be far too substantial for the Middle East, yet it was easy to spot audience members sizing up each look, already planning where to wear it, heat be damned.

Les Benjamins wintry designs were a hit in Dubai, despite the climate. Photo: Dubai Fashion Week
Les Benjamins wintry designs were a hit in Dubai, despite the climate. Photo: Dubai Fashion Week

Given the brand started in menswear, naturally the collection leaned towards masculine, with colours that ran through grey (for a jacquard suit and leather bomber jacket), chocolate (jacket and trousers in polished leather), tan, terracotta and dark-wash denim. These were sparingly decorated with woven trimmings and the drawn shapes of traditional Altai patterns and shamanistic hunting scenes, chariots and animals. Being a street brand, these were translated as collared shirts, graphic tees and denim jackets.

The women's looks – designed by Lamia, the wife of founder and creative director Bunyamin Aydin – were equally wintry, such as a brick-coloured shearling coat, a caped knitted top in red, long coats, and a leather jacket and capri pants trimmed with sheepskin. An asymmetric dress swept past in heavy denim, followed by a mini dress in woven brocade, covered with a winter landscape. All this was interspersed with pops of colour, such as a mint green silken skirt, a red velvet body suit, and a structured bag in marigold. The petroglyph designs were dotted throughout, used with a light hand.

Chocolate tones in Les Benjamins' debut show at Dubai Fashion Week. Photo: Dubai Fashion Week
Chocolate tones in Les Benjamins' debut show at Dubai Fashion Week. Photo: Dubai Fashion Week

Accompanied by a soundtrack of remixed Tuvan throat singing and the whoops of the receptive audience, the designers were beaming when they took their bow. Eminently wearable and designed with a sure hand, this was a tremendous addition to the official Dubai Fashion Week calendar.

From the colourful bolo necklaces to the vast furry hats, little was made for the Gulf climate, yet we wanted it all the same. If this is how Les Benjamins intends to continue, we have much to look forward to from this talented Turkish duo.

Founders: Abdulmajeed Alsukhan, Turki Bin Zarah and Abdulmohsen Albabtain.

Based: Riyadh

Offices: UAE, Vietnam and Germany

Founded: September, 2020

Number of employees: 70

Sector: FinTech, online payment solutions

Funding to date: $116m in two funding rounds  

Investors: Checkout.com, Impact46, Vision Ventures, Wealth Well, Seedra, Khwarizmi, Hala Ventures, Nama Ventures and family offices

COMPANY PROFILE
Name: Kumulus Water
 
Started: 2021
 
Founders: Iheb Triki and Mohamed Ali Abid
 
Based: Tunisia 
 
Sector: Water technology 
 
Number of staff: 22 
 
Investment raised: $4 million 
GAC GS8 Specs

Engine: 2.0-litre 4cyl turbo

Power: 248hp at 5,200rpm

Torque: 400Nm at 1,750-4,000rpm

Transmission: 8-speed auto

Fuel consumption: 9.1L/100km

On sale: Now

Price: From Dh149,900

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SPECS
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The specs
  • Engine: 3.9-litre twin-turbo V8
  • Power: 640hp
  • Torque: 760nm
  • On sale: 2026
  • Price: Not announced yet

 

 

The biog

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Favourite quote: We must become the change we want to see, by Mahatma Gandhi.

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The Details

Article 15
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Name: Akeed

Based: Muscat

Launch year: 2018

Number of employees: 40

Sector: Online food delivery

Funding: Raised $3.2m since inception 

Updated: February 06, 2025, 12:16 PM